In case you’ve wondered how those orange tractors are doing this week’s ZimmCast is an interview with Todd Stucke, General Marketing Manager, AGCO. I caught up to Todd at the recent NAFB convention.
Tis the season to be jolly and support our troops. That’s the theme of a holiday promotion by the National Christmas Tree Association (NCTA).
Are you still skeptical about the whole podcasting thing we’ve been championing since early this year? Let’s see how skeptical you may be after some new information.
Meet Michael Peterson, country music star, who is about to release a new album that I am sure is going to be a huge hit. The only place you’ll be able to buy one will be your local New Holland dealer. It’s expected out right after the first of the year. Michael was at the recent NAFB Convention. He was a big hit with folks there.
Right before the start of the NAFB convention in Kansas City, AdFarm held an open house for their new offices. On hand to celebrate was CEO, Kim McConnell. Kim talks about the agency, it’s growth and commitment to agriculture.
If you’ve read AgWired for long you know about the International Federation of Agricultural Journalists (IFAJ). I got to attend this year’s congress in Switzerland and am on the planning committee for the 2009 IFAJ Congress, which will be here in the United States! We’ve already had our first planning meeting. I know 4 years seems like a long time but not when you’re planning an international event.
This week I interviewed Kathy Cornett, CEO of McCormick Company, about a unique project her agency recently completed. They have published the first ever Southwest Plains Dairy Directory. This printed directory is also available in an online, searchable database. I thought it was interesting that a full service advertising agency created a publication but it’s not the first time McCormick Company has done something like this. Remember AgriTalk?
You can learn more about what’s going on at ZimmComm on this week’s ZimmCast. Cindy and I do a little review of what’s happening and hope it’ll generate some ideas for you. For example we talk about our blog projects and some of the grower harvest interview work we’ve been doing for our clients.
Podcasting continues to become “mainstream.” Announcing CoolCast Radio. Agwired’s ZimmCast is a charter program offering of the new internet-delivered audio programming network. I’d love to know what you think about it. The company has not made its big media splash about this yet although the service is up and running.