USFRA Helps Farmers Speak on Sustainability

Joanna Schroeder Leave a Comment

What does sustainability mean to you? What does it mean to your friends and family? Based on research from the U.S. Farmers and Ranchers Alliance (USFRA), not the same thing. So if it means different things to different people then how do you communicate with consumers about the sustainable actions you are taking on your farm? Well, that’s easy, says …

Agribusiness, Sustainability, USFRA

I AM @USFRA – Janna Stubbs of Texas

Cindy Zimmerman Leave a Comment

Janna Stubbs from Alpine, Texas is a cow-calf operator who serves on the Cattlemens’ Beef Board executive committee and is all about telling agriculture’s story to the general public. “I married into this 14 years ago and I really enjoy being a part of agriculture and the cattle industry,” Janna says. “I feel like I’m always my husband’s voice because …

Audio, Beef, CBB, USFRA

I AM @USFRA – @Iowa_Corn

Cindy Zimmerman

Many of the 100 affiliates and partners that make up the U.S. Farmers and Ranchers Alliance (USFRA) are state organizations like Iowa Corn and we had a chance to catch up with them in their home state last week during the Farm Progress Show. “We’re strong supporters of USFRA,” says Shannon Textor, Director of Marketing and Communications for Iowa Corn. …

Audio, USFRA

USFRA Research Focuses on Consumers and Sustainability

Cindy Zimmerman

Sustainability is the biggest buzz word of the day when it comes to food. That’s why the U.S. Farmers and Ranchers Alliance (USFRA) has spent a lot of time this year researching just what sustainability means to consumers and their food choices. USFRA Randy Krotz says they found out that while there seems to be no consistant definition of sustainability, …

Audio, Farm Progress Show, Research, Sustainability, USFRA

Finalists Chosen for @USFRA Faces

Cindy Zimmerman

The U.S. Farmers & Ranchers Alliance (USFRA®) has announced the finalists of its third class of Faces of Farming and Ranching, a nationwide search to help put real faces on agriculture. This is the third class of Faces of Farming & Ranching that USFRA has sought to speak on behalf of the industry in this capacity. The finalists are: Lauren …

Audio, Education, Farm Progress Show, Farming, USFRA

Food Dialogues Inspired @DairyStrong Alliance

Lizzy Schultz

The new Dairy Strong Sustainability Alliance (DSSA) launched this week was inspired by a sustainability themed installment of the U.S. Farmers and Ranchers Alliance (USFRA) Food Dialogues panel discussion held earlier this year as part of a Dairy Business Association (DBA) conference. “After the Food Dialogue on sustainability at the January Dairy Strong event, we sat down and said ‘Now …

Dairy, Sustainability, USFRA

I AM @USFRA – Todd Frazier @DuPontPioneer

Cindy Zimmerman

The U.S. Farmers and Ranchers Alliance (USFRA) is made up of nearly 100 industry affiliates and partners. The majority of the alliance is agricultural organizations who make up the affiliates, while a handful of agribusiness companies are industry partners who help USFRA with its goals to communication with and educate consumers about agriculture. One of those industry partners is DuPont …

Agribusiness, Audio, Pioneer, USFRA

Passing of Ag Industry Leader Doug Wolf

Cindy Zimmerman

We were saddened to hear of the sudden passing recently of Wisconsin pork producer and industry leader Doug Wolf, 61. Wolf, who was past chairman of the National Pork Producers Council and served on the board of the U.S. Farmers and Ranchers Alliance (USFRA), was a partner in Wolf L&G Farms LLC, which he ran with his wife Kris and …

Pork, Swine, USFRA

I AM @USFRA – Mike Geske

Joanna Schroeder

Mike Geske farms in a unique area in southeast Missouri because it has such a diversity of crops including rice, wheat and corn, a crop Geske grows with pride. For many years, he has served on boards of both the Missouri Corn Growers Association and National Corn Growers Association and today represents Missouri Corn on the U.S. Farmers and Ranchers …

Audio, Corn, USFRA

Grad Student Talks Community Approach to Sustainability

Lizzy Schultz

Water sustainability was the topic at the most recent Food Dialogues event from the U.S. Farmers and Ranchers Alliance (USFRA), and while much of the discussion focused on the concerns facing our environment and the quality of the nation’s natural water resources, panelist Vanessa Perry had a different conservation to bring to the table. Perry, a PhD student in the …

Ag Group, Agribusiness, Audio, Conservation, Environment, Sustainability, USFRA, Water