ZimmCast 720 – Ag Web Domain Sale and More

Chuck Zimmerman

Hello and welcome to the ZimmCast. In this episode we’re going to learn about special sale of agriculture focused website domains being sold by Dave Larson of Larson Ent. LLC. There are a number of categories and I’ll let him tell you about what is available. After that I’m going to share my wrap-up interview of the 2023 NAMA Fall …

Audio, Marketing, NAMA, Technology, ZimmCast

ZimmCast 710 – Agri-Marketing Conference Preview

Chuck Zimmerman

Hello and welcome to the ZimmCast. The 2023 Agri-Marketing Conference is approaching fast. You can still register right here. And in this episode you can hear a comprehensive preview of the conference from Vice Chair, Lori Kruger, Signal Theory. In 2004 Cindy and I announced the start of ZimmComm at the conference which means we’re starting our 20th year!! It …

Advertising, Ag Groups, Agencies, Agribusiness, Audio, Marketing, NAMA, ZimmCast

CattleCon Session on Pilot Cattle Contracts Library

Cindy Zimmerman

Just as the Cattle Industry Convention and NCBA Trade Show was getting underway last week, USDA launched its pilot Cattle Contracts Library on the Agricultural Marketing Service (AMS) Cattle Contract Library webpage. That provided a timely opportunity for USDA AMS Administrator Bruce Summers and Associate Deputy Administrator Taylor Cox to update the cattle industry during an early morning session at …

Audio, Beef, Cattle Industry Conference, Livestock, Marketing, Markets, Meat, USDA

Congratulations to NAMA 2022 PDA Award Winners

Chuck Zimmerman

During the 2022 NAMA Fall Conference the winners of the organization’s Professional Development Awards of Excellence are presented their awards. In the photo is Lori Hallowell, Bader Rutter, who received the PDA for Public Relations. Presenting are NAMA President, Deron Johnson, Curious Plot and Don Tourte, Farm Progress, the sponsor of the awards. Lori made remarks after receiving her award …

Agencies, Audio, Marketing, NAMA, Public Relations

ZimmCast 690 – From the 2022 Agri-Marketing Conference

Chuck Zimmerman

Hello and welcome to the ZimmCast. The topic of this episode is the 2022 Agri-Marketing Conference which took place last week. Besides exhibiting in the Connection Point I was also taking photos for NAMA, over 500 of them, which you can find in our online album. Just click on the Flickr icon on AgWired.com or AgNewsWire.com to view and share. …

Advertising, Agencies, Agribusiness, Audio, Marketing, Media, NAMA, ZimmCast

ZimmCast 679 – Public Relations Professionals

Chuck Zimmerman

Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. After missing it for a few years I was able to attend the Agricultural Relations Council (ARC) Annual Meeting which took place in Richmond, VA. We had a good turnout with some great sessions. I interviewed several of the attendees. More on that in a moment. The Golden ARC Awards, which …

ARC, Audio, Marketing, Media, Public Relations, ZimmCast

Lynn Henderson Inducted into ARC PR Hall of Fame

Chuck Zimmerman

During the Ag Relations Council Annual Meeting, Lynn Henderson, AgriMarketing, was inducted into the Agricultural Public Relations Hall of Fame. ARC did a good job of keeping the recipient this year a secret, so he was very surprised. After the ceremony I spoke with Lynn to get his comments on receiving this great recognition for his career and support for …

ARC, Audio, Marketing, Media

The 2021 ARC Annual Meeting

Chuck Zimmerman

The 2021 Agricultural Relations Council (ARC) Annual Meeting is taking place in Richmond, VA, in-person. The program includes several panel discussions with ag editors, ag organizations that work in Washington, DC and annual award presentations. I’ll have interviews to share and of course, lots of photos. Thursday will be tour day so most of that content will be published after …

ARC, Marketing, Media, Public Relations

Cattle Contract Library Act Introduced in House

Cindy Zimmerman

Reps. Dusty Johnson (R-SD) and Henry Cuellar (D-TX) this week introduced the bipartisan Cattle Contract Library Act of 2021 to create a library for cattle contracts within the USDA’s Agriculture Marketing Service Department equipping cattle producers with market data to make informed decisions in negotiations with meatpackers. Currently, USDA maintains a pork contract library, and following significant volatility in the …

AgWired Animal, Animal Agriculture, Audio, Livestock, Marketing, Markets, NCBA

NAMA PDA Winners Receive Awards

Chuck Zimmerman

During the 2021 NAMA Fall Conference the winners of the Professional Development Awards of Excellence received their awards. Presenting were Sara Steever, NAMA President/Paulsen and Don Tourte, Farm Progress. First up was Susan Carney, Corteva Agrisciences, who was honored in the area of marketing communications. In her remarks she talks about her career and how she developed her success in …

Audio, Marketing, NAMA