Make Your Message More Personal

Chuck Zimmerman Leave a Comment

During her presentation at the Bayer CropScience Corn and Soybean Future Forum Julie Borlaug told the audience they are not doing a good job of communicating what they are doing to the broad general consuming audience. That raised a few eyebrows. What she suggests is making message more personal and not so polarizing as we sometimes see with the GMO …

Agribusiness, Audio, Bayer, Social Media, Social Networking

Bayer CropScience Advancing Sustainable Ag

Chuck Zimmerman Leave a Comment

Starting out the second day of the Bayer CropScience Corn and Soybean Future Forum was Liam Condon, CEO, Germany. The theme of his remarks was how Bayer CropScience is advancing sustainable agriculture. One of the remarks that Liam made during his comments that struck me was how the growth in demand for meat in countries around the world is driving …

Agribusiness, Audio, Bayer, Sustainability

Weather Impacts on Corn Soybean Yield & Trading

Chuck Zimmerman Leave a Comment

With a session topic on how environmental constraints impact crop yield and trading you’d think this would take a long time. However, at the Bayer CropScience 2014 Corn and Soybean Future Forum Kyle Tapley, MDA Information Systems, got the job done in a short time frame. The focus was on weather and Kyle made a few statements that caught my …

Agribusiness, Audio, Bayer, Weather

Serbian Ag Journalists Celebrate Ten Years

Chuck Zimmerman Leave a Comment

Our friends in the Serbian Association of Agricultural Journalists, AGROPRESS, recently celebrated the organization’s 10th anniversary. That celebration included a tour that began in the Serbian village of Crepaja. The event opened at the modern farm FOTOS (Member of Almex Company) that has more than 300 heifer calves of the Holstein breed. After a farm tour in Crepaja, the anniversary …

IFAJ, International, Media

Bayer CropScience Dedicated to Corn & Soybeans

Chuck Zimmerman Leave a Comment

Providing the welcome address at the 2014 Bayer CropScience Corn & Soybean Future Forum is Mathias Kremer, Head of Strategy. In his comments Mathias talks about the company outlook for the growth of the corn and soybean markets. Additionally, he says they are investing a billion euros in research and development. Listen to my interview with Mathias to hear a …

Agribusiness, Audio, Corn, Crop Protection, Crop Science, Soybean

Discussing Future Corn & Soybean Issues

Chuck Zimmerman Leave a Comment

The 2014 Bayer CropScience Corn & Soybean Future Forum got kicked off today with a discussion that included not only an update on products but issues affecting farmers decisions and bottom line profits. Alan Ayers, Bayer CropScience, seen being interviewed by Cyndi Young, Brownfield Ag News, led much of the discussion this morning. Bees and bee health dominated the early …

Agribusiness, Audio, Bayer, Bees

New Holland Unveils Seeds of Life Series

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New Holland has unveiled a video series called “The Seeds of Life Series.” Below is the trailer for the series. This is part of the overall involvement New Holland has with Expo Milano 2015 where the company is building a “Sustainable Farm Pavilion.” The video series is a storytelling project for the Heroes who feed us all. Farmers feed the …

Agribusiness, New Holland, Video

Bayer CropScience Corn & Soybeans Future Forum

Chuck Zimmerman Leave a Comment

It’s time to “Meet. Talk. Lead.” at the 2014 Bayer CropScience Corn & Soybeans Forum. I’m on my way today and things will kick off Wednesday in Frankfurt, Germany. Here is what it is all about: Key topics at the Future Forum will include: market trends and cultivation challenges for sustainable cropping as well as innovative solutions and new technologies …

Agribusiness, Bayer