Alltech Symposium Press Conference

A press conference was held following the morning session of the 2012 Alltech International Symposium. Panelists included Dr. Pearse Lyons, President/CEO of Alltech, Governor John Y. Brown Jr., Dr. Mark Lyons, Vice President of Corporate Affairs for Alltech, Dr. Karl Dawson, Alltech’s Chief Scientific Officer & Tim Gannon, Co-Founder Outback Steakhouse. Catch a recap of the question and answer session as these panelists share the importance of Alltech’s efforts to preserve the future of agribusiness and food production.

Listen to the complete Alltech International Symposium press conference here: Alltech Press Conference

2012 Alltech International Symposium Photo Album

Internet Grows As Farmer Information Source

national association farm broadcastingThe National Association of Farm Broadcasting has just released the results their Media Usage Update Survey. The internet continues to make inroads as a farmer’s source for news and information and mobile devices are gaining steam too. But as you’ll find in the results you’ve still got your farmers out there who don’t even use a computer much less the internet. So what does it all mean? Just from looking at the quick results released it looks to me like farmers are following along with the general population. They still use traditional media but are increasingly using new communications channels. I don’t know if the survey breaks out categories of income by number but I’d guess the higher the farmer income, the greater their use of internet and mobile.

Today’s top agricultural producers remain engaged consumers of business-related information. And while sources and channels for that information have proliferated, research conducted in late 2011 reveals strong dependence upon producers’ favored first and second media preferences.

The national sample of 1,504 producers – farmers and ranchers – required a gross farm income of at least $100,000 and is proportionately representative by each state to the Agriculture Census. The surveyed producers were not drawn from a subscriber list or circulation, or a listener or viewer audience; the statistically valid sample is from the national database of Farm Market iD. The survey was developed by Ag Media Research, Sioux Falls, S.D.

Producers remain devoted to the “traditional” farm media they trust, as the Internet otherwise continues to draw traffic and targeted searches for desired information. In fact, on a daily basis, farm radio and the Internet (accessed from home/office) are easily the two most-used agri-media channels. For those choosing either radio or the Internet as their first choice, farm television is the preferred second daily information source. Among information sources used at all (not specific to daily or any time frame), farm-title publications – newspapers and magazines – garner the highest numbers.

Additional findings of the Media Usage Update Survey study as well as raw survey data and available cross-tabulated findings, including geography and age-specific results, are available by contacting becki@nafb.com or at (816) 431-4032. The data is projectable to each state and by county within a state.

Argonne Studying Biofuels Production

CTIC TourDuring the CTIC Indian Creek Watershed Project field tour we heard a presentation from Cristina Negri, an agronomist with the Argonne National Laboratory. Cristina told us about a project they are working on in the watershed to see what types of agricultural production will work best for biofuels. They’re looking for marginal land that doesn’t lend itself to growing corn and looking at alternative crops. Efficiently using nitrogen will be important to whatever crop is found to work best for biofuels. The name of the project is “Biomass Production and Nitrogen Recovery.” You can read about it here (pdf).

To determine the opportunity, relevance and sustainability of a biomass production scenario and BMP that recover marginal land and impaired water to support productivity. This scenario by design maximizes sustainability benefits at the farm and landscape/watershed levels.

Cristina participated in the CTIC tour to learn more about the production practices being used by farmers in the watershed and says she learned a lot. You can learn more about her project from a presentation she gave our tour group during lunch: Cristina Negri Presentation

CTIC Indian Creek Watershed Project Field Tour Photos

AgWired coverage of the CTIC Indian Creek Watershed Field Tour is sponsored by

UC Davis Wins $40M in Ag Grants

UC Davis has won $40 million in federal grants to develop climate-change-tolerant plants and plants better suited to produce fuel. UC Davis scientists, who will led the various projects, will work with researchers at more than 50 universities spanning 20 states. UC Davis wheat geneticist Jorge Dubcovsky will receive $25 million to head a team that will work to develop new varieties of wheat and barley, and UC Davis forest tree geneticist David Neale will receive $14.6 million to head a team that will work to sequence the genomes of loblolly pine and two other conifers.

“Each of these projects features transdisciplinary, regional, integrated teams, including scientists from institutions that represent underserved populations.” said Roger Beachy, director of USDA’s National Institute of Food and Agriculture that awarded the grants.  “This approach represents a new paradigm in how USDA science can best solve critical issues facing agriculture today.”

Linda P.B. Katehi, UC Davis Chancellor, added, “We are honored and pleased that the grant awards recognize the expertise and leadership of UC Davis in the field of plant genomics. We look forward to the practical solutions for agriculture and for the environment that will arise from these collaborative projects.”

Messages that Matter: Consumer’s Attitudes Toward Food System

The Center for Food Integrity (CFI) has just released insight into what influences the segment of society most capable of changing consumer attitude toward today’s food system. The report, “Messages that Matter” is based on CFI’s Consumer Trust in the Food System research that has taken place over the past four years. The most recent study specifically focused on “early adopters” because of their ability to drive social change and found that using a platform of shared values is critical for building trust in today’s food system.

“If we are going to be successful in changing attitudes we must not only increase consumer knowledge but also change what they currently believe,” said Terry Fleck, CFI’s executive director. “This document is a key component in our mission to increase consumer trust and confidence in today’s food system.”

Key areas of focus included nutrition, food safety, humane treatment of farm animals, and responsible use of technology in food production. Specific attitudes and beliefs of consumers were tested and the results were used to determine what the most effective messages and programming elements would have the most positive impact on changing attitudes.

The research determined that “early adopters,” which represent about 13 percent of the population, are opinion leaders who can influence other people. While they have a higher level of concern about food safety, animal welfare and other food system issues they are also information seekers who are willing to consider credible sources.

“We encourage organizations to use this information to help shape their approach to communicating the benefits of today’s food system to consumers,” said Fleck. “We think organizations will find it very helpful in developing programming and messages.”

For more information about the study, visit www.foodintegrity.org.

Novus Celebrates Green Acres Farm

Novus International employees from around the world joined with the community of Montgomery County, Missouri and the agriculture industry statewide to celebrate the opening of their new research facility Green Acres Farm.

“It was really important for us to find a welcoming community,” said Novus CEO Thad Simons at the ribbon cutting ceremony on Saturday. With him were Missouri Director of Agriculture Dr. Jon Hagler and newly elected State Representative Bart Korman of Montgomery County; as well as other company, state and local representatives.

Dr. Hagler was joined by his new wife State Rep. Linda Black of southeast Missouri. “Just to tell you how important Novus is to me, we stopped here on our way to the honeymoon,” Hagler said as he introduced his wife.

Listen to or download remarks from Rep. Korman, Jon Hagler and Thad Simons here: Novus Green Acres

See photos from the event in our Flickr photo album.

Here’s a little video tour of Green Acres Farm, led by Novus manager of product research Skip Hampton.

Novus’ Green Acres is the Place to Be

novus green acresNovus International’s Green Acres Farm is the place to be this Saturday when they hold a ribbon cutting at the facility in Montgomery City, Missouri. The ceremony will be followed by a Fall Festival with food, entertainment and fun activities for the whole family.

The research farm, located about an hour or so from Novus global headquarters in St. Charles, has been under development for over a year. Novus purchased and renovated the 15 acre farm to serve as a multi-functional facility that will allow for research on swine, poultry, ruminants and equine. Find out more about it from a tour John Davis took in April. At that time, Novus’ manager of product research Skip Hampton told John that the goal is to do real world research. “We’re trying to mimic things that are done in industry so it’s comparing apples to apples, to make sure that what’s relevant here is relevant in the industry.”

I’m looking forward to seeing the finished product myself, since Chuck saw it over a year ago when it was just getting started, and John in April when it was further along. For more information about the Ribbon Cutting and Fall Festival this Saturday from noon to 4 pm, contact Jill Mahoney at Novus.

Pepper Protection for Plants

If pepper spray can protect a person from an assault, maybe it can protect plants, too.

umnThat’s why researchers at the University of Minnesota Duluth (UMD) have licensed a unique plant protection product to keep deer and rodents from eating up the ornamentals.

UMD scientist Tom Levar (pictured) adapted a chemical used to deliver medicines through the skin to a natural hot pepper concentrate that is delivered through the roots of young plants, making them inedible. Tablets with the delivery formulation are placed near the roots of a plant and, when watered, release a natural hot pepper concentrate known as capsicum that is absorbed by the plant.

“This is a great application because capsicum is very safe and very effective,” said Levar. “There is no genetic modification. Eventually the plant will outgrow the capsicum treatment, but it lasts much longer than spray repellents.”

Repellex USA has licensed the technology from the university and company president Elizabeth Summa says it is game-changing. “We’re excited because there really is no other systemic deer repellent like this. It goes right into the plant, and doesn’t wash off like spray deterrents.”

“We did a lot of testing, mostly with tree growers in nurseries where they have a huge problem with mice eating away at their plants,” said Summa. “We think professional growers and homeowners will find value in planting two tablets with their trees and not having to worry about their investment.”

The product has been submitted to the U.S. Environmental Protection Agency for registration. Once approved, it will be available to commercial growers and shipped to retailers, likely in time for the spring planting season.

Greasing the Rails with Soybeans

New research is investigating the use of soybean-based lubricants in the rail industry.

nablThe University of Northern Iowa’s National Ag-Based Lubricants Center (UNI-NABL) is the recipient of a $370,000 competitive grant from the U.S. Department of Transportation (DOT) to test biobased lubricants and greases. UNI-NABL, the country’s leading bio-lubricant research center, will perform a side-by-side study of the biobased rail curve grease and hydraulic oils with petroleum-based versions of the same products. The goal is to compare the performance as well as the environmental and economic impact of each.

According to Lou Honary, founding director of UNI-NABL and UNI professor, replacing the 10 million pounds of petroleum-based railroad grease used each year with a soybean-based product benefits U.S. farmers and the environment, while decreasing the nation’s dependence on foreign oil. “Biobased greases are available for many applications,” Honary said, “including the railroads, but they require formal proof that they perform as good as petroleum-based greases before we’ll see their use nationwide.”

UNI-NABL has been a leading developer of biobased greases and has licensed several greases for use in the railroad and trucking industries. The center will call upon industrial collaborators to help with the coordination of the research activities and to ensure the comparative tests are credible and meet industry performance requirements.

Precision Ag Evangelist

Harold ReetzHarold Reetz is one of the board members for the Conservation Technology Information Center and has formed Reetz Agronomics. I spoke to him following the CTIC board meeting. He says he just retired after 28 years with the International Plant Nutrition Institute. But he’s not retired from working. In my interview you’ll hear about some other things he’s involved in.

Harold has three passions, high yield production systems, precision technology and conservation. He says those three are converging and he’s helping it happen. One of the events he helped start and is promoting next year is the InfoAg 2011 Conference on precision technology which will be held July 12-14 in Springfield, IL. Harold Reetz Interview

Conservation In Action Tour 2010 Photo Album

AgWired coverage of the Conservation In Action Tour is made
possible by and the

WATT Online Feed Forum is Just Around the Corner

Looking for a way to learn strategies to improve your feed quality? Then look no further than your computer. On June 24, 2010, WATT is offering a free “WATT Online Feed Forum.” This virtual forum offers researchers, producers and executives an opportunity to learn about the latest research and products that will not only improve your feed quality but also improve your bottom line. The forum will cast a wide net with the audience but offer a narrow focus with the presentations.

I caught up with Jeff Miller, the Director of Strategy of Sales and Marketing in the Novus International booth during World Pork Expo to learn more about this virtual feed forum. Novus is a supporter of this event. He explained, “This is synonymous with a live trade show but its on the internet. So we’re putting five presentations on in which an audience of knowledge seekers from over 100 countries from around the world have signed up to attend these presentations and they also have the ability to mingle with their colleagues from all over the world. And of course they have the opportunity to go to sponsor booths that are also in the virtual event.”

The presentation topics include:

Although the presentations are pre-recorded, event day participants will have the opportunity to join a live Q&A session with the speakers. However, if you can’t make the live event, the feed forum will be archived for three months.

Miller said that while they appreciate being at live events, his company strongly feels that there is a global audience of people who are looking for knowledge and education in any channel available. “This virtual trades show platform is another channel for professionals to get quality information about agribusiness,” concluded Miller.

Listen below to my full interview with Jeff. You can register for the free feed forum and see the archive of the Watt Poultry Nutrition & Health Forum, at www.wattevents.com.

You can check out all the World Pork Expo 2010 Photo Album.

AgWired coverage of the World Pork Expo 2010 is sponsored by:
Novus and boehringer-ingelheim.

Fluidigm Introduces First Reusable Bio-Chip

Fluidigm Corporation held a joint press conference this morning with the USDA’s Agricultural Research Service to announce their new reusable bio-chip architecture which is a first for the commercial market.

These reusable integrated fluidic circuits (IFCs) will dramatically lower SNP genotyping costs and are designed to support accelerated sample throughput, while maintaining data quality of 99.75 percent or greater accuracy and 99 percent or greater call rates.

Fluidigm initially invented this architecture to support a progressive new program driven by the Agricultural Research Service (ARS), the chief scientific research agency of the United States Department of Agriculture (USDA). The program’s goal is to drive high sample throughput genotyping down to a penny-per-data-point, which would enable widespread adoption of genetic analysis in vegetable and fruit seeds, livestock (cattle, pigs, sheep, poultry, etc.) and fishery management. This will significantly improve the quality and quantity of the food supply, while lowering production costs.

I spoke to Fluidigm President/CEO Gajus Worthington to learn more about the announcement and what it means to consumers today.

You can find the full release here (Word Doc) and listen to my interview with Gajus below.

Ag Research Key To New Green Revolution

Dr. Gale BuchananI previewed the keynote address to open the Corn Utilization and Technology Conference earlier today. Now here’s the full comments from Dr. Gale Buchanan, former USDA Chief Scientist and Under Secretary for Research, Education and Economics. Dr. Buchanan was introduced by NCGA President, Darrin Ihnen, and I’m also posting his welcome message. During the next couple days I’ll be doing a lot of interviews which will be used on Corn Commentary in coming weeks. I’ll also have more for you here so keep your eyes and ears open.

You can download (mp3) and listen to Darrin’s welcome here:

Listen to

Dr. Buchanan devoted the theme of his speech to the need for a “new green revolution” and pointed to the work of Dr. Normal Borlaug and many of the things he said about the importance of good scientific agricultural research. He says all branches of science will be needed to create the new green revolution to feed the world in the future. Some of the concerns he has include the availability of fertilizer resources and global climate change.

One of my favorite remarks he made was, “At the time you need the results of research, it’s too late.” He used the problem BP is having with the Gulf oil spill as an example, saying they waited too long to do research on what to do if such a problem occurred.

You can download (mp3) and listen to Darrin’s welcome here:

Listen to

Here is a condensed video of Dr. Buchanan’s speech:

Seed Company Loyalty Drops According to New Seed Study

While most of the seed decisions have come and gone for the 2010 growing season, farmers are always thinking about the next year and marketers are always thinking about how to encourage farmers to buy their seed. This year, Successful Farming (SF) conducted a seed study, (and they also do a Farmer Insight Study each year) one that they have done every two years for the past 12 years. This year, there was a pretty big surprise.

What wasn’t a surprise said Curt Blades, the Director for Sales and Marketing for SF, is that farmers continue to have a favorite seed company and this has remained consistent for the past six years. But what has changed is the loyalty to that seed company. SF’s research has shown that in the past, a farmer’s favorite seed company mirrored the farmer’s loyalty to that seed company. Yet this year’s research has shown that company loyalty has fallen sharply in the last three studies.

So what does this mean? “In the past six years there’s been some pretty phenomenal advancements in the technology and there have been some wide swings in the genetics some companies have had, explains Blades. “Also, in the same token, there have been some ownership changes and changes in the way seed has been brought to market.”

It will be interesting, continued Blades, to see how it all plays out.

Another interesting element of the Seed Study was that for the first time SF asked if the price of seed was justified and 40 percent said yes. This is good news for the seed companies said Blades.

To learn more about the Seed Study, listen to my interview with Curt below. Still want to learn more? Current SF advertisers have access to the study for free.

How Farmer Insights Can Improve Your Marketing

For those of you in the agriculture business, you probably have spent countless hours wondering what farmers are thinking and how best to reach them. Well, there is no need to wonder any longer, now you can just know. How? Through Successful Farming’s Farmer Insight research.

Here is a quick fact: did you know that farmers under the age of 40 are more likely to be online than the general population? Knowing this should affect how you advertise to this generation of farmers.

I spoke with Curt Blades, the Director of Sales and Marketing for Successful Farming (SF) to learn more about their Farmer Insight research and I also learned, that through their parent company, Meredith Corporation, they also have consumer insight research. He explained that every decision from editorial content to revamping a media outlet to counseling advertising partners, is driven by the knowledge they hold of what farmers think and what makes them tick.

Well, here is a bit of information that made me think: 26 percent of consumers consuming food in the U.S. are very concerned about the safety and quality of their food. Blades explained, “As a farm kid, that concerns me…farmers take pride in providing American consumers with the cleanest, safest, cheapest food supply in the world.”

Blades said that while farmers have known this food safety trend has been increasing in recent years, this research validates this concern. It looks like the ag industry has some work on their hands, but Blades, through SF’s Farmer Insight research can help guide us on the best messaging and tools to lessen this consumer concern.

While Blades said that research was a very important tool for them, it is also a very important tool for their partners. Not only is their research available to their advertising partners, but their advertising partners can also commission proprietary research.

You can learn more about SF’s Farmer Insight research by listening to my interview with Curt here.

Africa Rice Center Receives Communications Award

The Africa Rice Center received two awards at the Global Conference on Agricultural Research for Development from the Consultative Group on International Agricultural Research. Now that’s a mouthful. The conference is taking place in Montpellier, France. One of the awards was for communications, which caught my eye.

The 2009 CGIAR Outstanding Communication Award was presented to Dr Paul Van Mele, AfricaRice Program Leader on Learning and Innovation Systems, for the Rice Rural Learning Initiative based on farmer-to-farmer videos on improved rice production practices.

The videos, combined with mass media, have helped strengthen the capacities of over 600 farmer organizations across Africa, stimulated greater innovation than did conventional farmer training techniques and had tangible impact on the livelihood of rural women.

Here’s a video from the Africa Rice Center website:

Corn Ethanol Still in Its Infancy

The National Corn-to-Ethanol Research Center (NCERC) is relatively new to Commodity Classic with this being their third year. You could tell when you talked with John Caupert, the director of NCERC, how excited he was to be there so I asked him why.

“There’s energy, there’s enthusiasm back around around ethanol and biofuels. Some people believe that corn ethanol is an old technology. We believe just the opposite. We feel the corn ethanol industry is still in its infancy and through technological advancements, there’s much more to learn and prove in corn ethanol production.”

Caupert explained that the NCERC is unique in that they bring together the ethanol industry, corn growers and livestock producers and one of their goals is to ensure that there is a long-term market for corn growers through the corn ethanol.

Recently, they have spent a lot of time reviewing data regarding how the value of how co-products improve the greenhouse gas footprint of fuel ethanol production. “I think more often than not, we forget about the fact a corn ethanol plant in addition to producing fuel ethanol, also produces this high value livestock feed called distillers grains,” said Caupert.

Caupert noted that although they don’t often work directly with farmers, they work closely with both the National Corn Growers Association as well as state corn groups.

I only touched on the work that NCERC is doing. You can hear more about their research by listening to my interview with John below.

Commodity Classic Photo Album

AgWired coverage of the 2010 Commodity Classic
is sponsored by: BASF and New Holland

8 Days Remain for Public Comments: Roundup Ready® Alfalfa

Just thought I would post a reminder that the deadline for all comments on Roundup Ready® Alfalfa are to be received by USDA on February 16, 2010. If you have not given your comments about this product, now would be a great time to do it. There are only 8 days left to discuss this American farm technology. Please, take the time to comment and encourage your colleagues to do the same.

You can find additional information on how to participate here, or you can go directly to the USDA’s comment website to leave your thoughts. Remember, the world is run by those who show up, so speak out to leave your voice in this discussion.

As of February 3, 2010 over 1400 comments have been received and processed by the USDA, 700 of which are generally positive. A breakout of all comments by state follows.

Did you know? According to a Roundup Ready Alfalfa fact sheet, “Growers report producing up to .9 more tons of alfalfa forage per acre due to more effective weed control with greater crop safety. The result: an additional $85 per acre of profit potential and an increased food supply for all. Studies have shown that due to fewer weeds, relative feed values can be improved 20% or more with Roundup Ready alfalfa. Dairy farmers appreciate the consistency of the hay delivered by the Roundup Ready alfalfa system, and trials show estimated increases in milk production per acre of 14% more than dairy cows fed alfalfa treated with conventional weed control systems. Because a healthy stand of Roundup Ready alfalfa is highly competitive with weeds, growers do not need to treat with herbicides as often.”

Techniques for Increasing Corn Yield

Dr. Ron Heiniger with North Carolina State University is an expert in corn. For many years, he has been researching how to increase corn yields and some of the research he has done in his test plots are showing promising results – 300+ bushels per acre results. To put this number in perspective, the average bushel per acre yield for his area is between 120-125. “Our goal is to try to explore yield levels. The idea is yield equals profit,” said Dr. Heiniger. These results were unveiled during his presentation as part of StollerUSA’s Ag Associates Conference.

In order to achieve higher yields, Dr. Heiniger said that first he and his team knew that they needed to address stress as well as find ways to get their plants more productive. As a result, he said, “We learned what some of the key factors are such as plant population, intercept more light, and doing something for stress.” He continued that early growth roots become very critical as well as finding ways to combat heat and other stresses.

I asked him why root growth was so important and he told me that a stronger, larger root mass helps the plant combat stress as well as absorb nutrients more effectively. However, there are limited ways to do this including early fertilization and some products like Bio-Forge to help hormone stimulation and to get more root tips growing as well as get longer roots. He stressed that better root growth and getting a better way to intercept water is crucial. Especially since his area can be hot and dry for most of the growing season.

His research has looked at many ways to improve root health including when applications are most successful. He said they’ve looked at applying the treatments to seed, in-furrow, as a two-by-two band and even at different stages of the plant life. Although he is not ready to endorse which way is best, he stressed that what they have unequivocally discovered is that the treatments need to be applied as early as possible, meaning within the first few weeks of planting. “That really changes the game right off the bat.”

I asked him what he would recommend to growers to help them improve yield and he said first, in-furrow applications and second, if that is not an option, a seed application. He concluded by saying that, “Growers have a great opportunity to use some new innovative products.”

To learn more about his research, listen to my full interview with Dr. Heiniger or click here.

Ag Associates Conference Flickr Album.

U of I Unveils First Ever Miscanthus Harvester and Planter

itcsjs10_622xFarmers who are considering growing miscanthus as a bioenergy feedstock now have a tool to make it easier. After years of collaboration and research, a miscanthus rhizome regeneration harvester and planter system has been developed. The unveiling took place during the Bioenergy Feedstocks Symposium held at the University of Illinois (U of I). Typically, miscanthus is a labor-intensive crop requiring multiple machines, and costly manual selection and grading – but not any longer.

Timothy Mies, Deputy Director of Operations at the Energy Biosciences Institute at the U of I, said, “When this project started, the propagation of rhizomes was done with shovels and lots of manual labor. These machines will take miscanthus production to a new level.”

The new machine is the result of a three-year collaboration between U of I, Tomax Ltd and Bermuda King USA. According to a news release from U of I, this machinery can lower the cost of miscanthus rhizome production by up to 40 percent and create opportunities for miscanthus to be used more widely as a high-yield bioenergy crop.

itcsjs10_631x“Bioenergy feedstock processors require security for supply and unless we dealt with regeneration and planting issues for miscanthus, we simply couldn’t make progress,” said Gavin Maxwell, Tomax Ltd Senior Bioenergy Consultant.

In recent U.S. trials, the machine has demonstrated a 200 percent increase in rhizome collection over manual systems. this allows, says the research team, the opportunity for regional nurseries to more efficiently expand to meet the demand for both solid and liquid fuel conversion.

So here is how it works. The planter demonstrates a more uniform stream of rhizomes, enabling plant placement at a rate that matches rhizome weight, quality and ground conditions. The four-row planter incorporates separate feed hoppers and placement channels enabling it to be used for both two-row nursery work and larger scale plantations.

In addition, the harvester does bulk lifting of rhizomes on a continual basis with a patented one-pass digging head and oscillating de-soiler. Rhizomes exit via bulk side discharger conveying rootstock to an adjacent trailer. The speed of extraction allows faster transfer of rhizomes to storage which is a real benefit given the seasonal weather restrictions and narrow window of time that may prevail during the rhizome winter dormancy period.

The harvester and planter package will be available beginning this year and will be available for expanded grower crops in time for the 2011 season.