The National Agri-Marketing Association (NAMA) has announced the winners of its top annual awards for Agribusiness Leader, Ag Association Leader and Marketer of the Year.
The AgriBusiness Leader of the Year award recognizes outstanding leadership in private, public or academic service and is conferred each year to a senior executive at an agribusiness.
Tim Hassinger is retired Pres/CEO of Dow AgroSciences and Lindsay Corporation. He was raised on a farm in central Illinois and graduated with a degree in Ag Economics from the University of Illinois. One of his last initiatives as at Dow AgroSciences, was leading the company through the merger between The Dow Chemical Company and DuPont which led to the formation of Corteva Agriscience in 2019. In 2017 he joined Lindsay Corp., Omaha, NE, a leading developer of water management solutions for agriculture—including center pivots–as President/CEO. He presently serves on the Board of Directors of Intelinair, the developer of Agmira, a crop monitoring service, and AgData, which provides marketing program management and other services for the crop input, animal health and retail markets.
Ag Association Leader of the Year recognizes outstanding achievement and excellence among senior executives who have made significant contributions to the agriculture industry in their roles with trade association or commodity organization.
Chad Gregory is President/CEO of United Egg Producers (UEP), Alpharetta, GA. A 1993 graduate of Southern Illinois University—Carbondale he joined UEP in 1999 and has served in his present position since 2013.
As the leader of this farmer cooperative, Gregory is charged with working collaboratively to address legislative, regulatory and advocacy issues that impact the industry through active farmer-member leadership. Today, UEP members represent more than 90% of all eggs produced in the U.S.
NAMA Marketer of the Year is awarded to an active member of NAMA and recognizes outstanding accomplishments in the field of agri-marketing.
Amy Bugg is Brand Marketing Lead of AgroLiquid, St. Johns, MI. As an agri-marketer, she has worked in the agricultural industry for more than 25 years from seed, crop protection, animal health and now crop nutrition. Her passion for the industry led to her current role where she leads a 10-person communications and marketing team for the fertilizer company, AgroLiquid.
She led an upbrand initiative with four agency partners that has since achieved 82% brand awareness and familiarity among grower and retailer target audiences just in the first eight months of the new campaign. Not only that, Bugg has directed six product launches with multifaceted campaigns in one year, with two of these launches exceeding marketing forecasts. Key to all of this is Bugg’s passion for great relationships, team building and prioritizing communications goals, objectives and strategies.
All will be honored at the 2021 National Agri-Marketing Conference July 20-22 in Kansas City.