Food Dialogue on GMOs

Cindy Zimmerman Leave a Comment

What do you know about GMOs? Most people not much with the exception that many have been led to believe they are bad. In a recent Jimmy Kimmel Live, Jimmy Kimmel, he took to the streets to ask people what a GMO was and not one person knew, even thought most believed they were bad. In case you don’t know, …

Agribusiness, Animal Health, Biotech, USFRA, World Food Prize Cindy ZimmermanFood Dialogue on GMOs

Join the Farming Conversation on BeckAgConnects

Jamie Johansen Leave a Comment

In agriculture, we see a lot of pushback from consumers who are more and more removed from the farm. If you’ve not put yourself out there as an agricultural advocate, it might seem intimidating. What do you say about growth hormones or GMOs or pesticides? How do you get started? To address this challenge, USFRA and Beck Ag collaborated to …

Ag Group, Media, USFRA Jamie JohansenJoin the Farming Conversation on BeckAgConnects

Next USFRA Dialogues to Feature CAST Winner

Cindy Zimmerman Leave a Comment

The Council for Agricultural Science and Technology (CAST) is presenting the Borlaug CAST Communication Award this year to Dr. Alison Van Eenennaam, an Animal Genomics and Biotechnology Cooperative Extension Specialist in the Department of Animal Science at the University of California-Davis. The award recognizes individuals who are actively excelling in communication of agricultural science and technology. She will receive the …

Animal Agriculture, Animal Health, USFRA, World Food Prize Cindy ZimmermanNext USFRA Dialogues to Feature CAST Winner

USFRA Names Finalist for Faces of Farming & Ranching

Jamie Johansen Leave a Comment

U.S. Farmers & Ranchers Alliance (USFRA®) announced the finalists of its next class of Faces of Farming and Ranching, a nationwide search to help put real faces on agriculture. The following farmers and ranchers were named finalists: Erin Brenneman, Iowa Jay Hill, N.M. Carrie Mess, Wis. Thomas Titus, Ill. Darrell Glaser, Texas Brian Jones, Texas Jessica Potter, Colo. Carla Wardin, …

Ag Group, USFRA Jamie JohansenUSFRA Names Finalist for Faces of Farming & Ranching

I Am Farmland

Joanna Schroeder 1 Comment

A great new campaign was launched today during Farm Progress 2014 – “I am Farmland”. Many of you may have had the opportunity to see the documentary, “Farmland” this year in theaters. Now, for those who missed it on the big screen, the film will be coming to a TV near you. According to Randy Krotz, CEO with U.S. Farmers …

Agribusiness, Agriculture Education, Audio, Farm Progress Show, USFRA Joanna SchroederI Am Farmland

USFRA Seeking New Faces

Chuck Zimmerman Leave a Comment

The U.S. Farmers and Ranchers Alliance is seeking the newest crop of farmers and ranchers for its Faces of Farming & Ranching program. “We’re very proud of the improvements our farmers and ranchers are bringing to America’s food supply and we think it’s imperative that they have a strong voice in addressing consumer questions,” said Randy Krotz, chief executive officer …

Ag Group, USFRA Chuck ZimmermanUSFRA Seeking New Faces

USFRA Communications Committee Work

Chuck Zimmerman Leave a Comment

The live streamed Food Dialogues events get all the publicity when they take place with high profile moderators and panelists. However, there’s a lot of work going on “behind the scenes.” In Chicago recently that work included a regular meeting of the U.S. Farmers and Ranchers Alliance Communications Committee. I visited with two members of the committee. First up is …

Ag Group, Audio, Food, USFRA Chuck ZimmermanUSFRA Communications Committee Work

Dairy in the Food Dialogue

Chuck Zimmerman Leave a Comment

The CEO of the International Dairy Foods Association, Connie Tipton (pictured on right), took part in the USFRA Food Dialogues in Chicago. The topic was Integrity in Food Marketing and as with other panelists I asked her what this means to her personally. Connie says, “You know every company has to figure out how to position their product but to …

Ag Group, Audio, Dairy, Food, USFRA Chuck ZimmermanDairy in the Food Dialogue

High Standards Required for Food Marketing

Chuck Zimmerman Leave a Comment

Recent Food Dialogues panelist Clarke Caywood (left), Professor, Integrated Marketing Communications Dept., Northwestern University, has some interesting perspectives when it comes to the topic of “Integrity in Food Marketing. I visited with Clarke prior to the start of last week’s program and asked him what that subject means to him. He says it has a lot of legal as well …

Ag Group, Audio, Food, Marketing, USFRA Chuck ZimmermanHigh Standards Required for Food Marketing

BASF Panel on Future of Food and Agriculture

Cindy Zimmerman 1 Comment

The Future of Food and Agriculture was the focus of a panel at the BASF Ag Media Summit last week in North Carolina, moderated by one and only Max Armstrong. Members of the panel included (left to right): Brazilian farmer Aurelio Pavinato, celebrity chef Cat Cora, North Carolina producer Bo Stone, Futurist.com founder Dr. Glen Heimstra, and University of California …

Audio, BASF, Food, USFRA, Video Cindy ZimmermanBASF Panel on Future of Food and Agriculture