A family business still operating on the farm is changing the world of sprayers with Praxidyn MixMate. The automated chemical blending and record keeping system is designed to be portable, adding efficiency to sprayers already working in the field. “People are getting the message of how inefficient the average sprayer is, and they’re looking for those efficiencies,” said Doug Applegate, …
Benson Hill Launches Food System Innovators Program
Benson Hill, Inc., today announced the launch of the Benson Hill Food System Innovators Program to collaborate with leading farmers and evaluate its technologies in commercial production environments. Insights from the FSI Program will further expand the capabilities of the Company’s proprietary CropOS® technology platform and optimize field-specific product outcomes and quality traits. One near-term focus of the FSI Program …
Traction Introduces Agronomy Solutions
Traction has introduced a new lineup of agronomy management tools for both service providers and farmers. Solutions include an agronomy mobile app and web application, designed for soil sampling, soil fertility, lab integrations, recommendations and prescription generation. Traction Agronomy is focused on simplicity, efficiency, and profitability, helping farmers apply the right product at the optimum rate and right time to …
Tech Hub Live is Latest Meister Media Event
Meister Media Worldwide has been serving agricultural markets around the world since 1932, and while the company was built upon an impressive array of farm-focused magazines, the event side of the business continues to grow in importance. The recent Tech Hub LIVE conference in Des Moines is the latest edition to the Meister Media family of events says Chairman and …
Technology Powering In-Season Decision Making
Satellite and aerial imagery have been available for decades, and recent innovation has greatly advanced the ease and quality of drone imagery, but farmers and their advisers are still struggling with making the technology pay off. A panel of experts at Tech Hub LIVE last week discussed what it will take to better extract the use and value of this technology. Jeremy …
ZimmCast 675 – Growth of Benson Hill
Hello and welcome to the ZimmCast. The ZimmComm Team has been out on the agriblogging highway at several conferences in the last couple of weeks. This is the first time we’ve been able to do this since the end of February last year. And we’ve got quite a bit more on the calendar starting next with the Agricultural Media Summit …
Precision Ag as a Process, Not a Product
Precision agriculture has come a long way over the past couple of decades, to the point where it has gone beyond individual technologies to integrated systems, which is becoming increasingly important in the sustainability economy. FieldReveal CEO Matt Hesse told attendees at last week’s Tech Hub LIVE conference that sustainability will be an increasing consideration for growers in their decision …
Hearing from Large Producers About Technology
Former USDA Under Secretary and previous Iowa Secretary of Agriculture Bill Northey gathered a group of large-acre farmers from around the state for a discussion about what they seeking in technology during last week’s Tech Hub LIVE conference in Des Moines. Joining Northey were Iowa farmers Scott Henry, LongView Farms; Kyle Mehmen, MBS Family Farms; and Ben Riensche, Blue Diamond …
Sustainability in Focus at #TechHubLIVE
With increasing interest and investment in sustainability up and down the agriculture value chain, each segment of the industry is finding its place as crop production practices evolve. During Tech Hub LIVE last week, CropLife Media Group Editor Paul Schrimpf moderated a group of key sustainability stakeholders who shared their perspectives on the state and future of sustainability practices, the …
Tech Hub LIVE Wraps With AEM Panel
The Association of Equipment Manufacturers (AEM) brought a panel of leading agricultural industry experts to wrap up the inaugural Tech Hub LIVE conference and trade show on Wednesday. Joining moderator and Tech Hub LIVE Conference Chair Paul Schrimpf were: Julian Sanchez, Director, Emerging Technology, John Deere Michael Gomes, V.P. Business Development – Agriculture, Topcon Darryl Matthews, Senior Vice President, Trimble …