Industry Awards at 2026 CattleCon

Burt Rutherford (R) receives Greg Henderson Excellence in Agricultural Journalism Award (NCBA photo)
The Greg Henderson Excellence in Agricultural Journalism Award was presented this year to Burt Rutherford, a freelance writer and former senior editor of BEEF magazine who has spent his career helping producers become better and more efficient at what they do through his effective writing. This new award recognizes agricultural journalists who exemplify the values Greg Henderson championed throughout his career as Editorial Director for Drovers at Farm Journal Media. Henderson passed away in 2024 at the age of 67.
Jon Mollhagen, founder of Moly Manufacturing, LLC., received the inaugural Legacy Award for his innovation and dedication to the beef cattle industry. A fifth-generation Kansas cow-calf producer, Mollhagen founded Moly Manufacturing in 1987 and its SILENCER® chute has become the industry standard in livestock handling equipment.Another award presented was the Beef Checkoff Visionary Award which recognizes an individual in the beef industry who has demonstrated exemplary support of and commitment to the Checkoff’s goals and vision. The 2025 honoree is Anne Ilse Anderson of Austin, Texas. Anderson and her husband Jim own a cow-calf operation in the Texas Hill Country, combining a deep passion for agriculture with a global business perspective.
2026 American National CattleWomen Awards were also presented, including:
Outstanding Cattlewoman of the Year Leanna Spratling, Spring Creek, Nevada
Outstanding Educator Laurie Munns, Hansel Valley, Utah
Outstanding Promoter Connie Tabor, Agra, Oklahoma
ZimmComm Gear for Sale
Hello you photographers, social media content producers, influencers, broadcasters, publishers.
Here at ZimmComm Headquarters we have accumulated a variety of equipment that we have used. I’m just that kind of agnerd. For example. I’ve got several tripods along with several different tripod heads. And of course, some audio devices for a variety of purposes.
Here is the current list I have created (.pdf). As it says, I have photos of each of them, like the ones here in this post. I’m open to an offer and would need to include shipping cost. I’ve been having the best luck with UPS these days and better pricing.
So, let me know if you find something you could really need or want. I will probably be adding to the list but you’ve got to start somewhere.
Precision Ag News 2/13
CIRB Wraps 62nd Annual Meeting
The 62nd annual meeting of the Crop Insurance and Reinsurance Bureau (CIRB) wrapped up last week in Indian Wells, California and concluded Lindsay Rinkenberger’s term as chair of the organization.
Rinkenberger, who is director of Commercial Agribusiness Underwriting at Country Financial, says they did make some changes in the program this year. “So we did change up the speakers, the AI speaker was a new addition. We did bring back Matthew Reardon, who was the meteorologist and that was by popular demand. We can’t not recognize the weather in our industry because that’s truly what drives the losses for the most part from a crop insurance perspective.”
Lindsey Rinkenberger, Country Financial (4:35)
Reardon told CIRB members that the big story weather-wise right now is transition from La Nina. “We’re looking at cooler than average sea surface temperatures in the Pacific. The expectation right now is we’re probably going to transition at some point, at least a 60% chance from the Climate Prediction Center into an El Nino. We typically prefer El Nino in North America because we get better rains over our most productive growing regions. It tends to reduce drought pressure,” said Reardon. “I’m keeping an eye on that transition to El Nino, where we’re going in the Northeast Pacific. And those will probably end up deciding where that drought pressure ends up this year.”
ZimmCast 756 – AI in Agriculture
Hello and welcome to the ZimmCast. I’m Chuck Zimmerman.
The beginning of February was a very busy time. Although Cindy and I are not traveling to conferences and shows for work we’ve had some great talent on site while we gather their photos and interviews to create virtual newsrooms. These were 2026 CattleCon (Steven Orr, Paramount Broadcasting (All Ag All Day) and the 2026 CIRB Annual Meeting (Laura McNamara). You can find these virtual ag newsrooms on AgNewsWire.com. These posts are available to all ag media who want or need an image or an interview. There is more to come.
We’re using photos and interviews and other audio as individual posts on AgWired.com. If you subscribe or just search you can find plenty of information online too.
So, let’s turn to the Crop Insurance and Reinsurance Bureau for an interview on AI in Agriculture. Laura interviewed Willie Vogt, Ag Technology Observer (and good friend), about his topic and presentation.
Speaking about AI, there is a lot of information showing how fast AI is developing and what it may change how communications and marketing are managed. These includes agriculture and all industries. I’ve spent most of my career learning and using the latest gadgets and internet based programs. After over 40 years I don’t know how much I will need to know for AI. How about you?
Listen to the episode here:
ZimmCast 756 - AI in Agriculture (19:51)
That’s the ZimmCast for now. If you have some exciting news in the agrimarketing world, feel free to contact me for the next episode. Just email Chuck at chuck@zimmcomm.biz.
We hope you enjoyed it and thank you for listening.
Subscribe to the ZimmCast in:
Animal Ag News 2/10
CattleFax Outlook from CattleCon
The CattleFax Outlook Seminar is always a popular event at CattleCon and it was packed as usual last week in Nashville.
CEO Randy Blach told cattle producers they should be proud of the current state of the beef industry.
“This is my 45th year at CattleFax, so I’ve seen some of those ugly, ugly days back in the 80s and early 90s where beef demand was cut in half between 1980 and 1998, we wondered how are we ever going to get out of this mess. And to see the complete opposite of that today, with demand at a 40-year high, 17 straight years of continued growth in beef demand, prices, more importantly, profitability at record high levels, and again, my main message to producers, we shouldn’t have to apologize for this and don’t apologize for this because this has taken a ton of hard work, sweat for the industry,” said Blach.
Randy Blach Presentation (14:20)
Interview with Randy Blach (10:47)
CattleFax chief operating officer Mike Murphy says they expect strong demand and tight supplies this year.
“The U.S. cattle and beef industry enters 2026 with strong but volatile market conditions, as historically tight cattle supplies, record-setting beef demand, and elevated policy and weather uncertainty continue to support prices, even as markets appear to near cyclical highs. Tight inventories and exceptional demand remain the dominant forces shaping the market; however, producer demographics, high input costs, and policy uncertainty point to a slow and measured expansion phase,” said Murphy.
Mike Murphy Presentation (20:52)
Matt Makens, CattleFax atmospheric scientist, sees a transition phase in the weather most likely through spring and early summer.
A fast forming El Niño could deepen drought in corn growing regions while increasing precipitation in the West, whereas slower development may support more balanced moisture. By fall, El Niño becomes increasingly likely, though global climate factors could still alter its typical impacts. “El Niño isn’t a guarantee of rain for everyone,” Makens said. “Other global patterns can amplify or mute its influence, so close monitoring remains essential.”
Matt Makens presentation (20:04)
Shifting the discussion to an outlook on the economy, energy and feed grains, Troy Bockelmann, CattleFax director of protein and grain analysis, noted that inflation continued to moderate in 2025, ending the year at 2.7% CPI growth and spending most of the year below 3%, the lowest since 2020-2021. With inflation relatively low, the U.S. Federal Reserve lowered interest rates in 2025, finishing the year with the Prime Rate just below 7%, which is still relatively high relative to the 3% level seen from 2009 to 2021.
Troy Bockelmann Presentation (16:30)
Kevin Good, vice president of market analysis at CattleFax, reported the U.S. beef cow herd decreased 280,000, while dairy cow inventories increased by 190,000 head.
Kevin Good Presentation (23:18)
In summary, CattleFax forecasts a positive long-term outlook for the beef industry with strong domestic demand, improving beef quality, and sufficient packing capacity expected to continue supporting profitability for the cow-calf sector as the industry moves into the next phase of the cattle cycle.
BQA Awards Presented at CattleCon
And the winners are:
2026 BQA Cow-Calf Award – East Foundation Ranches, Hebbronville, TX
2026 BQA Dairy FARM Award – Singing Brook Farms, Imler, Pennsylvania
2026 BQA Feedyard Award – Ordway Cattle Feeders, Ordway, Colorado
2026 BQA Marketer Award – Sysco Corporation, Houston, Texas
2026 BQA Educator Award – Jerry Yates, West Virginia University, Wardensville, West Virginia
The national BQA Awards are sponsored by Cargill and Sam’s Club. Award winners are selected by a committee comprised of BQA certified representatives from universities, state beef councils, sponsors and affiliated groups, who assess nominations based on their demonstrated commitment to BQA practices, their service as leaders in the beef industry and their dedication to promoting the BQA message.
BQA may stand for Beef Quality Assurance, but it also works on the dairy farm. “BQA standards give us tools to ensure that we’re creating healthy animals that thrive, which then translates into profitability,” said Greta Halahan with Dairy FARM Award winner Singing Brook Farms. By adhering to these standards, the farm aims to achieve optimal animal welfare, higher productivity and financial sustainability. These standards emphasize continual employee training and meticulous record keeping, ensuring the well-being of the cattle and the overall success of the dairy operation.
Interview with Greta Halahan, BQA Award winner (8:58)Luke Larson with award winner Ordway Cattle Feeders in Colorado says the BQA program helps remind them they are in the beef business, not the cattle business. “BQA is a program from birth to harvest. Our role is somewhere in between, the last phase of the live animal prior to harvest,” said Larson. “So things that we’re really paying attention to, cattle handling, well-being of the cattle being first and foremost, and then all the things we need to do to make sure our product is safe. We administer several different products to the animals to keep them healthy, and also to make our production more efficient. And so BQA gives us the tools and the roadmap to make sure we’re doing all those things the right way.”
Interview with Luke Larson (5:10)Listen to interviews with other BQA award winners:
BQA Marketer of the Year, Joe Don Eilers, Sysco Corporation
Interview with Joe Don Eilers (6:00)
BQA Educator Award, Jerry Yates, West Virginia University
Interview with Jerry Yates (7:31)





