VISION Conference Wraps With Optimism for Ag Tech
The second day of the VISION Conference carried just as much energy as the first and attendees were just as engaged and eager to participate.
Jennifer Goldston, president and founder of AgTech PR set the stage for the day by talking about messaging and comparing the issues of today with the issues being addressed in the industry and general media back in 2017 at the first VISION Conference.
In the second day keynote address, Corteva’s Brian Lutz explored cross-industry synergies to enable ag tech evolution and talked about the difference between solutions on the farm and the enabling technology that makes those solutions possible.
A panel on cross-industry insights into accelerating ag tech advancement and adoption featured an Amazon Web Services executive, a biotech attorney, and the director of Off-Road Autonomy for Trimble. Ram Devarajulu with Cambridge Consultants moderated the discussion between Ron Osborne, Cassie Edgar, and Meiko Martin.
Harnessing Ag Tech for Sustainable Agriculture Transformation was the title of a panel moderated by Susan Groeneveld, sylvester.ai, and featuring two cutting edge ag tech CEOs Steve Sibulkin with BioLumic and Ben Cloud of Biodel AG.
To wrap it all up, members of the Global Ag Tech Alliance presented their key insights and takeaways and urged everyone to be involved in the future of the industry by becoming members of the alliance, whether big or small.
Meister Media Corporate Content Director Heather Tunstall says they were thrilled with the turnout at the VISION Conference this year and pleased that attendees were able to spend a lot of time networking with each other.
“There were a lot of conversations happening and business collaborations going on, and that was amazing to see,” said Tunstall. “I’m looking forward to seeing what happens in the next few weeks and months to really know how successful it was.”
In addition to the next Tech Hub LIVE event July 29-31 in Des Moines, Tunstall says Meister Media and the Global Ag Tech Initiative have a number of new projects coming up including a new podcast that will be launched next week.
Learn more in this interview:
2024 VISION interview with Heather Tunstall, Meister Media 5:33
Infusing Ag Tech Into the Future
“Ag tech is the driver for all agriculture going forward,” declared VISION Conference keynote speaker Brian Lutz with Corteva Agriscience. However, when it comes to agricultural technology, there is a difference between solutions on the farm and the enabling technology that makes those solutions possible.
Lutz, who is VP of Agricultural Solutions for Corteva, explained the difference by comparing tractors to generative AI. “Tractors are solutions,” said Lutz. “They’re comprised of many different enabling capabilities but tractors solve a problem for farmers.”
“Generative AI, on the other hand, is an enabling capability, it’s a technology…we’re putting that into products and solutions,” Lutz explained.
In his presentation, Lutz also noted how enabling technology is rarely industry specific and that many of the tools now used were adopted from other industries.
Corteva is the title sponsor for VISION and Lutz says it’s events like these that will continue to accelerate ag tech development and adoption.
Listen to this interview with Lutz here:
2024 VISION interview with Brian Lutz, Corteva 5:01
Precision Ag News 1/24
Women in Ag Tech Meet Up at VISION
The fledgling Women in Ag Tech (WiAT) organization held its second in-person meeting ever prior to the opening of the VISION Conference in Glendale, Arizona this week. While the group of women meeting was a bit smaller than the first meeting last year at Tech Hub LIVE, they are mighty, brilliant, and filled with enthusiasm to grow the ag tech industry.
AgTech PR CEO Jennifer Goldston says the inspiration to start the group started just about a year ago. “We needed a way for us to come together to talk about technology, talk about how do we help each other to be more involved, and through career advancement, and how do we as women shape the future of technology in agriculture,” she said.
Goldston is one of several ambassadors for WiAT and she relishes her role in the industry helping ag tech companies tell their story. “There’s a lot of really complex science and technology out there,” said Goldston. “We want to make sure we’re helping to bring clarity and transparency so that farmers can make informed decisions.”
Learn more in this interview.
Conference advisory board member and WiAT Ambassador Jennifer Goldston, CEO and Founder, AgTech PR
2024 VISION interview with Jennifer Goldston, AgTech PR 5:55
VISION Keynote Offers Ag Tech Adoption Outlook
The keynote speaker for this year’s VISION Conference kicked off the event by providing some insights to ag technology executives about the future of the industry.
As an agricultural technology specialist with McKinsey & Company, Vasanth Ganesan is super excited about ag tech but recognizes some of the trends and challenges the industry is facing. “The adoption of technology has been much slower than expected or anticipated, so what more can we be doing,” said Ganesan. “How can we personalize products more for farmers, how can we build products that are easier to use, that have a very clear ROI?”
Despite the challenges, Ganesan encourages the ag tech industry to continue moving forward. “There’s no better time to be building technology,” he said. “There is a huge problem to feed the planet in a more sustainable, equitable way. So we have the biggest problem and the best time to be solving it….it’s worth the fight.”
Learn more in this interview.
2024 VISION interview with Vasanth Ganesan, McKinsey & Co 7:50
Animal Ag News 1/23
DWFI Podcast 32 – The Melting Cryosphere
This edition of the Daugherty Water for Food podcast features a discussion with Randall Ritzema, Tika Gurung, and Nick Brozović on the Melting Cryosphere and Food & Water Security.
A 2023 report called Water, ice, society, and ecosystems in the Hindu Kush Himalaya: An Outlook (HI-WISE), published by the International Centre for Integrated Mountain Development (ICIMOD), was an urgent call for how disappearing snow and ice in the Hindu Kush Himalayas will impact water resources for nearly two billion people.
But the cryosphere exists elsewhere, too, as part of the globe’s hydrological system. Populations and ecosystems of The Andes, California and Nebraska, for example, all rely on a healthy cryosphere for water. With a changing climate, what are the implications to food and water security? How do we adapt?
In this episode, DWFI Communications Specialist Arianna Elnes discusses the changing cryosphere with DWFI Research Program Scientist Randall Ritzema, who contributed to Chapter Three of the HI-WISE report; University of Nebraska-Lincoln Graduate Student of Earth and Atmospheric Sciences Tika Gurung, who studies glaciers in the Himalayas; and DWFI Director of Policy Nick Brozović.
Daugherty Water for Food Global Institute is co-hosting a webinar on the Water-Food Nexus in Mountain Systems on Wednesday, Jan. 24, 2024 at 3-4 P.M. UTC (9-10 A.M. CT). The link to register, and the recording after, is available at go.unl.edu/waterfoodnexus.
For more on Water for Food’s work visit waterforfood.nebraska.edu
Listen here or subscribe on your favorite podcast platform:
dwfi-podcast-episode-32.mp3 30:10
The Robert B. Daugherty Water for Food Global Institute (DWFI) at the University of Nebraska was founded with the mission to have a lasting and significant impact on achieving more food security with less pressure on scarce water resources by conducting scientific and policy research, using the research results to inform policy makers, and sharing knowledge through education and communication.
How to subscribe:
Industry Ag News 1/19
Preview of CattleCon 2024
Hello and welcome to the ZimmCast.
This week we’re going to get a preview of the new CattleCon. I love that name. It is new and perfect for the Cattle Industry Convention and NCBA Trade Show. In fact, CattleCon is the official new name.
To learn all about what’s new and different with CattleCon I talked with Kristin Torres, Executive Director of Meetings and Events, NCBA.
CattleCon is where the beef industry meets! We’re Onward to Orlando from January 31 to February 2, 2024. At CattleCon, you’ll discover a unique and comprehensive experience that brings together education, networking, business opportunities, advocacy, and fun for the whole family, all under one roof. Join us at CattleCon, the ultimate destination where the beef industry meets to learn, connect, grow, and enjoy. Registration for CattleCon24 is now open. Click here to register for the largest event in the cattle industry.
Listen to the episode here:ZimmCast 724 - Preview of CattleCon (14:59)
That’s the ZimmCast for this week. I hope you enjoyed it and thank you for listening.
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