The Renewable Fuels Association, a ZimmComm client, has some cool new tv ads out. America’s ethanol industry has a fantastic story to tell. Beginning this week, that story is being told to millions of Americans as the Renewable Fuels Association launches two ads very clearly stating the benefits of today’s domestic renewable fuels industry. Entitled “Faces” and “Places,” the two …
A Sweet Surprise From Corn Refiners
I love these new ads about high fructose corn syrup from the Corn Refiners Association. The fact that they have to make them shows what kind of an ignorant consuming public we have that doesn’t want to take responsibility for what or how much it eats. Here’s one of them: Find more videos like this on AdGabber You can get …
Printing Potato Goodness
The U.S. Potato Board has launched a little bit of spud goodness in a national print campaign. The U.S. Potato Board launched a national print advertising campaign today as part of its continued effort to educate consumers about the nutritional benefits of potatoes. “Peel Back the Truth” inquisitively tackles potato nutrition myths and quickly reveals, with the swoop of a …
Wacko Ad From HSUS
I noticed a story in the latest issue Missouri Cattlemen’s Association, Prime Cuts, e-newsletter about a stupid (my word) ad from the Humane Society. Yes, we know these wackos have been trying to connect animal agriculture to global warming. Of course, there is no global warming issue, especially not a man made one. You’ll notice that most environmental wackos have …
Three New Associates on Board at Bader
Milwaukee-based Bader Rutter is welcoming three new associates to its public relations group. Anna Kirk, Josh Sova and Sara Pellowski are the newest additions to the marketing services agency. Anna Kirk (pictured top right) joins Bader Rutter as a team leader. Kirk brings 11 years of professional communications experience to her position. Most recently, she owned and managed Launchpad MCPR, …
Beef Radio Spot Put To Video
You absolutely have to check out this post on Defamer to watch the video clip set to one of Matthew McConaughey’s new Beef radio spots. I’m sure NCBA won’t be upset for being given credit for the Beef Board’s work. Did you stuff your face with enough beef over the holiday weekend? If not, Matthew McConaughey is gonna be mighty …
Get Spicy, Hot with Latin Cuisine
Cinco de Mayo is coming up and the National Pork Board wants to help you spice things up for the Latin holiday… A recent survey of more than 1,000 chefs across the country reveals: Latin American cuisine is one of the “hottest” ethnic cuisines in 2008. Cinco de Mayo, a holiday that historically celebrates the defeat of the French army …
Type-A Cranberries
Cranberries pack a lot of punch. No, not juice, well, not just juice anyway. The Cranberry Marketing Committee reminds consumers how cranberries are packed with vitamins and antioxidants. Do you know anyone who’s a Type-A personality? A multi-tasking, go-getter? Well, if fruit could take personality tests, the cranberry would turn out to be Type-A. There’s a lot of good stuff …
Kids Go for Flavor
The Dairy Council of California says flavored milk does a child’s body good. That’s because, children drink up when chocolate, strawberry or vanilla is in the cup. Kids and teens, pour yourselves a tall one. Chocolate, vanilla or strawberry milk, that is. New research shows that drinking flavored milk increases overall milk intake and improves nutrition without adding extra weight. …
NAMA Wrap-up
In the words of NAMA Executive Director Jenny Pickett (pictured right), organizers of this year’s “Leading the Charge” Agri-marketing Conference “knocked it out of the park.” This was Jenny’s first conference as the Executive Director, though she has been a part of NAMA for a long time. Jenny stepped up as executive director last year when the previous director, Eldon …