Last week during National Association of Farm Broadcasting’s Annual Trade Talk I visited with Beverly Flores, Integrated Communications Manager with John Deere. She tells me about the MyJohnDeere Operations Center with intuitive, easy-to-use tools for customers to manage their machinery and develop agronomic insights. Data can be uploaded securely using backup tools or right from the field using JDLink™ and …
Smart Data Best for Decision Making
The challenge in precision ag these days seems to be less about how much data can be created – plenty of tools and programs to tell you everything about your operation – and more about how to create just the data needed without making farmers try to drink from some firehose of information. One of John Deere’s partner companies definitely …
NAFB Panel Focuses on Integrating Tech in Ag
The 71st Annual NAFB Convention brought together a panel of industry members to discuss integrating technology into the agriculture industry. Sitting on the panel were Dave Rhylander, IFS Lead – Monsanto, Matt Waits, CEO – SST Technologies, Rachelle Thibert, Integrated Solutions Manager – John Deere, and Ron LeMay, Founder and CEO – FarmLink. The consensus was that data-driven performance tools …
Go Farmobile
We’re living in a mobile technology society and that’s so true of farmers today. Now farmers have a new technology to look at that will allow them to take advantage of all the data they’re creating in a new way. During the Develop with Deere conference this week I met Jason Tatge, Farmobile. Here’s Jason giving me a live demonstration …
John Deere Reaches Out to Developers
This morning John Deere kicked off what’s becoming an annual conference for developers. The 2014 Develop with Deere conference brings together dealers, independent agricultural software application developers and John Deere staff primarily from their Intelligent Solutions Group. Kicking things off was a keynote presentation by Pat Pinkston, Vice President, Technology and Information Solutions, Agriculture and Turf Division. Pat talked about …
Diverse World of Farming Needs Diverse Solutions
Farmers face a diverse world of challenges today, and that requires a diverse toolkit of solutions. During the recent Bayer CropScience Corn and Soybean Future Forum in Frankfurt, Germany, attendees of the event came from all over the world – from war-torn regions, such as Ukraine, to over-regulated areas of Western Europe, each bringing their own issues. “So the solution …
Digital Storytelling from Deere
During the Bayer CropScience Corn and Soybean Future Forum, Than Hartsock, John Deere, did some digital storytelling. In fact, his presentation was titled, “Digitalization – next level of corn and soybean cropping.” Than talked about how John Deere is developing new tools to deal with ways for farmers to make more money from their crop. This includes all the things …
Calcium Products Opens World Headquarters in Iowa
Calcium Products recently celebrated the grand opening of its new headquarters located at the Iowa State University Research Park, including a new research and development laboratory and customer support center. Calcium Products produces of precision soil amendments that improve soil quality to maximize nutrient uptake and strengthen yields. “Our new headquarters and R&D lab is located in the heart of …
Learn More About Plant Sap Analysis
Michelle Gregg is the Executive Director for Crop Health Laboratories (CHL) and Leah spoke with her about the new company’s upcoming event and opportunities they have for growers across the country. Part of CHL’s business model is using an existing technology that is new to North America. This new technology is called plant sap analysis which offers a different management …
Analysis of Soil Samples Using LIBS
Science is fun. Let me explain. During the Vedesian Life Sciences Los Alamos Media Tour we learned about a cool soil sampling technology coined Laser-Induced Breakdown Spectroscopy (LBIS). In an attempt to not use to much technical jargon, LBIS is a focused pulse laser beam that generates a microplasma (think spec or dot). From here, the emission from the plasma …