2025 Agri-Marketing Conference

Ag Day Essay Contest Winner

Cindy Zimmerman

Some 400 young people from around the country entered the National Ag Day written essay contest and the winning entry was Rio Bonham from Tishomingo, Oklahoma. He received a $1,000 prize and travel to Washington, D.C., for recognition during the National Press Club Event this week. With the theme Agriculture: Food for Life, Rio’s essay highlighted job opportunities in an …

Ag Day, Audio, Video

Customization Sets KEENAN Apart

Carrie Muehling

Since Alltech‘s acquisition of iconic Irish brand KEENAN Systems, the company has expanded into new markets and reignited the innovation side of the business. KEENAN Systems CEO Robbie Walker explained that the company’s philosophy is different than most industries where everything is outsourced. “Because we have our own sales force who goes directly to the farmer, because we have our …

Alltech, Animal Agriculture, Audio, KEENAN, Video

Talking Agricultural Marketing to UF Students

Chuck Zimmerman

Florida NAMA, the Florida chapter of the National Agri-Marketing Association, is working to generate interest in reviving the student chapter (Gator NAMA) at the University of Florida. Our first idea this year was to offer a panel of professional members to talk to students at the College of Agriculture. We appreciate the assistance from Spiro E. Stefanou, Professor and Chair …

Education, NAMA, Video

AMVAC Takes Prescription Approach with SIMPAS

Carrie Muehling

AMVAC demonstrated the next generation of precision, prescriptive, in-furrow application equipment at the 2018 Commodity Classic in Anaheim. The system is called SIMPAS, which stands for Smart Integrated Multi-product Prescriptive Application System. “It’s an application system that allows you to apply multiple products while planting,” said Jason Jimmerson, SIMPAS product manager. “It’s a prescription approach, so as you can see, …

AgWired Precision, AMVAC, Commodity Classic, Video

Ethanol Interests Shout Opposition to RIN Price Cap

Cindy Zimmerman

As concerns began to grow late last week that the Trump Administration was leaning toward a cap on prices for Renewable Identification Numbers (RINs) to appease oil refinery interests, biofuel interests went into high gear to get the word out about how that action would devastate the Renewable Fuel Standard (RFS). A White House meeting was reportedly set for today …

Audio, Corn, Ethanol, RFA, Video

Delaro Fungicide Shows Yield Advantage in Corn, Soybeans

Jamie Johansen

Bayer has released results from 500 DelaroTM field trials which took place in 20 states. Across two years of trials, Delaro averaged a 12 to 18 bushel-per-acre increase in corn and a four to five bushel-per-acre increase in soybeans compared to an untreated check. In these trials, Delaro had a 90 percent win rate over the untreated check. The recent …

Agribusiness, AgWired Precision, Audio, Bayer, Commodity Classic, Corn, Fungicide, Soybean, Video

Farm Credit: What’s on the Horizon for Rural America

Carrie Muehling

Farm Credit discussed “The Rise of Rural America: What’s on the Horizon” during a learning session at Commodity Classic in Anaheim. At a time when the rural footprint is shrinking based on growing urban and suburban population centers, farmers and the business people who support them may need new strategies to stay politically engaged. The lack of available broadband connectivity …

Audio, Commodity Classic, Farm Credit, Video

Camso Adding Value with Smart Track Technology

Chuck Zimmerman

By getting equipment to and from the field faster with new proprietary smart track technology, Camso is helping farmers to be more profitable. “No farm equipment makes any money on the road. It makes money being in the field. We want to help them manage temperature so they know how warm the tractor is running. We want to make sure …

Equipment, National Farm Machinery Show, Video

FMC’s Precision Platform Provides Choices for Growers

Chuck Zimmerman

FMC is focusing on precision when it comes to crop protection. With current product 3RIVE 3D and newly acquired PrecisionPac from DuPont, the company is organizing itself around precision application technologies. While traits are important, FMC’s Rick Ekins said they’re not the only answer. Other modes of action like precision crop protection products help to further protect the grower. “The …

AgWired Precision, Crop Protection, FMC, National Farm Machinery Show, Video