In this week’s program I’m sharing a conversation with Chip Whalen, Commodity & Ingredient Hedging (CIH). The topic is uncertainty requiring flexibility. Think about how commodity prices are affected by weather, trade, exchange rates and more competition. There are more factors too. So, how do farmers manage risk with the uncertainty we’re seeing in the trade today? That’s where Chip’s …
PrecisionAg Vision Conference
I have a vision of a really good precision ag program coming up for year number two this October. It is the PrecisionAg® Vision Conference, October 10-12, 2017. We are a sponsor of this year’s event! You can expect more information to come but for now, here are some details. The conference will take place in Phoenix, AZ. Conference organizer …
Seasoned Ag Journalists Stay Credible in Fake News World
Three well seasoned agricultural journalists will be holding a webinar for the Agricultural Communicators Network (AAEA) next week. So how do you stay credible with all the fake news out there? This looks like a good place to get ideas. Staying Credible in a “Fake News” World Thursday, June 15, 2017, 12 p.m. CST – Register here How can ag …
ZimmCast on Climate Change & Paris Accord
The decision to withdraw the United States from the Paris Climate Accord has generated reactions from many I am connected with via social media that border on hysteria. But the majority have expressed approval of the decision. As we reported earlier this week, agricultural interests seem to be pretty quiet on the matter. I think that’s because they are more …
Set a Gold Standard at ARC Annual Meeting
The Golden ZimmComm Microphone can relate to setting a gold standard! How about you? Do you want to set a gold standard in agricultural public relations? You can work on it at this year’s annual meeting of the Agricultural Relations Council – Setting the Gold Standard in Ag PR. The event will take place June 20-22 in Sacramento, CA at …
Registration Open for NAMA Boot Camp & Fall Conference
It’s that time. More NAMA registering to do. First up is the NAMA Boot Camp. Join the National Agri-Marketing Association for the 14th annual NAMA Boot Camp, August 8-10 in Kansas City. Whether you’ve just entered the rough working world or one who’s been through the NAMA Boot Camp drill before, sign up for this program today to learn more …
ZimmCast with @IFAJ Presidents at #ONE17
The most recent four presidents of the International Federation of Agricultural Journalists (IFAJ), representing four different countries, attended this week’s Alltech Ideas Conference and Cindy’s Golden ZimmComm Microphone got a work out interviewing them for this week’s program. Cindy interviewed, in chronological order, past presidents David Markey of Ireland, Markus Rediger of Switzerland, and Mike Wilson of the United States, …
Monday Night Brewing Winner at Alltech Craft Brews Fest
Besides missing the Alltech Ideas Conference (ONE17) this week I also missed the Alltech Craft Brews & Food Fest. It was another stand out event from the looks of it, with over 5,000 craft beer aficionados in attendance. The event took place Saturday at the Lexington Convention Center. This festival featured over 65 breweries from across the country, and food …
Farmers: Smart About Their Phones & Beyond
My morning inspiration today comes from a post on the Woodruff blog by Darlene Hanenburg, Senior Technical and Content Writer. Darlene writes about farmers consumption of digital media and makes some very good points. Here is an insightful excerpt. The truth is, the agri-marketing landscape continues to evolve as new media and technology are introduced and become more widely accepted. …
Through the Eyes of a Farmer Series
The Georgia Peanut Commission is showing farming from the perspective of a farmer with a video series titled, “Through the Eyes of a Farmer.” This episode features a visit with Lee Cromley, farmer from Bulloch Co. Cromley in partnership with his brother, farms cotton and peanuts. You can find more in the series on the Georgia Peanuts Facebook page or …