Touring CNH Industrial Village

Chuck Zimmerman

CNH Industrial VillageCNH Industrial Village was my first stop last week in Turin, Italy for New Holland Blogger Days. The facility was inaugurated in the fall of 2011 and is set up to sell, support and present the products of New Holland Agriculture as well as other CNH companies like Construction, Iveco and more. Outside there are lots of products on display and inside there is a huge showroom that has interactive displays. You can get a tour if you would like and our group did.

I recorded part of the tour so you can see what it’s is like. An area I liked best was the gallery that traces the history of how the industrial products of CNH Industrial companies have evolved from the early years of the 20th century. You can photos from that section in the photo album.


2014 New Holland Blogger Days Photo Album

Agribusiness, Equipment, New Holland, Video

My Google Glass Update

Chuck Zimmerman

ZimmGlassI’ve had an issue crop up with my ZimmGlass that prompted me to write a little more about my use of this demo product. Actually, I’ve got a number of issues.

I have found that I primarily use the camera to record video clips, especially those at a trade show or some kind of product demo. The video is acceptable although the audio leaves much to be desired. Some of the apps like Twitter need more integration built into them to make them truly useful for me.

The issue I just had crop up is that the thin layer of foil on the mirror or prism which is what I can see the screen on through my prescription lenses has started flaking off. I have a support ticket started with Google on that and got prompt response. For a $1,500 product that I have taken very good care of I am hoping for a replacement.

But there are other issues that include:

Battery Life: Will have to be addressed before a public launch since I don’t get more than about 3 hours of continuous use. If I’m on a tour bus for the day I am shutting it down except when I have to use it.

Overheating: Glass overheats and shuts down after 3 or more minutes of video recording. I did get almost 10 minutes out of a Livestream app test though. But then I can’t use it until it cools down.

Sudden Shut Downs or Restarts: This has improved with updates but still happens.

Random photo taking: While I’m wearing it but not touching it or speaking to it. Very distracting at best. I do get some interesting photos though!

Listening to audio/phone calls: Glass has an earbud but the primary method of listening to audio just can’t amplify enough to be heard in anything but a quiet room.

We all know this is a product under development and I’m glad to have the chance to be in the Explorer program to try it out and provide feedback. When we do get a truly commercial product my wish list includes better camera, battery, mic and third party apps like Twitter. It has a place in agricultural media that I do think will become better as the product improves.

Got questions about this product or other apps or gadgets? Please feel free to contact me and I’ll do my best to answer. I am planning on starting a regular app/gadget/os review column and currently looking for a sponsor (hint, hint).

Gadgets

CFWF Digs Deep into Video Journalism

Cindy Zimmerman

cfwf-14-petrie“Dig Deep” was the theme for the Canadian Farm Writers Federation 2014 conference in Prince Edward Island, and professional development time was spent digging deep into using video, even if you are a print journalist.

“Everybody (in journalism) has to be kind of a Swiss Army Knife now, you have to be able to do it all,” said Ian Petrie, a former CBC journalist and now video journalism instructor at P.E.I.’s Holland College. That includes audio, video, web, and print – which all involve different skills.

Petrie’s presentation focused on how print journalists can learn to do good video. “There are some stories that really benefit from video,” he said. “We have to evolve a bit and think about the role that video is playing.”

He notes that anyone with a smartphone is a video journalist. “The question for us as journalists is how can we distinguish our work as being better.” Petrie says.

He suggests journalists carry a small tripod to get more steady shots, get good sound, and mix up shots – all of which he says make an edited piece more interesting.

Canadian correspondent Trudy Kelly Forsythe of Cultivating Communications interviews Petrie here: Interview with Ian Petrie, video instructor


2014 Canadian Farm Writers Federation conference photo album

Coverage of the Canadian Farm Writers Federation 2014 Conference sponsored by
Coverage of the Canadian Farm Writers Federation 2014 Conference sponsored by Case IH
Audio, Media, Video

Farm Journal Announces MyFarmRadio.com

Chuck Zimmerman

ZimmCast 452Hello and welcome to the ZimmCast. Eleven years ago when we started farm podcasting the new channel for farm news distribution was in its infancy. Look how far we’ve come with the latest announcement from Farm Journal Radio (pdf). Farmers are no different from the general public in adopting and using their smart phones and tablets to get information and that includes audio!

MyFarmRadio.comI spoke with Mark DePrez, Vice President/General Manager, Farm Journal Radio, about this new venture: MyFarmRadio.com. The new platform is scheduled to launch on November 3rd.

MyFarmRadio.com will be a 24/7 digital mobile radio channel focused on providing a mix of best-in-class news, weather and markets along with entertaining and informative conversation for America’s farmers and ranchers. The “My Farm Radio” app officially launches November 3, 2014 and will allow listeners to pick and choose what they want to hear – and when they want to hear it. The app will feature both a “live stream” experience and programs “on-demand”.

“All the latest research indicates that for a growing number of farmers and ranchers, mobile devices are rapidly becoming the go-to choice for news and information”, says Brian Conrady, Senior Vice President and General Manager of Farm Journal Radio. “While this totally new offering will be a first for agriculture, we expect our audience – and clients – will quickly associate “My Farm Radio” as the Pandora – type app for agriculture.”

“My Farm Radio” will launch with the full-portfolio of programs and reports from Farm Journal Media, including “AgriTalk”, “Market Rally” and “American Countryside. In addition, the company will be approaching potential programmers to make their shows or reports available on the app – or even own their own channel – on the “My Farm Radio” platform.

Mark says the new app will launch with heavy promotion across the company’s print, broadcast and digital platforms. Listeners will be able to download both iOS and Android operating system apps from their mobile devices, and by downloading the app at www.myfarmradio.com. “We have a really strong line-up of programs to kick things off, and we expect to add a long list of important and entertaining options in the months ahead,” notes Mark DePrez, General Manager of Farm Journal Radio.

Listen in to this week’s program here: MyFarmRadio.com

Subscribe to the ZimmCast podcast here.

The ZimmCast

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Audio, Media, ZimmCast

Vilsack Spotlights Ag Innovation

Cindy Zimmerman

vilsack-chicagoAgriculture Secretary Tom Vilsack spotlighted agricultural innovations during an appearance at the Chicago Council on Global Affairs Monday.

Vilsack stressed the importance of global cooperation in biotechnology innovations. “It’s in our long term best interest as a global community that we encourage appropriate science, that we encourage biotechnology, ways to grow crops with less water, less pesticides, less chemicals,” he said. “In order to do that we have to embrace science, we cannot be afraid of it.”

The secretary talked about the tremendous productivity gains agriculture has made in just the past few decades and how important the field is for the future of the world. “Agriculture is a big deal,” said Vilsack. “It’s a happening place folks and it has the capacity and ability to solve all of the major problems we face.”

Ag Secretary Tom Vilsack, Chicago Council on Global Affairs
Audio, Biotech, USDA

Magic Dirt Wins Award

Cindy Zimmerman

magic-dirtThe inaugural Bioproducts Innovation of the Year awards were announced this week at the Bioproducts World 2014 Showcase and Conference in Columbus, Ohio and a co-product of renewable energy was named the consumer Bioproduct Innovation of the Year award at this first annual competition.

Cenergy USA of Little Rock, Arkansas won for the development of Magic Dirt, a recycled co-product of generating renewable energy and reducing greenhouse gas emissions. Cenergy specializes in the development and financing of renewable energy, distributed generation and energy efficient projects.

Magic Dirt™ is certified as a Premium Potting Soil by the Mulch & Soil Council, certified by USDA BioPreferred Program as 100% BioBased and approved for use in organic production by the State of Idaho. Each cubic yard of Magic Dirt™ is the end result of generating over 100 kWh of renewable energy and eliminating more than 1,800 pounds of greenhouse gases from the environment as a sustainable alternative to peat moss.

Uncategorized

Get to Know GMOs Month

Cindy Zimmerman

gmo-answersIf you wear pink for Breast Cancer Awareness this month, you might pair it with green for Get to Know GMOs Month.

This month GMO Answers is inviting the public to “Get to Know GMOs”— to ask their toughest questions and join the conversation.

“With the coming of October, we welcome a new fall season, a new harvest and a new opportunity to connect with consumers about their food – from farm to table,” Cathleen Enright, Council for Biotechnology Information executive director and GMO Answers spokesperson, said. “At GMO Answers, we invite you to ask us any questions you might have about GMOs — from how they are created to who is growing them to what ends up on your table.”

More than a year ago, GMO Answers created a central online resource for information on GMOs and how our food is grown, called GMOAnswers.com. Since then, more than 650 questions have been asked and answered by more than 100 independent experts.

“Keep asking and we’ll keep answering; and this October we hope you’ll take the time to ‘Get to Know GMOs’,” Enright said.

Agribusiness, Biotech, Farming, Food

Vilsack Gaining on Glickman in Office

Cindy Zimmerman

glickman-chicagoAgriculture Secretary Tom Vilsack is within two weeks of serving longer in that position than Dan Glickman under President Clinton.

“In about 15 days he will beat my record, because I was in office about 5 years and 11 months,” said Glickman during his introduction of Vilsack at a Chicago Council on Global Affairs event on Monday. “He’s doing this to spite me.”

vilsack-chicagoThe last secretary of agriculture to serve two entire terms under the same president was Ezra Taft Benson under Eisenhower. Orville Freedman served two terms under Presidents Kennedy and Lyndon Johnson.

The longest serving secretary was James Wilson who served under William McKinley, Theodore Roosevent and William Howard Taft from 1897-1913. “I have no idea how he lasted 16 years in this job,” joked Vilsack. Former and Current Ag Secretaries Dan Glickman and Tom Vilsack

Just recently when Eric Holder resigned from the White House cabinet, Vilsack was asked if there was any truth to the rumor that he would be the next to go. “They must be talking to my grandkids who occasionally ask when I’m coming home to Iowa,” said Vilsack. “Unless the president has different thoughts, I’m keeping the job I got because I’m not sure I can get another one.”Vilsack react to Holder resignation

Audio, USDA

Zimfo Bytes

Talia Goes

Zimfo Bytes

  • The Farm Journal Foundation’s rapid growth over the past three years has led to hiring the organization’s first full-time CEO, replacing Board President Charlene Finck.
  • ASFMRA Annual Meeting and Trade Show will be held October 27 – November 1st, 2014 in Tucson Arizona.
  • Farm Journal Broadcast announces the upcoming launch of “My Farm Radio”, a 24/7 digital mobile radio channel focused on providing a mix of best-in-class news, weather and markets along with entertaining and informative conversation for America’s farmers and ranchers.
  • The Irrigation Association has announced the winners of its 2014 awards, which honor individuals and organizations that have made significant contributions to the irrigation industry.
Zimfo Bytes

CFWF 2014 Award Winners

Cindy Zimmerman

cfwf-14-awardsNo conference is complete without awards and the Canadian Farm Writers Federation was no exception.

Pictured here from left to right are some of CFWF’s best of the best for 2014. Alice McFarlane, Fabmar Communications received the Gold level award in the Electronic Media-Audio category; Lisa Guenther, Farm Business Communications scored Silver in the Press Editorial category; Wayne Riley, Agriculture and Agri-Food Canada received a Silver awards in the News Photograph category; Cole Christensen with the Alberta Barley Commission got Gold in News Release category; and Lorne McClinton, Saskatchewan Farm Writers’ Association scored Bronze in the Feature Photograph category. Not pictured – Lilian Schaer, the silver winner in the News Release category.

Congrats to all the winners pictured here and those who were not present to receive their awards.

cfwf-14-guentherLisa Guenther is also the president of the CFWF this year. “The Canadian Farm Writers Federation includes … members from every province in Canada,” she says. “Our purpose is really networking and professional development for our members in the industry.”

The CFWF annual meeting is held in a different part of Canada every year “so we get to see agriculture in different regions across the country because there is quite a variance in the industry.” Guenther says she was pleased with this year’s attendance of nearly 100 for the event.

Listen to Lisa’s interview with our Canadian correspondent Trudy Kelly Forsythe of Cultivating Communications: Interview with Lisa Guenther, CFWF president


2014 Canadian Farm Writers Federation conference photo album

Coverage of the Canadian Farm Writers Federation 2014 Conference sponsored by
Coverage of the Canadian Farm Writers Federation 2014 Conference sponsored by Case IH
Audio, Media