The year is trucking right along and in this week’s program we keep on trucking with ZimmCast #200. To keep with the trucking theme the program has an interview with Ron Lang, John Deere, who is the Drive Green Utility Tractor Show driver. I’m going a regular feature for the project called the Truck Driver’s Diary and just updated it …
Representing Aerial Applicators
After following along on AgWired last week you may have a better understanding of the National Agricultural Aviation Association but after listening to this week’s ZimmCast you’ll have an even better one. That’s because I interviewed NAAA Executive Director, Andrew Moore and he tells us all about it. Andrew has a farm background which fits in very nicely with the …
Multimedia Musings With DTN/The Progressive Farmer
While I was in Chicago for the Boehringer Ingelheim Foundations Seminar I also got to stop in at the DTN/The Progressive Farmer 2008 Ag Summit. They’ve been a sponsor of AgWired and some of our collateral material like the ZimmNews and ZimmCast for a few months now. I found publisher, Adrian Blake, and we sat down for a discussion. I …
What’s New With BASF
Let’s go back to the NAFB Convention and Trade Talk for this week’s program and learn what’s new with BASF. To find out I interviewed Amber Shirley, Technical Services Specialist and Craig Lindholm, Marketing Manager – Seed Treatment. You’ll hear them both talk about plant health. Here in this picture is Amber getting interviewed before I got my turn. She …
Driving Green This Holiday Season
Happy Thanksgiving week to all of you. I know you’re hard at it so you can enjoy your holiday weekend. Cindy and I are doing the same. In this week’s program I had to brag a little about our latest agriblogging project with John Deere. I think Robert, our web guy, has outdone himself with DriveGreenTractors.com. It is cool and …
Marketing To Idyllic Lifestyle Seekers
Somehow this post got deleted so I’m not sure what I originally posted but let me get it fixed. At the NAMA Trends In Agriculture conference I learned about “Idyllic Lifestyle Seekers” from Dan Duffy, CEO, United Country Real Estate. He was on the program to talk about how they’re marketing to those you like to live a rural lifestyle. …
Learn About The Alliance For Abundant Food & Energy
You’ve probably heard about the Alliance For Abundant Food and Energy. But do you know what it’s all about? Well fear not because in this week’s program I interview Alliance Executive Director, Mark Kornblau. He describes their mission, why a new organization was needed and the marketing tactics they’re employing to get their message out. The Alliance for Abundant Food …
Increasing AgrAbility
A great project to help farmers with disabilities or injuries is the AgrAbility Project. This is a national project which is handled by various state organizations. While I was at Sunbelt Ag Expo, I spoke with AgrAbility In Georgia Project Manager, Rebecca Brightwell. She describes how they help farmers in need so they can keep on farming. For example, they …
Catching Up With Ev Griner
During last week’s Sunbelt Ag Expo the first person I interviewed was Ev Griner. Ev has been in broadcasting since 1948 (60 years)! He’s an icon of the farm broadcasting business in the deep southeast and is still producing daily programming for Southeast AgNet. I’ve known Ev for a lot of years but hadn’t seen him in over 10 years. …
Advice On Reaching The Ruralpolitans
In this week’s ZimmCast you’ll hear the viewpoints of two industry leading experts on the rural lifestyle market. It seems like this is all anyone wants to talk about in the agrimarketing world these days. Keep your eye on AgWired if you’d like to learn more about it. The Marketing Director for John Deere Commercial and Consumer Equipment is Dennis …