ZimmCast 679 – Public Relations Professionals

Chuck Zimmerman

Hello and welcome to the ZimmCast. I’m Chuck Zimmerman. After missing it for a few years I was able to attend the Agricultural Relations Council (ARC) Annual Meeting which took place in Richmond, VA. We had a good turnout with some great sessions. I interviewed several of the attendees. More on that in a moment. The Golden ARC Awards, which …

ARC, Audio, Marketing, Media, Public Relations, ZimmCast

ARC Hold Annual Awards Banquet

Chuck Zimmerman

The annual Golden ARC Awards were announced during a banquet yesterday. The awards were started in 1990 and became the most prestigious awards for agricultural public relations. The actual awards were victim of a shipment that did not arrive as scheduled so the winners will receive them after the annual meeting. A list of the winners will be available soon …


Lynn Henderson Inducted into ARC PR Hall of Fame

Chuck Zimmerman

During the Ag Relations Council Annual Meeting, Lynn Henderson, AgriMarketing, was inducted into the Agricultural Public Relations Hall of Fame. ARC did a good job of keeping the recipient this year a secret, so he was very surprised. After the ceremony I spoke with Lynn to get his comments on receiving this great recognition for his career and support for …

ARC, Audio, Marketing, Media

The 2021 ARC Annual Meeting

Chuck Zimmerman

The 2021 Agricultural Relations Council (ARC) Annual Meeting is taking place in Richmond, VA, in-person. The program includes several panel discussions with ag editors, ag organizations that work in Washington, DC and annual award presentations. I’ll have interviews to share and of course, lots of photos. Thursday will be tour day so most of that content will be published after …

ARC, Marketing, Media, Public Relations

NAMA PDA Winners Receive Awards

Chuck Zimmerman

During the 2021 NAMA Fall Conference the winners of the Professional Development Awards of Excellence received their awards. Presenting were Sara Steever, NAMA President/Paulsen and Don Tourte, Farm Progress. First up was Susan Carney, Corteva Agrisciences, who was honored in the area of marketing communications. In her remarks she talks about her career and how she developed her success in …

Audio, Marketing, NAMA

2021 NAMA Fall Conference Underway

Chuck Zimmerman

The National Agri-Marketing Association is holding it’s 2021 Fall Conference in St. Louis, MO. Attendance is normal for this conference and everyone seems to really be enjoying being in-person! After a reception last night, sessions are underway this morning, starting with the General Session with Karen Post, Turn Chaos into Competitive Edge. There are a number of breakout sessions and …


ZimmCast 678 – Preview of the 2021 ARC Annual Meeting

Chuck Zimmerman

Hello and welcome to the ZimmCast. It is #InternationalPodcastDay today. A lovely day to publish a podcast. This will be the second podcast we’ve published an episode of today! In this program we’re going to get a preview of the 2021 Agricultural Relations Council Annual Meeting. Providing the details is Kristy Mach, Corner Window Communications and Executive Director of ARC. …

ARC, Audio, Public Relations, ZimmCast

ARC Annual Meeting Features National PR ‘Big Hitters’

Chuck Zimmerman

Now is a good time to register for the 2021 Agricultural Relations Council (ARC) Annual Meeting, Oct. 26-28, in Richmond, Va., at the Courtyard Richmond Downtown. The dozen presenters will share strategies to develop your public relations skills and build your network of agricultural professionals and resources. To register for the meeting, click here. Reserve your hotel room by Oct. …


2021 NAMA Professional Development Awards of Excellence

Chuck Zimmerman

The National Agri-Marketing Association (NAMA) has announced three marketing and agricultural leaders as winners of the 2021 Professional Development Awards of Excellence. The NAMA Professional Development Awards of Excellence honor members of the organization based on outstanding achievement in each of the Professional Development Areas. The awards will be presented in conjunction with the NAMA Fall Conference, October 4-6, in …

Ag Groups, Agribusiness, NAMA

Congratulations to Ted McKinney – CEO, NASDA

Chuck Zimmerman

We are glad to see that our friend Ted McKinney has been selected as Chief Executive Officer of the National Association of State Departments of Agriculture. He will lead NASDA in amplifying the voice of state departments of agriculture in Washington, D.C., seeking policy solutions for our food system and expanding and deepening NASDA’s partnerships. “Representing a unified voice from …

Ag Groups