New Holland Introduces New Product Innovations

Jamie Johansen

fps-cnh-goldIn 2015, New Holland will introduce 25 new product innovations to the market, from award-winning, revolutionary engine technology meeting Tier 4B emissions requirements, to the latest advancements in harvesting technology and precision farming.

The Farm Progress Show in Boone, Iowa set the stage for New Holland to introduce the new products. There Chuck spoke with New Holland’s Mark Hooper, he shares some of the key products they had on display for farmers to see for the first time.

A few of the products launched include:
– All new Roll-Belt Round Baler was on display replacing the BR7000 and will deliver capacity increases up to 20%.
– The T8 SmartTrax tractor matches the overall versatility of a wheeled tractor with the high traction and flotation of rubber tracks.
CR Combines give up to 15% more productivity and carry new Harvest Suite Ultra cab that is larger, offering more glass.
Speedrower Self-Propelled Windrower provide best-in-class comfort, horsepower and efficiency.

“In addition to the products. We are celebrating quite a few milestones for the brand. Model year 15 will be our 120th year as a brand. 40 years in the round balers business. 40 years in the rotary combine business. New Holland was the first one to launch a rotary combine. With our windrowers, it’s 50 years. To celebrate our golden anniversary, we have a Golden Windrower to promote that 50th year in business.”

Listen to Chuck’s interview with Mark here: Interview with Mark Hooper, New Holland

Coverage of the 2014 Farm Progress Show is sponsored by
Coverage of the 2014 Farm Progress Show is sponsored by New HollandCoverage of the 2014 Farm Progress Show is sponsored by FMCCoverage of the 2014 Farm Progress Show is sponsored by GrowmarkCoverage of the 2014 Farm Progress Show is sponsored by AgLeader
Agribusiness, Audio, Equipment, Farm Progress Show, Forage, Hay, New Holland

iCropTrak 5 Application Goes Native

Joanna Schroeder

iCropTrak 5 has gone native. Cogent3D has released its newest version of iCropTrak and the application now features “on-board” processing for mobile analytics that is based on technology originally developed for the military. This technology is a bit different than many that are based in the “cloud” or on your desktop. According to Cogent3D, iCropTrak version 5 performs all the iCropTrak 5 logoprocessing needed on your iPad and in the field or wherever you need to be even without a wireless connection.

So how does it work? Imagine this scenario:  you are standing in your field, reviewing your data, stacking it up and analyzing it with correlation graphs to visualize how your chemical application has impacted your projected yield. Then you walk to a spot in your field and inspect where your analysis shows potential for lower yield. This is exactly what you can do and more with iCropTrak version 5.

Cogent3D considers this a technological leap in capturing and analyzing farming data and explains that this technology is considered “disruptive” technology. In other words, distruptive technology describes a process by which a product or service takes root in simple applications at the bottom of the market and then moves up until it takes root, or displaces other technologies. An example is the desktop computer and initial data software.  In this case, Cogent 3D believes that the history of computer technology is repeating itself with the farming industry from standalone pc programs to cloud-based web services and now to native mobile applications.

iCropTrak 5 has some new features. According to Cogent3D, it’s the first of the next generation mobile farming applications to maximize a mobile device’s power, exploiting it and its performance to execute some of the most complex processing tasks, for example, multi-layer and multi-year management zone creation or colorization of 10’s of thousands of tractor data points on a field to provide visualization of your data so it makes sense to you.

The company is confident iCropTrak 5 will change how agronomists and sales teams interact with their clients and perform their jobs. With iCropTrak 5 an agronomist can load data, stand in a field with their client or sit with them at their kitchen table, show them how their prescriptions and recommendations have impacted their fields using quantifiable information and make informed decisions based on solid data from a device that sits in the palm of your hand.

To learn more about iCropTrak 5, visit www.iCropTrak.com and also view the entire product press release here.

Agribusiness, CropTrak, data, Precision Agriculture

Wheat Growers Pleased with Documentary

Cindy Zimmerman

nh-harvest-14-fisherThe North Dakota Wheat Commission is one of the sponsors of the documentary “The Great American Wheat Harvest” which had a special showing in Bismark last month, and they seemed pretty pleased with the outcome.

“It’s primarily focused on the harvest element,” said NDWC administrator Neal Fisher after watching the finished product. “(But) there’s a very human, family element in it and they all refer to how they’re helping to feed their fellow man.”

Fisher thinks the film will be a great educational tool for schools and just the average person. “It’s entertaining and it has that family element … and I think that will be appealing to a good segment of the population,” he said. Interview with Neal Fisher, ND Wheat Commission

nh-harvest-14-movieJim Bahm, a NDWC member and farmer from just west of Bismark, is pictured here at the film showing with producer/director Conrad Weaver and Rebecca Gunderson of New Holland, which is also one of the movie sponsors.

He was very excited to finally get to see the movie and was also very impressed by the family element and thinks that is one of the main takeaways. “It’s not just a business, it’s family,” said Bahm.

Interview with Jim Bahm, ND wheat farmer


New Holland 2014 Harvest Support

Audio, New Holland, Wheat

USDA Announces Conservation Program Success

Cindy Zimmerman

vilsack-usdaAgriculture Secretary Tom Vilsack announced Monday that $328 million in conservation funding is being invested to help landowners protect and restore key farmlands, grasslands and wetlands across the nation. The funding is provided through the Agricultural Conservation Easement Program (ACEP), which was created in the 2014 Farm Bill to protect critical wetlands and encourage producers to keep lands in farming and ranching.

Vilsack says approximately 380 projects nationwide were selected to protect and restore 32,000 acres of prime farmland, 45,000 acres of grasslands and 52,000 acres of wetlands. “Conservation easements help farmers and ranchers protect valuable agricultural lands from development, restore lands that are best suited for grazing, and return wetlands to their natural conditions,” Vilsack said. “These easements are making a dramatic and positive impact for our food supply, rural communities and species habitat.”

ACEP consolidates three former Natural Resources Conservation Service (NRCS) easement programs – Farm and Ranch Lands Protection Program, Grasslands Reserve Program and Wetlands Reserve Program – into two components. One component protects farmlands and grasslands, and the other protects and restores agricultural wetlands.

Ag Secy Tom Vilsack comments, 9-8-14
Audio, Conservation, USDA

Eco Agro Resources Launches PENXCEL Technology

Joanna Schroeder

Eco Agro Resources expanded its portfolio today with the announcement of a new a delivery system for active ingredients in the agricultural fertilizer market: PENXCEL™ Technology. The unique formulated system was announced during The Fertilizer Institute annual meeting in San Francisco, California and was developed to deliver fertilizer additives for dry and liquid fertilizer. The delivery system drives active ingredients to penetrate deeper into the prills or granules of solid fertilizer and allows the use of active ingredients previously deemed “impossible to be coated” on fertilizer. Patents have been filed for this formulation breakthrough.

Eco Agro Resources Penxcel Tech logosPENXCEL has low viscosity, so it pours quickly even in the cold and easily coats fertilizer. It blends faster than other industry standard formulations, saving time during the critical application season. The end result is consistent fertilizer product that flows freely and performs in the field.

West Texas A&M Research shows that the PENXCEL system excels in the challenging field conditions of Texas, providing consistent results that are amplified under tougher conditions. The benefits of PENXCEL were demonstrated in the positive results with N YIELD™ nitrogen stabilizer. The researcher attributed the better activity to the more consistent application of the product to the fertilizer and to deeper penetration of urea prills.

Andrew Semple, chief executive officer of Eco Agro Resources observes, “Our PENXCEL Technology platform is a launching pad for a full line of innovative new products for improving the efficiency of nitrogen and phosphate fertilizers. Our fertilizer additive products, including N YIELD, N-BOUND™ and PHOS GAIN™ utilize PENXCEL Technology. It provides superior performance, blending and handling.” Semple concludes, “While Eco Agro Resources is a small, innovative U.S.-based company among a field of giants in the global fertilizer industry; we believe in innovation and remain committed to developing new and improved products for the benefit of the agricultural market.”

Agribusiness, Fertilizer

Water, Food Security Explored in Water for Food Event

Joanna Schroeder

Water for food logoThe role of data in water and food security will be explored in the upcoming Water for Food Global Conference taking place in Seattle, Washington October 19-22, 2014.

Global food demand is growing. With a changing climate and increased competition for scarce water resources, people are now faced with the complex challenge of needing to double agricultural production by 2050 with less water than is used today. A topic of interest is how to use the tremendous amount of data we now have—from technology ranging from remote sensing to smart mobile devices—to effectively address this problem.

WFF_cvent_banner_670px_nogates2Hosted by the Robert B. Daugherty Water for Food Institute at the University of Nebraska in association with the Bill & Melinda Gates Foundation, “Harnessing the Data Revolution: Ensuring Water and Food Security from Field to Global Scales,” will bring together international experts in the fields of science, technology, policy and practice to discuss potential solutions to achieve a more water and food secure world. The conference will focus specifically on how data can improve the productivity and sustainability of small and large farmers.

Don’t miss your chance to be part of this important discussion. The early registration discount ends September 18, 2014. For more details, visit waterforfood.nebraska.edu/wff2014/.

Agribusiness, Conservation, Education, Events, Water

Using Data to Create Change

Jamie Johansen

hereford-14-39-editedRecord markets and expansion in the beef industry and especially in the Hereford breed has provided opportunity for investments. The American Hereford Association jumped at this and put together an educational event for their breeders. The Hereford Genetic Summit took place last week at Missouri State University’s Darr Agricultural Center and breeders flooded in with open ears.

“We are really looking towards the future. How do we position the Hereford breed to continually succeed and move forward in market share? How do we become more relevant to the commercial cow/calf industry and the consumer? We really wanted to hone in on where we are today and where we need to go tomorrow.”

The day and a half long event was packed full of experts speaking on the importance of the consumer, the economic side of the beef industry, how genetics come into play with the commercial breeders and how as seedstock producers we need to be thinking about the future.

I asked Craig to share what he thought the number one thing he wanted attendees to take home and truly implement in their herds. He said, “I think the number one thing data. Use the information and turn it in. Use that data and reliable information to make change. That change needs to be in a direction that is helping the commercial producer sell their product at a higher rate.”

Listen to my complete interview with Craig here: Interview with Craig Huffhines, AHA Executive VP

If you weren’t able to attend the event and want to catch up on what you missed Missouri State University’s MediaSite has audio, video and presentations from all speakers.

Animal.AgWired will be posting more on this event.

Find all photos from the event here: Hereford Summit Photo Album.

Ag Groups, Audio, Beef, Education, Events

Zimfo Bytes

Talia Goes

Zimfo Bytes

  • Pinnacle Agriculture Holdings, LLC (“Pinnacle”) has acquired East Kansas Chemical (“East Kansas Chemical”).
  • Nominate your peers for NAFB’s top awards by emailing tom@nafb.com by September 15th!
  • MGEX concluded its fiscal year on Friday with a total volume of 2,019,544, breaking the previous fiscal year volume record set in 2010-2011 and surpassing the previous fiscal year’s mark by 49 percent.
  • AgriLife Studios announces the opening their new stock media web store, www.agrilifestudiosstock.com.
Zimfo Bytes

FMC Corporation to Acquire Cheminova

Cindy Zimmerman

FMC-LogoFMC Corporation today announced an agreement to acquire Denmark-based crop protection company Cheminova for $1.8 billion.

“We are very excited about the opportunity to combine Cheminova with our own Agricultural Solutions business,” said Pierre Brondeau, FMC Corporation president, CEO and chairman. “Cheminova is a company that we have long considered to be an attractive potential partner. It follows a similar strategic approach to FMC in applying technology to deliver solutions to its customers, and has a highly complementary product portfolio and geographic footprint. This transaction will broaden our Agricultural Solutions portfolio and significantly strengthen our market access in key agricultural end markets.

“Cheminova’s direct market access in Europe, combined with its strong position in Latin America, will help bring greater balance to our business. Its technology will allow us to expand our position in existing crop segments and provide accelerated access to additional crops, such as cereals. It will also strengthen our offerings to existing customers, especially in sugarcane, soybeans and cotton.”

Brondeau added that Cheminova brings complementary technologies in insecticides and herbicides, significantly enhances FMC’s fungicide portfolio and adds a growing micronutrient business. “Cheminova has a portfolio of more than 60 active ingredients, over 2,300 registrations and a pipeline of active ingredients currently under development. It is the addition of this broad suite of technology that is particularly exciting to us, and we firmly expect to increase our pace of new product launches in the coming seasons as a direct result of adding Cheminova’s capabilities to ours,” said Brondeau.

Agribusiness, Crop Protection, FMC

GROWMARK FS Promotes N Management

Cindy Zimmerman

fps14-fs-nThe FS STAR Energy/GROWMARK tent was the place to be at Farm Progress Show to learn more about nitrogen management.

I discussed that topic with GROWMARK western region agronomy marketing manager Nate Pierce, senior field sales agronomist John Grandin, and Chuck Webb with AGRILAND FS in Oskaloosa, Iowa.

Pierce says FS started introducing nitrogen management as a system several years ago. “What it revolves around is multiple applications of nitrogen, different forms of nitrogen,” said Pierce of the concept that a system should be based on the four Rs concept (right source, right rate, at the right time and in the right place) as well as the M.O.M. approach. “And that is Minimize environmental impact, Optimize harvest yield and Maximize input utilization – if we hit all of those, everybody wins.”

Grandin talked about the N-Watch system, which was developed a couple of years ago by Dr. Howard Brown when he was GROWMARK Agronomy Services Manager. “We use it to inventory, track, verify and find available nitrogen,” said Grandin. “It’s a way to bring the nitrogen cycle to life…we’re able to take that and make better management decisions.”

Working with farmers in his area, which is southeast of Des Moines, Webb says he has seen good results using nitrogen management systems. “Our goal is to put enough nutrient out there so the farmer can maximize his yield opportunity, but we want the crop to take the excess nutrient out of the field and at the end of the year we want to be as close to drinking water safe as we can,” he said. “I don’t know any farmers out here that don’t want to be proactive, that are not concerned about the environment … but they need guidance and that’s what we’re here for.”

Listen to my interview with these guys from FPS and learn more: Interview with Nate Pierce, John Grandin, and Chuck Webb, GROWMARK FS

2014 Farm Progress Show Photo Album

Coverage of the 2014 Farm Progress Show is sponsored by
Coverage of the 2014 Farm Progress Show is sponsored by New HollandCoverage of the 2014 Farm Progress Show is sponsored by FMCCoverage of the 2014 Farm Progress Show is sponsored by GrowmarkCoverage of the 2014 Farm Progress Show is sponsored by AgLeader
Agronomy, Audio, Farm Progress Show, GROWMARK