This week, the National Cattlemen’s Beef Association’s (NCBA) Executive Committee approved the organization’s policy priorities at CattleCon 2025. This year the focus will be on engaging with the Trump Administration and Congress to expand opportunities for producer profitability. “Right now it’s all about the first 100 days of a new administration. That’s really the focus of everything in Washington right …
Nebraska Cattleman Becomes New NCBA President
Nebraska cattleman Buck Wehrbein stepped into the role of National Cattlemen’s Beef Association (NCBA) president during CattleCon 2025, held this week in San Antonio, Texas. As president, Wehrbein sees both challenges and opportunities ahead, but he’s confident that NCBA’s unifying presence will remain critical to addressing key issues facing farmers and ranchers. He is particularly passionate about fostering opportunity for …
Kansas Ranch Wins Environmental Stewardship Award
The National Cattlemen’s Beef Association (NCBA) announced the 2024 Environmental Stewardship Award Program (ESAP) National winner is Downey Ranch in Wamego, Kansas. The award, which annually recognizes the outstanding stewardship practices and conservation achievements of cattle producers, was presented to Barb Downey and her husband, Joe Carpenter, during CattleCon 2025 in San Antonio. “We are stewards of the land; we’ve …
San Antonio Welcomes CattleCon 2025
The biggest cattle industry event in the country kicked off today in San Antonio with thousands of cattle producers, industry partners and stakeholders attending CattleCon 2025. The day started with a issues update from the National Cattlemen’s Beef Association team of policy experts. The opening general session featured the return of Buzz Brainard, host of Music Row Happy Hour, as …
RanchBot Introduces Trough Direct Monitoring System
At CattleCon25 in San Antonio today, Ranchbot Monitoring Solutions announced the launch of Trough Direct, a stand-alone trough monitor with direct satellite connectivity enabling near real-time water level monitoring and consumption data through the MyRanchbot app. Trough Direct operates independently from other Ranchbot monitors and sensors and can be easily installed with a side or top mount to accommodate a …
Ranchbot Monitoring Solutions at #CattleCon25
Ranchbot Monitoring Solutions will be at CattleCon 2025 this week in San Antonio showcasing agritech innovation and championing sustainable water management practices. The company’s participation in the show starts today as Ranchbot will be hosting 100 attendees of CattleCon at the Water Management Methods breakout session from 6:30 a.m.-4 p.m. as part of the immersive grazing management workshop and tour …
CattleCon to Feature World Without Cows Screening
What would a world without cows be like? It would certainly be a different world for the people who raise cattle, so Alltech is offering an exclusive screening of the World Without Cows documentary at the National Cattlemen’s Beef Association (NCBA) Cattle Industry Convention & Trade Show, CattleCon. The screening will be held on Tuesday, Feb. 4 at 7:30 p.m.– …
EmGenisys Announces EmVision™ Enrollment for Cattle
EmGenisys, Inc., an animal health company improving success rates of embryo transfer (ET) and in vitro fertilization (IVF) for cattle producers, announces open enrollment for EmVision™. EmVision™ analyzes the viability and health of embryos at the microscope, giving producers and embryologists objective data to make strategic decisions on transferring embryos. The software will identify the 5-20% of embryos that are …
Alltech Researcher on Breeding Cattle for Sustainability
With sustainability and carbon reduction the main focus of food production right now, there was discussion at the recent CattleCon about breeding cattle to be more sustainable. Dr. Emily Stackhouse is a research manager in livestock and environment at Alltech and she shared a Cattlemen’s College panel around sending beef x dairy calves into beef production, how the carbon of …
BQA Honors Best in Beef Quality Awards
Each year, the National Beef Quality Assurance (BQA) Awards, funded in part by the Beef Checkoff program and sponsored by Cargill, recognize outstanding beef and dairy producers, marketers and educators who demonstrate high-quality animal care and handling principles, as well as express a strong desire to continually improve their operations through BQA. The 2024 honorees include Cow-Calf Award winner VanWinkle …