South Carolina Joins Southern Peanut Farmers
The Southern Peanut Farmers Federation (SPFF) has expanded to include another state, proudly welcoming the South Carolina Peanut Board to join Alabama, Florida, Georgia, and Mississippi.
“The South Carolina Peanut Board is excited to join the Southern Peanut Farmers Federation to offer the South Carolina peanut industry so many opportunities,” says Richard Rentz, chairman of the South Carolina Peanut Board. “By joining SPFF, South Carolina is taking a step towards the peanut industry working together as a whole.”
SPFF was established in 1998 to allow Southeastern peanut producers to speak with a unified voice on legislative issues and partner with other state peanut organizations for leadership development and coordinated research funding. Initially organized by the Alabama Peanut Producers Association, the Florida Peanut Producers Association and the Georgia Peanut Commission, the federation welcomed the Mississippi Peanut Growers Association in 2008.
The peanut farmers in Alabama, Florida, Georgia, Mississippi and South Carolina produce 73 percent of the nation’s peanuts. In 2024, farmers in the five states produced an average of 3,560 pounds of peanuts per acre.
The Southern Peanut Farmers Federation coordinates the annual Southern Peanut Growers Conference, the Peanut Leadership Academy, congressional member and staff relations, as well as research initiatives. Additionally, SPFF publishes the Southeastern Peanut Farmer magazine which is distributed to peanut farmers across the Southeast.
ZimmCast 745 – ZimmComm News & NAMA/NAFB Interviews
Hello and welcome to the ZimmCast.
In this episode I’m going to share a couple of interviews from the NAMA Agri-Marketing Conference. One is with Gardner Hatch, Executive Director, NAFB and Debbie Boyle, Vice President, Kynetic. They talk about a new NAFB listener survey. Then I have an interview with Melanie Rice, Brownfield Ag News, about becoming the new President of NAMA.
Before I do this I’m going to talk about a ZimmComm announcement Cindy and I published last week. Basically, we are retiring from business travel starting at the end of 2025. Besides our 21 years with ZimmComm we traveled a lot for many years before we started ZimmComm.
We founded the company in 2004 as the first social media-based agricultural communications company and pioneered “event blogging” for farm and biofuels conferences, capturing the sights and sounds in photos and interviews. Nearly 225,000 photos and countless interviews and miles later, we have decided to hang up our traveling bags and spend more time at home. A lot of people look to retire to travel the world. We’ve been blessed to see all the places we ever wanted and more!
We plan to continue our AgNewsWire news release service as well as AgWired.com, Energy.AgWired.com and our podcasting and other audio production services. We’re just giving up the travel portion of our work.
So, let’s get back to podcasting. I’ll start out with the NAFB survey and then words from our new NAMA President.
Listen to the episode here:
ZimmCast 745 - ZimmComm News & NAMA and NAFB Interviews (9:40)
That’s the ZimmCast for now. Please let us know if you have ideas for a future podcast. Just email Chuck at chuck@zimmcomm.biz.
We hope you enjoyed it and thank you for listening.
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Animal Ag News 4/15
Rollins Gets Airtime for Agriculture
Secretary of Agriculture Brooke Rollins has taken a much more visible role in the new Trump Administration than previous agriculture secretaries, appearing three times this month already on Fox News, most recently this past Sunday.
In a wide-ranging interview with Shannon Bream, Rollins talked about a number of issues, from tariffs and trade to the price of eggs, and spent some time discussing the importance of ethanol.
“President Trump has been unequivocal in his support for ethanol and in his support for the year round sale for the E15. In fact, at the end of our last administration, we put that rule out. A court gutted that. So now we’re working on it again,” said Rollins. “We are hyper-focused on the energy independence and ethanol and biofuels is a very, very important part of that.”
Bream interviewed Rollins Sunday after spending time in White Cloud, Kansas interviewing former National Corn Growers Association president Ken McCauley and his family.
See the Rollins interview here or listen to the audio below.
Fox News Sunday interview with Sec. Rollins 9:03
Industry Ag News 4/14
NAMA Top Industry Awards Presented
The top awards from the National Agri-Marketing Association (NAMA) were presented this week at the annual conference in Kansas City.
Michele Egan, who is now with Novonesis, was honored for her transformative marketing strategies in the animal nutrition sector as North America Marketing Manager at Chr. Hansen. Her leadership in launching BOVAMINE DEFEND® Plus, including the highly successful “BEEF UP” campaign, drove $4 million in sales growth and significantly increased customer engagement.
Remarks from Michele Egan (3:03)
GROWMARK CEO Mark Orr was named Agribusiness Leader of the Year this year but was unable to attend the conference.
Ag Association Leader of the Year for 2025 is Bob Petersen, retired from the Agricultural Business Council of Kansas City. As one of the founding members and longtime Executive Director of the Council, Peterson expanded the organization’s influence, growing its membership to over 700 stakeholders. His leadership in launching the Ag Outlook Forum and securing the relocation of key USDA agencies to Kansas City highlights his lasting impact on national agribusiness policy and workforce development.Remarks from Bob Peterson (1:24)
ZimmComm Announces Travel Retirement
After over 20 years of hitting the “agriblogging” highway, ZimmComm principals Chuck and Cindy Zimmerman are retiring from business travel at the end of 2025.
The Zimmermans founded ZimmComm in 2004 as the first social media-based agricultural communications company and pioneered “event blogging” for farm and biofuels conferences, capturing the sights and sounds in photos and interviews. Nearly 225,000 photos and countless interviews and miles later, Chuck and Cindy have decided to hang up their traveling bags and spend more time at home.
“Event coverage has been the main part of our business for over 20 years now and while it is the most lucrative for us, it’s also the most stressful,” said ZimmComm president Chuck Zimmerman. “We have cut back on our travel considerably since 2020, but we are still logging a lot of miles a year as travel continues to get more expensive and less fun.”
“We plan to continue our news release service, AgWired and Energy AgWired, as well as our podcasting and audio production services, we are just giving up the travel portion of the business,” Chuck said. ZimmComm does still have several events before the end of 2025, including Tech Hub LIVE, Ag Media Summit, American Coalition for Ethanol annual meeting and AgGateway annual meeting.
ZimmComm has had a pro Flickr account since June of 2005 and the 980 albums in the account are representative of the travel the Zimmermans have done since starting the company. The ZimmComm Flickr account includes every Ag Media Summit since 2005 and every National Agri-Marketing Conference since 2006, Cattle Industry Conferences and Commodity Classics since 2006, all the National Biodiesel Conferences since 2006 and all the National Ethanol Conferences since 2007, just to mention a few. We intend to maintain these photo archives on Flickr where they can be easily downloaded.The albums include both domestic and global travel, including International Federation of Agricultural Journalists (IFAJ) Congresses going back to Switzerland in 2005, with trips to Norway, Japan, Austria, Canada, Sweden, Argentina, Scotland, New Zealand, and Germany. There are U.S. Grains Council trips to Mexico, Egypt and Morocco, multiple visits to Germany with Bayer and BASF, as well as Italy and Ireland with New Holland and Alltech.
“Most people want to retire so they can do some traveling and see the world,” said the Zimmermans. “We have been blessed to see pretty much all the places we ever wanted to see and then some! We want to retire so we can stay home and enjoy our beach more and just travel to see family.”
Precision Ag News 4/10
NAFB Releases New Listener Study
The National Association of Farm Broadcasting has released a new national farm radio listenership study finds radio is still the number one choice for daily ag news and information.
The survey of more than 1,00 farmers and ranchers conducted by Kynetec Research also validates the importance of ag radio as a primary source for learning about ag products and services and driving action.
In the survey, 42% of farmer respondents selected farm radio as their first choice for reliable ag news and information, far out-pacing other media sources. In addition, the majority said that hearing a farm broadcaster mention a product or company has a positive impact on their perception of that product or company.
“Growers value radio as a trusted source of quick, accurate updates on ag markets, prices and local weather,” says Debbie Boyle, Kynetec vice president, North America Agriculture. “They trust farm broadcasters so strongly that after hearing a broadcaster mention a product, they are likely to engage in follow-up actions and purchases.”The results from the Kynetec study, commissioned by the National Association of Farm Broadcasting (NAFB), show a strong link between radio listenership and brand awareness. When asked about how they become aware of new products and services, farm broadcasting ranked among the leading sources – along with farm shows/field days, local retailers, and printed publications.
The survey also confirmed the mobility of ag radio: 89% of listeners listen while driving a vehicle and 73% indicated they tune in while operating farm equipment.
“The research demonstrates the importance of including farm radio in ag media strategies when the objective is to reach farmers in the moment,” says Gardner Hatch, NAFB executive director. “The reach and trust of the farm broadcaster is duplicated by no other medium in agriculture.”
Interview with Gardner Hatch, Executive Director, NAFB & Debbie Boyle, Kynetic vice president, North America Agriculture: NAFB Listener Survey (5:02)
Gardner and Boyle were at the NAMA Conference this week and talked about the survey and what it means for farm broadcasters and agrimarketers.
Interview with Gardner Hatch, Executive Director, NAFB & Debbie Boyle, Kynetic vice president, North America Agriculture: NAFB Listener Survey (5:02)