2017 Looks Promising at John Deere

Kelly Marshall

The growing season for 2017 will bring about some promising new additions to John Deere‘s product line up.

DetailAvailable next spring is the new MaxEmerge 5e row units for a variety of Deere planters, including the mini-hopper and DB planters. MaxEmerge 5e row units will improve seeding population accuracy when it operating on a curve– up to 20 percent improvement in fact, along with eliminating a potential yield loss due to inaccuracies.

While the MaxEmerge 5e row units still utilize a seed tube, an electric drive meter on each row unit replaces traditional shafts and drivelines, allowing each row unit to work independently. Eliminating these components also provides easier access to each row unit and decreases time and labor needed for planter maintenance.

Standard features of the MaxEmerge 5e row units include variable rate, individual row electric meter drives; SeedStar 3HP monitoring system; one year free activation of SeedStar Mobile; Curve Compensation; vacuum automation; meter runoff and built in RowCommand. To operate the electric drive meters, tractors need to have PTO for electric power generation.

Optional features available for use with planters equipped with MaxEmerge 5e units include easy-adjust row cleaners, individual row hydraulic downforce, pneumatic closing wheels and, depending on model of planter, fertilizer attachments. Active pneumatic downforce is standard equipment on all MaxEmerge 5e row units and ExactEmerge models.

“For customers running newer model planters, retro fit kits are available to convert to MaxEmerge 5e units which will improve seeding accuracy while increasing productivity and uptime,” Boelens adds. “With today’s tight margins, corn and soybean producers are looking for ways to maximize yields and productivity while saving time and input costs. Planting with a MaxEmerge 5e row unit equipped planter can help them achieve those goals.”

Overall2017 will also bring changes to the John Deere T670 model walker combines.  The machine will offer a boost to productivity with a greater threshing capacity and straw quality for baling.  Deere also promises easier and less time consuming maintenance– benefits producers working in the rush of harvest time will appreciate!

Terry DeMay, senior marketing representative for John Deere Harvester Works, says the newly updated T670 will lead the industry in several new features.  “The new model year T670 combine has one of the largest active separation areas and largest cleaning shoe of any walker combine on the market today,” says DeMay. “We’ve increased productivity by 15 percent in wheat and increased unloading rates by 50%. We’ve also made it easier to switch between small grains and canola, and improved the service points to allow producers to spend more time harvesting and less time waiting.”

For customers harvesting both canola and small grains, the new T670 has a new swing-in Booster Bar that makes switching between crops easier and faster – often in less than 5 minutes – and easier to adjust as crop conditions change.

In addition, John Deere has increased the size of the overshot beater, concaves, separator drum and grate, and walker area as part of its updated T-concept solution. These are all designed to improve threshing speed, throughput, and straw and grain quality during harvest while making it easy to change over to other crops and optimize harvesting performance.

The machine can unload grain at 3.3 bushels per second, and offers easier access to service areas, with fewer filters to check and replace.  The cab is spacious, quiet and comfortable.

To learn about adding any of these updates to your farm, contact your local John Deere dealer.

Agribusiness, Equipment, Harvest, Planting

Another #ONEBigIdea – Cuba

Jamie Johansen

Tuesday Special SessionsCuba’s newly opened relationship with the United States gives us access to an emerging market and provides new perspectives on it’s lands. The opportunities for new agriculture, technology and food concepts is something we can’t ignore. Alltech calls it a one-of-a-kind opportunity. I sat down with Dr. Jorge Arias, Global Aqua Director, Alltech, during ONE: The Alltech Ideas Conference to learn a bit more about his insights into Cuba after a recent visit and the importance of relationship building during this critical moment in Cuba’s history.

“Reality is that trade between the U.S. and Cuba has been going on for a few years. The key word now is embargo. Congress has the power to free this embargo. Everyone is talking about the growing relationships. But the U.S. is already suppling 30% of the food Cubans are eating today. However, Cuba has to pay cash in advance.”

Because of that, Dr. Arias says when you visit Cuba you see a country that looks like they have just awoke from a very long nap. Speaking of travel to Cuba, you better book your business trip or vacation now. In the next two years, he believes travel with continue to grow and naturally go up in price.

“They have many things we can learn from. For example, they haven’t been using fertilizers, herbicides or insecticides for a long time. Therefore, they are really big in organic agriculture. The way they produce is very sustainable.”

Urban farming is also popular. You can see many small farms in downtown Havana. Dr. Arias says it is difficult to predict what will happen, but knows we can bring them the type of intensive agriculture they need. Listen to my complete interview with Dr. Arias to learn more about the emerging market our close neighbor’s are creating here: Interview with Dr. Jorge Arias, Global Aqua Director, Alltech

View and download photos from the event here: 2016 ONE: The Alltech Ideas Conference Photo Album

Agribusiness, Alltech, Aquaculture, Audio, Exports, International, Markets

Promoting Ag Careers With Glycine Max

Lizzy Schultz

glycine-maxIn a report from the United States Department of Agriculture (USDA), jobs that require degrees related to food, agriculture, renewable natural resources or the environment will see an average of 57,900 openings annually over the next five years, which is far more than the anticipated 35,400 graduates in those fields.

The Maryland Soybean Board is stepping up to encourage students to pursue careers in agriculture by tapping an old friend for help: Glycine Max.

Max is the star of a booklet designed for third, fourth, and fifth grade students that traces his life as a young sprout and hailed the scores of uses to which he contributes throughout his life. More than 300,000 students have met Max since the booklet was first introduced to Maryland classrooms for free.

Max is now following students who met him in elementary school into the higher grades, sixth, seventh and eighth, where he helps them consider various career choices through a new website
“Maryland agriculture needs bright young minds to pursue farm careers,” says William Layton, chairman of the Maryland Soybean Board and a farmer from Vienna, Md. “With less than two percent of Americans involved in farming, we have to work at attracting students back to agriculture and getting the education to prepare them to serve Maryland’s number one industry.”

Using a quick survey, Max offers several scenarios with six questions that lead to placement of the student in one of six personality types that guide them into careers within several major agriculture sectors that fit their individual personalities. From there, the students will learn about careers based on their interests. All told, 36 possible career areas, covering a broad spectrum of human activity, emerge from the program.

At the completion of the program, Max awards the students a certificate acknowledging their participation and urging them to continue to “follow your dream.”

Ag Groups, AgCareers, Education, Soybean, USDA

ZimmComm General Manager First Day

Chuck Zimmerman

MiniZDuring the April NAMA conference we announced the addition of Clint Underwood as General Manager for ZimmComm New Media. Today is his first official day at ZimmComm World Headquarters! Clint and Caitlin (our daughter) have made the move from Missouri to Pensacola, FL. Caitlin will be joining us as our first Office Manager shortly.

Welcoming Clint after all items had been unloaded is MiniZ, our newly adopted zebra. MiniZ couldn’t believe the moving truck showcased a zebra so he had to come out with Cindy and me to pose for a photo.

Clint and Caitlin are in the process of setting up offices this week. We will be working together on a number of projects to help this little company grow to the next level.

ZimmComm Announcement

Farm Bureau Celebrates Supreme Court Victory

Kelly Marshall

AFBFA unanimous Supreme Court ruling was handed down yesterday.  The law of the land says landowners may challenge the federal government and the Army Corps of Engineers over improper regulations designed to protect water.

Landowners have attempted many times to challenge Corps rulings known as jurisdictional determinations, but the government successfully argued that those determinations were not “final agency actions” and the lawsuits were dismissed. Now, when the Corps asserts jurisdiction over low spots that look more like land than water, it will have to do so with the knowledge that its jurisdictional determination can be tested in court.

“Today’s decision removes a huge roadblock that has prevented landowners from obtaining relief from the courts when the Corps illegally claims their land is federally regulated water,” AFBF President Zippy Duvall said. “Now, farmers and ranchers can have their day in court when the government tells them they cannot plow a field or improve a ditch without a federal permit.”

AFBF filed amicus curiae briefs in the lower court and the Supreme Court to support plaintiffs who were represented by the Pacific Legal Foundation in the case of United States Army Corps of Engineers v. Hawkes Co., Inc.

These results say the Supreme Court has recognized designating a landscape feature as a “water of the U.S.” presents dire consequences to the landowner, since a farmer can be fined up to $37,500 a day or even face criminal penalties.  A farmer can also spend hundreds, or even thousands of dollars to receive a permit, only to be denied after several years.

AFBF, Ag Groups, EPA, Water

Culver’s Raises $56,500 to Support Agriculture

Kelly Marshall

inside-culvers-thank-you-farmersCulver’s “Scoops of Thanks Day” on May 5th raised $56,500 by selling more than 48,000 scoops of custard on behalf of agriculture education.  Guests were offered a free scoop of custard for a $1 donation to their FFA or other local agricultural organization.

“Our guests appreciate the hard work farmers put into producing our nation’s food as much as we do,” said David Stidham, vice president of marketing for Culver’s. “We’re glad to be able to set aside a day when the entire Culver’s community can show their gratitude and make a contribution to support the next generation of farmers.”

Scoops of Thanks Day is just one part of Culver’s Thank You Farmers program.  The company has recognized the work and commitment of the people who feed the nation by raising almost one million dollars to support the National FFA Organization and Foundation, local chapters and other ag organizations.

Ag Groups, FFA

Animal Ag Education is Working

Jamie Johansen

Alltech ONEThe control, prevention and eradication of diseases like salmonella, PRRS, E. coli and camppylobacter are all key factors to profitable production. Lance Barton, director of wean to finish and genetic services, Belstra Milling Co. spoke to attendees during a special session at ONE: The Alltech Ideas Conference sharing his work with Fair Oaks Farms and how their Pig Adventure focuses on education, training and openness to new ideas.

“We are hoping to be ambassadors the the 99% of the population that don’t know about animal agriculture. We want to show them the evolution of the industry. We want to show how it is good for the animal and for people.”

Lance said of the people who visit Fair Oaks Farms, 98% walk away with positive impressions. The farm focuses on transparency and Lance can’t think of any topic relating to pigs that isn’t discussed with visitors. The topic of farrowing crates creates open dialogue and the public walks aways understanding their purpose.

Agriculture education is important because it works. Research proves that Fair Oaks Farms is impacting people and they are walking away with a better understanding of the entire production process. The farm implements the highest animal welfare standards and truly practices what they preach.

Listen to my complete interview with Lance to learn more about the operation and their plans for the future. Interview with Lance Barton, Belsta Milling Co.

View and download photos from the event here: 2016 ONE: The Alltech Ideas Conference Photo Album

Agribusiness, Alltech, Animal Agriculture, Audio, Education, Swine

New Holland’s Brand Marketing Communications Mgr.

Chuck Zimmerman

Francesca VaughnLet’s welcome Francesca Vaughn to the agrimarketing community as the new Brand Marketing Communications Manager for New Holland North America. Francesca will be responsible for overall brand, product segment and channel marketing communications, in addition to management of creative agencies and vendors in North America.

“We’re very excited for the level of expertise which Francesca brings to our organization”, said Chun Woytera, Senior Director of Marketing. “Francesca will lead our team in key initiatives to enrich the New Holland brand in the marketplace and strengthen New Holland’s connection with our diverse dealer network and customers. I’m confident that her creativity and leadership will be a tremendous addition to New Holland.”

“New Holland is an exciting brand and exceptional as the leader of innovative agricultural machinery. This is a great opportunity to heighten visibility and captivation around this brand and to expand its position in the market. I’m thrilled to join this company and to become a part of this team”, said Vaughn.

Francesca Vaughn brings over 15 years’ experience in marketing and communications to New Holland since graduating with a bachelor’s degree in English from Immaculata University. After serving most recently at CertainTeed Corporation as Marketing Communications Manager, her career also includes Marketing Communications and Product Marketing roles at Armstrong World Industries where she developed and executed multifaceted marketing programs and campaigns to promote the companies’ flooring products to retail, dealer and consumer markets.

Agribusiness, New Holland

Blazing Trails Theme for @Better_Seed Meeting

Cindy Zimmerman

asta-2016A trail blazing joint convention of the American Seed Trade Association (ASTA) with the Oregon Seed Association this year will highlight the diverse seed industry of the Beaver State.

“Oregon is known as the cool season grass capitol of the world,” says ASTA Chair Risa DeMasi of Grassland Oregon, who will be hosting this year’s meeting. “Over 90 percent of the cool season grasses are produced here in the Willamette Valley. Besides that we’re producing over 220 different crops. We’re extremely diverse.”

asta-risaThe annual meeting will be held in Portland, which is located on the north end of the Willamette Valley, an area of about one million acres of farmland extending 100 miles to the south. The event will include the opportunity for a bus tour to give participants the chance to experience Oregon’s crop diversity first-hand.

DeMasi says the “Blazing Trails” theme of the convention will highlight the unique issues and opportunities facing the industry. “Look at the new technology and innovations that our industry is bringing to the world and affecting everyone’s quality of life, we truly are blazing trails in a number of ways,” she said.

Registration for the 133rd annual ASTA annual convention June 18-22 is still available and Risa encourages everyone in the industry to join us – and check out the new and improved ASTA BetterSeed.org website at the same time.

Interview with Risa DeMasi, ASTA Chair
ASTA, Audio, Seed

Agrievolution Alliance Strengthens Global Industry Support

Kelly Marshall

AgrievolutionThe Agrievolution Alliance is a global network of agricultural equipment manufacturers made up of more than 6,000 member companies.  The group has now announced the newest addition to their ranks, the National Association for Agricultural, Forestry and Landscaping Machinery (ANSEMAT) of Spain.  ANSEMAT represents 63 agriculture equipment manufacturing companies and 124 total companies.  This brings Alliance’s total to 14 equipment organizations from across the globe.

“We look forward to ANSEMAT’s participation in the Alliance as we continue to grow in scope and provide a valuable global voice on behalf of the industry,” said Anita Sennett, director, agriculture product management for the North American-based Association of Equipment Manufacturers (AEM) and Alliance Secretariat.  “Our main message to the public and government officials is the essential role of agricultural machinery to improved quality of life and economic gains: advances in mechanization provide the increased productivity and efficiencies that farmers around the world need to feed and clothe the world.”

The addition of ANSEMAT also means more global market data will be available to members through the Agrievolution Statistics Program (ASP).

The program is a 40-year-old global data exchange among 17 companies that earlier this month officially voted in the Alliance as Secretariat to facilitate and help expand the program while receiving data for its members in return. AEM will act as Statistics Secretariat on behalf of the Alliance.

The Agrievolution Statistics Program is open to AEM and Alliance member companies, providing global product-specific market data to those reporting into the program, which currently covers five products: tractors, combines, forage harvesters and two types of hay balers. The program may be expanded in the future to include additional product categories.

Membership in Agrievolution Alliance offers market data, with biannual global sales and outlook reports, global conferences offering market and economic information, and advocacy for the industry.

AEM, Ag Groups, Agribusiness, Equipment