We recently published the announcement about the Harvest PR & Marketing acquisition by FLM+ and I thought it would be interesting to have a conversation with Rob McClelland, president/CEO, of what will now be known as FLM Harvest. So, that’s this week’s program. Rob and I have a conversation about how this deal came to be and what it means …
AdFarm Founder Receives High Canadian Honor
Kim McConnell C.M., a founder of the agricultural communications firm AdFarm, was recently appointed to the Order of Canada for his leadership in promoting Canada’s agricultural industry and his support of youth, entrepreneurship and rural communities. The Order of Canada is one of the highest civilian honors, recognizing outstanding achievement, dedication to the community and service to the nation. Raised …
Woodruff is just Woodruff
The company formerly known as Woodruff Sweitzer is now Woodruff. The agency is celebrating its 25th anniversary and has announced a new name and ownership structure. The company is changing its name to Woodruff effective immediately and will soon become employee owned. Read from the release below about changes in Canada too. “Twenty-five years ago with the support of my …
Spark: Women in Agribusiness Podcast
Cindy turns the tables on Sara Steever, Paulsen, in this week’s ZimmCast. Sara started a podcast last year called “Spark: Women in Agribusiness” and recently interviewed Cindy for it. You can listen to Sara’s podcast with Cindy here. So this week Cindy interviewed Sara during Ag Day activities in Washington, DC. Sara talks about why she started her podcast which …
Sage is a 25 Under 25
Those wise, as a result of experience, people at Sage, a creative marketing agency, are now a Kansas City 25 Under 25 company. The awards are presented to 25 local businesses with fewer than 25 employees. An independent panel of judges consisting of area business leaders chooses the winning companies. Nearly 1,500 nominations were submitted. The Sage staff have 120 …
Alltech and O+B Partner for ONE
Alltech is teaming up with Osborn Barr (O+B) to make ONE: The Alltech Ideas Conference even bigger. O+B will be working with Alltech to increase participation by U.S. livestock producers and farmers in the conference which invites agriculture professionals from across the globe to discuss new ways to make a long-term positive impact on the food production industry. “We are …
Barry Nelson’s Final Final Party
The creative folks at Sage put together a great election night retirement party for long time John Deere employee Barry Nelson. There are many people in Kansas City this week for the multiple meetings taking place like the National Association of Farm Broadcasting convention. The ZimmComm Team is here too and we were able to bid a fond farewell to …
Swanson Russell Promotes Wostrel to VP
Congratulations to Kellie Wostrel, who has just been promoted to to vice president/public relations manager for the Swanson Russell Omaha office. Wostrel began her career at Swanson Russell as public relations counsel in 2008 and has since worked with many account teams, including FMC Agricultural Solutions, Land O’Lakes Purina Feed, Merck Animal Health, Precision Laboratories and Urban Libraries Council, among …
The 2016 #AgCatalyst is Looking for Your Registration
It is the third annual AgCatalyst, an event coordinated by AdFarm. This year the theme is “AgCatalyst 2016: Finding the best possible path to our customers’ hearts, minds, smartphones and back.” Registration is now open. Early bird pricing ends September 15th. This value-packed two-day event is about fostering insight and igniting discussions around new opportunities to reach and engage with …
New Digs for Agricultural Agency and Media Group
A major agricultural PR agency and an ag media group have just announced new offices. G&S Business Communications, a global independent public relations and marketing agency, has moved its Raleigh office to the new Bank of America Tower located in the North Hills section. “After more than doubling our Raleigh presence within three years and expanding our services and capabilities, …