ZimmCast 644 – COVID-19 Impacts on Ag Comm Groups Part 2

Chuck Zimmerman

Hello and welcome to the ZimmCast. This week’s program is part two of a series featuring conversations with the leadership of agricultural media and marketing associations. This week I’m sharing conversations with Samantha Kilgore, AAEA, The Ag Communicators Network, Lindsay Graber Runft, Livestock Publications Council and Kristy Mach/John Blue, Agricultural Relations Council. Each of these organizations has had to cancel …

AAEA, ARC, Audio, Communications, LPC, Marketing, Media, ZimmCast

NAMA #COVID19 Feedback Survey Results

Chuck Zimmerman

The National Agri-Marketing Association just completed a simple survey of members with questions about their plans/intentions for the coming quarters of the year as well as the rest of the year as a whole. I thought they had great participation with 212 respondents. Here are a couple of the questions with tidbits from the results. You can see the full …

Advertising, Ag Group, Agency, Agribusiness, Marketing, Media, NAMA, Podcasts, Public Relations

ZimmCast 635 – Biodiesel Blogging & Virtual Newsrooms

Chuck Zimmerman

Hello and welcome to the ZimmCast. In this week’s program you’ll hear from the National Biodiesel Conference and some of the content we produced for the Biodiesel Conference Blog – our 15th year as the biodiesel bloggers! Among those featured are National Biodiesel Board CEO Donnell Rehagen; NBB Chairman Chad Stone, REG; American Soybean Association CEO Ryan Findlay; Illinois soybean …

Audio, Biodiesel, Biofuels, Marketing, Public Relations, ZimmCast

ZimmCast 625 – 2019 NAMA Fall Conference Preview

Chuck Zimmerman

In this week’s program we’ll get a preview of the 2019 National Agri-Marketing Association Fall Conference. Conference committee chair, Brittany Phillips, Brighton Agency, talks us through the program and activities of #NAMAFall19. Registration is available on the NAMA website with the early registration deadline of September 16. The hotel is the Ritz Carlton in St. Louis.  The program starts on …

Audio, Marketing, NAMA, ZimmCast

Coming Soon from Farm Market iD

Cindy Zimmerman

With a database of over 2.4 million active operations, Farm Market iD is already the leading provider of farm and grower data to inform and improve agribusiness strategy, marketing and sales efforts. But the company is aiming to launch a new product soon for even more specialized data. “What we’re essentially doing is monitoring fields on behalf of our clients,” …

AgWired Precision, Audio, data, Farm Market iD, Info Ag, Marketing

GrainCoat App Streamlines Grain Marketing

Carrie Muehling

Like many farmers, Sean Arians also has a job that sometimes takes him away from his agriculture operation. Arians needed an easier way to manage grain marketing activities, so he developed the GrainCoat application. “Cloud spreadsheets and shared spreadsheets are sometimes tough to keep up to date and I really wanted an application that I could take with me on …

AgWired Precision, Apps, Audio, Marketing, Precision Agriculture

A Cornstalk of a Different Kind

Chuck Zimmerman

This cornstalk is actually Cornstalk Promotional Products. Making an appearance in the Agri-Marketing Conference Connection Point was Kevin Lind, Principal. His creations caught a lot of people’s attention including mine. Of course his booth was right across the aisle from ZimmComm. Before the craziness ended I spoke with Kevin via the Golden ZimmComm Microphone to learn more about him and …

Audio, Marketing, NAMA

Dominate With SEO Meets #GoldenMic

Chuck Zimmerman

One of the folks who stopped by the ZimmComm booth during the Agri-Marketing Conference Connection Point was Sam Romain, Dominate With SEO. Sam’s company is in the Minneapolis area but he has staff working remotely in various places around the country. His company started out working on search engine optimization but has been moving more into content creation. He says …

Audio, Internet, Marketing, NAMA

ZimmCast 614 – Golden ZimmComm Mic Interviews

Chuck Zimmerman

This week’s program features interviews that Cindy and I did during the 2019 Agri-Marketing Conference in Kansas City. The Golden ZimmComm Microphone got a workout! At the beginning of this episode you can hear from Sheri Seger, DTN/The Progressive Farmer, outgoing NAMA President and Scott McClure, Brighton, incoming NAMA President. After that I’m sharing all of the other interviews we …

Audio, Marketing, NAMA, ZimmCast

New CEO Joins Beck Ag

Carrie Muehling

Richard Bettison began his new role as CEO of Beck Ag on April 8, just in time to attend the Agri-Marketing Conference in Kansas City last week and become a new member of the ZimmComm Golden Mic Club. Bettison said he has known Beck Ag as a customer and now looks forward to working with an incredibly talented group of …

Marketing, NAMA, People