American Lamb Summit Recommendations

Cindy Zimmerman

American Lamb Board officials are pleased with the recommendations that came out of the first American Lamb Summit. Sponsored by the American Lamb Board (ALB) and Premier 1 Supplies, the summit brought together 200 sheep producers, feeders and packers from all over the country to Colorado State University (CSU) in Ft. Collins, CO, August 27-28. The summit concluded that all …

AgWired Animal, American Lamb Board, Animal Agriculture, Lamb, Meat

Study Finds Lamb Checkoff Has Positive ROI

Cindy Zimmerman

U.S. lamb producers have received a positive return on investment from the American Lamb Checkoff Program since it started in 2002, according to a new Texas A&M University report. The study prepared by agricultural economists Gary Williams, Ph.D., and Dan Hanselka concluded that the American Lamb Checkoff Program added 2.4% to 2.7% of the annual value of retail lamb. The …

AgWired Animal, Lamb, Meat

Research Positive for Lamb Industry

Carrie Muehling

The future for the U.S. lamb industry is bright, according to Ohio sheep producer Jim Percival, current chair of the American Lamb Board. “One of the big things that our research has showed us is that the Millennials are truly lovers of lamb,” said Percival. “They like the adventurous eating part of lamb. They like that taste. They love the …

AgWired Animal, Audio, Lamb, NAFB, Sheep

Study Reveals Growing Interest in Lamb

Cindy Zimmerman

A new survey from the American Lamb Board (ALB) reveals increasing consumer interest in lamb. “This study revealed positive trends for lamb in the US,” said Jim Percival, ALB board chairman and sheep producer from Xenia, Ohio. “Among the General Population, 24% reported eating lamb in the last year, up from 20% in 2011 and 21% in 2006.” The lamb …

AgWired Animal, American Lamb Board, Audio, Lamb, Meat

American Lamb Board to Release Consumer Study

Cindy Zimmerman

The American Lamb Board (ALB) will host a webinar for agricultural media partners on Tuesday, August 21, 2018 at 10:00 am Central time to unveil the results of the 2018 Consumer Market Research Study on consumer usage and attitudes about American Lamb. The study explores: • Eating experiences at home and in restaurants • Consumer attitudes and perceptions • Domestic …

American Lamb Board, Audio, Lamb, Meat, Media

Animal Ag Bites 7/23

Carrie Muehling

Phibro Animal Health Corporation has introduced the new Animate app, a free mobile app for Animate® anionic mineral supplement customers that allows dairy producers to track critical prefresh metrics over time and identify trends by prompting them to enter data including: urine pH, bunk space, stocking density, dietary cation-anion difference (DCAD) levels, temperature humidity index (THI), dry matter intake and …

AgWired Animal, Animal Agriculture, Dairy, Lamb

Seasonal Lamb Production White Paper Released

Cindy Zimmerman

A new white paper addresses the seasonality of lamb production so members of the industry can understand it in more depth and make informed decisions about management alterations to better supply a more consistently available product. “Seasonality of the US Lamb Industry: A Review of Current Information” is now available for download at LambResourceCenter.com in the Production Resources section. The …

AgWired Animal, Lamb, Livestock, Meat

American Lamb Board Sets Goal of 2 Percent Annual Growth

Cindy Zimmerman

The American Lamb Board (ALB) has approved a new long range plan for 2018-2022 that sets a bold new demand growth goal. The strategic objective of the plan is to increase demand for American Lamb by 2 percent annually over the next five years, for a total demand growth of 10 percent. Per capita consumption of lamb in the U.S. …

AgWired Animal, American Lamb Board, Lamb, Livestock, Meat

Find Your Adventurous Lamb Side

Jamie Johansen

Last week the American Lamb Board (ALB) launched “Feed Your Adventurous Side,” a consumer campaign representing the spirit of today’s lamb industry. We met up with them during NAFB’s Trade Talk to hear the details first hand. “This new positioning for American Lamb as the adventurous, versatile protein option talks directly to people we call “Flavor Seekers” who are bored …

Ag Groups, AgWired Animal, American Lamb Board, Animal Agriculture, Audio, Food, Lamb, Livestock, NAFB, Sheep