A new survey by MorganMyers delves into where farmers, ranchers, and agricultural retailers are when it comes to use of AI – artificial intelligence, that is, not the other AI that livestock producers have been using for decades. The ag marketing and PR firm asked whether and how they are using AI, where they see value, where improvements are needed …
NAMA Boot Camp 2026
Join Agri-Marketing’s Best at NAMA Boot Camp Agri-marketing is always changing. That’s why each year, NAMA Boot Camp features the latest tips, trends and best practices to take you forward in your career—at any level. It’s the event to learn about modern agriculture and our industry, grow your network and prepare to be a leader. NAMA members receive a discounted …
#NAMA26 Best of NAMA Awards Ceremony
The Best of NAMA Awards Ceremony took place yesterday at the end of the first day of the 2026 Agri-Marketing Conference. You can find photos in the NAMA Flickr album taken by Curt Dennison, Curt Dennison Photography. 2026 Agri-Marketing Conference Photo Album There are many awards in the ceremony and that includes the Best of Show awards. The one here …
Support the NAMA Foundation Silent Auction
It is time for the 2026 Agri-Marketing Conference. During the conference you can help support the NAMA Foundation through the silent auction that will be held in the Connection Point. ZimmComm has donated a new device that would be very useful for ag journalists (broadcasters, podcasters, publications, web and social media influencers) and all other members who would like to …
2026 Agri-Marketing Conference Preview
The 2026 Agri-Marketing Conference is coming up next week. For a preview I talked with conference chair, David Jones, Bader Rutter. We run through a variety of questions about the theme for the conference, keynote speakers, best of NAMA, Connection Point, breakouts, awards and student competition. As the theme says, people are Hungry For More. Of course you can still …
ZimmCast 758 – All About ZimmComm
Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. In this episode the tables have been turned. We thought it would be fun for Laura McNamara, one of our very early freelancers, to interview Cindy and me, about the how, what and why we created ZimmComm and all its elements. We’ve had people ask about this over the years, but …
NAMA Announces 2026 Industry Award Recipients
The National Agri-Marketing Association (NAMA) today announced the recipients of its 2026 industry awards, recognizing outstanding leadership and impact across the agricultural marketing profession. This year’s honorees are Brian Knifong, Nutrien Ag Solutions; Tom Posta, Bader Rutter; and Emily Metz, American Egg Board. “These leaders represent the innovation, strategic thinking and commitment that continue to move agriculture forward,” said Jennifer …
Use AgNewsWire and Save Some Green
As we celebrate St. Patrick’s Day this week, we invite you to consider using AgNewsWire to send your next news release and save some green. We started this service in 2005 with the intent to distribute audio with press releases – interviews, sound bites, podcasts – because it was just not being done at the time. We had to attach …
ZimmCast 754 – Roadrunner Marketing Launched in Fall
Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. We’ll have a final ZimmCast podcast at the end of the year. But in the meantime… I’m sharing an interview with Josh Turney, founder of Rooster and Roadrunner. I did ask if he’ll be starting another bird name company soon. You’ll have to listen to hear his answer. Roadrunner just recently …
Inspire Expands Food and Ag Practice with Leadership Additions
Full-service, Ohio-based national agency Inspire has hired new leadership to expand the agency’s agriculture and food practice and its capacity to grow in the industry. Emily Sword and Meg Becker bring unmatched experience and expert counsel that will benefit clients. They are immediately adding value by providing enhanced expertise in reputation management, industry partnerships, research-driven storytelling, and integrated marketing strategy—tailored …