ASI Debuts SheepCast

Jamie Johansen

The American Sheep Industry (ASI) debuts their broadcast, SheepCast. The weekly audio program is designed to keep you up to date on the latest happenings in the sheep industry. This week, ASI discusses the efforts on behalf of the nation’s 88,000 sheep producers. Top priorities are maintaining support for agricultural research in the upcoming farm bill and continued work toward …

Ag Group, AgWired Animal, Audio, Sheep

NSIP Commits to Rebranding Initiative

Jamie Johansen

Following a competitive RFP process, the National Sheep Improvement Program (NSIP) has selected Demeter Communications for its Rebranding Initiative. The purpose of the rebranding is to better position NSIP as the genetic selection tool for U.S. sheep producers, and increase usage of the technology for the benefit of all segments of the industry, according to Reid Redden, NSIP chairman. The …

Ag Group, Marketing, Sheep