Jord BioScience, a leading science and analytics company providing customizable microbial solutions for agriculture, has just released two years of field trial data showing its proprietary microbial solutions can increase soybean yield by up to more than three bushels per acre in the Midwest. The company’s approach, powered by its 6,500-isolate global microbial bank and advanced analytics, demonstrated win-rates* exceeding …
Ethanol Report on E15 Optimism
U.S. sales of E15 reached a record 1.24 billion gallons in 2024, an increase of 11% over 2023, according to a Renewable Fuels Association (RFA) analysis of data released by state agencies in Minnesota and Iowa. While it appears the Trump administration will have to continue the practice of issuing waivers this summer to keep E15 at the pump, there …
ZimmCast 745 – ZimmComm News & NAMA/NAFB Interviews
Hello and welcome to the ZimmCast. In this episode I’m going to share a couple of interviews from the NAMA Agri-Marketing Conference. One is with Gardner Hatch, Executive Director, NAFB and Debbie Boyle, Vice President, Kynetic. They talk about a new NAFB listener survey. Then I have an interview with Melanie Rice, Brownfield Ag News, about becoming the new President …
Rollins Gets Airtime for Agriculture
Secretary of Agriculture Brooke Rollins has taken a much more visible role in the new Trump Administration than previous agriculture secretaries, appearing three times this month already on Fox News, most recently this past Sunday. In a wide-ranging interview with Shannon Bream, Rollins talked about a number of issues, from tariffs and trade to the price of eggs, and spent …
NAMA Top Industry Awards Presented
The top awards from the National Agri-Marketing Association (NAMA) were presented this week at the annual conference in Kansas City. Michele Egan, who is now with Novonesis, was honored for her transformative marketing strategies in the animal nutrition sector as North America Marketing Manager at Chr. Hansen. Her leadership in launching BOVAMINE DEFEND® Plus, including the highly successful “BEEF UP” …
NAFB Releases New Listener Study
The National Association of Farm Broadcasting has released a new national farm radio listenership study finds radio is still the number one choice for daily ag news and information. The survey of more than 1,00 farmers and ranchers conducted by Kynetec Research also validates the importance of ag radio as a primary source for learning about ag products and services …
2025 Agri-Marketing Conference
The 2025 Agri-Marketing Conference is underway. I have started some photo albums on the NAMA Flickr account. There’s one for student competition photos and one for the overall conference. 2025 Agri-Marketing Conference Photo Album 2025 Agri-Marketing Conference – Student Photo Album Today we have meetings of the NAMA Board, Chapter Leaders, a workshop, and then the party begins. We’ll have …
USTR Greer Questioned on Agricultural Tariffs
The Senate Finance Committee grilled U.S. Trade Representative (USTR) Jamieson Greer during a hearing Tuesday on the administrations trade policy, including how agriculture may be impacted. Sen. Chuck Grassley (R-IA) questioned Greer about the impact of, and goals for, tariff usage. “My question to you is, in the medium to the long term, do you plan to turn these tariffs …
President Trump Targets Tariffs to Help Farmers
Announcing reciprocal tariffs on dozens of U.S. trading partners Wednesday, President Donald Trump stressed the importance of fairness in export markets for agriculture. “With today’s actions, we’re also standing up for our great farmers and ranchers who are brutalized by nations all over the world, brutalized,” said Trump, singling out countries such as Canada for its tariffs on dairy products, …
Ag Secretary Visits Iowa
U.S. Secretary of Agriculture Brooke Rollins visited Iowa Monday, starting the day at an ethanol plant where she was joined by Iowa Governor Kim Reynolds, Senator Joni Ernst (R-IA), Reps. Zach Nunn and Mariannette Miller-Meeks, and Iowa Secretary of Agriculture Mike Naig. Rollins also toured a hog farm, and met with soybean producers and agriculture leaders from across Iowa, before …