2025 Agri-Marketing Conference

Animal Ag News 6/24

Carrie Muehling

  • The National Institute for Animal Agriculture (NIAA) has released the white paper from the 13th Annual Antibiotics Symposium – Thriving in a Changing Landscape. The White Paper provides a summary of the science-based information presented regarding the use of antibiotics in food-animals, public and environmental health implications, and the next steps of stewardship.
  • Registration is now open for the Public Lands Council’s (PLC) 56th Annual Meeting that will be held in Grand Junction, Colorado from September 17-19.
  • Edge Dairy Farmer Cooperative announced a first-of-its-kind program providing dairy farmers with the tools and resources needed to navigate the permitting process. The Maestro program assists farmers in orchestrating the many steps and processes of obtaining and maintaining a permit. It will also include a proprietary technology platform to help farmers capture their on-farm data.
  • Florida Conservation Group proudly announces the appointment of Don Quincey to its esteemed Board of Directors. With his wealth of experience and passion for environmental preservation, Quincy is set to make a significant impact on the organization’s mission.
  • On June 1, CK6 Consulting, along with strategic partners Texas Beefhouse, launched the first-of-its-kind auction platform for beef sales. Bid on Beef is the vision of Chris Earl, owner of Reverse Rocking R Ranch and CK6 Consulting in New Mexico. Working with beef cattle producers across the nation. CK6 Consulting has conducted $150 million in sales through price discovery in auctions, and now the team is taking that same concept directly to the consumer.
  • Twenty students will receive a total of $22,250 in scholarships from FarmFirst Dairy Cooperative this year. 2024 marks the twelfth year that the cooperative has been providing scholarships, for a grand total of 261 recipients totaling $248,500.
  • When Wade Leist first came back to the family’s stockyards from auctioneer school in 2004, his dad didn’t exactly turn the auctions over to him — and he says that’s a good thing. Instead, the elder Leist started his son out selling a few baby calves here and there, and spending plenty of time working in the back. The tactic paid off, as 20 years later, Leist came out on top in the World Livestock Auctioneer Championship, hosted by Livestock Marketing Association. It was the ninth time to compete for the auctioneer who regularly sells at Mitchell Livestock Marketing, Mitchell, South Dakota, United Producers Inc., St. Louis, Michigan, and his family’s Northern Michigan Livestock, Gaylord, Michigan.
  • A University of Minnesota team took first place in the Dairy Management Inc. (DMI) New Product Competition with a cheese spread that meets the contest’s guidelines of creating innovative dairy-based products for consumers’ health and wellness needs. The students created Yay-tost, a creamy Norwegian-style, brown, whey-based cheese spread that offers health-conscious consumers a good source of protein, contains 3 grams of dietary fiber and is an excellent source of calcium. The product comes in an aluminum squeeze tube that is recyclable.
  • Edge Dairy Farmer Cooperative announced efforts, in partnership with several other dairy supporters, to codify the protection of timely payments and accurate testing as legislative text in the next farm bill. The request to move these specific FMMO provisions into legislation was prompted by the uncertainty created when volumes of milk are de-pooled, leaving farmers outside of the FMMO and oversight of the U.S. Department of Agriculture’s Agricultural Marketing Service. This action aims to extend these protections, currently granted when a processor is pooled, to all farmers and processors regardless of their participation in the FMMO.
  • AgWired Animal, Animal Agriculture, Animal Bites

    Industry Ag News 6/21

    Carrie Muehling

  • The United States Department of Agriculture’s (USDA) National Agricultural Statistics Service’s (NASS) announced Joseph L. Parsons as its new Administrator as of June 16; this follows Administrator Hubert Hamer’s retirement in March. Parsons, who was Acting Administrator and before that Associate Administrator, has been serving American agriculture through NASS for more than 37 years, since joining the federal service in 1985.
  • NAMA Boot Camp features the latest tips, trends and best practices to take you forward in your career—at any level. It’s the event to learn about modern agriculture and our industry, grow your network and prepare to be a leader. NAMA members receive a discounted rate. Non-members receive a year of NAMA membership when they register. Sign up for Boot Camp today and prepare to join us in Kansas City, August 20–22!
  • The Hass Avocado Board (HAB) names Meyocks, a marketing and branding firm, as its agency partner to lead research and nutrition-focused advertising and creative strategy promoting the benefits of avocados to health professionals.
  • The American Soybean Association would like to recognize exceptional soy volunteers and leaders and requests your help with candidate nominations. During the 2025 Commodity Classic, individuals will be honored for state association volunteerism, distinguished leadership achievements, and long-term, significant contributions to the soybean industry. The nomination period is open through Oct. 25. For more information and to submit nominations, click here.
  • The World Food Prize Foundation announced that Angeline Neo has joined its staff as a Program Coordinator. As a Program Coordinator, Ms. Neo will work closely with the Senior Director of Strategic Communications and assist with the facilitation of the World Food Prize Foundation’s social media channels, press releases, newsletters, graphic design and many other communications projects. Ms. Neo will assist with upholding the reputation and brand identity of the World Food Prize Foundation through print and online mediums.
  • Six students are recipients of the 2024 scholarships offered by the Canadian Agri-Business Education Foundation. The $2,500 scholarships are awarded to students entering or currently pursuing an agricultural or agri-food related program at a Canadian college, university or technical institution.
  • Who do you know moving the industry forward while making a significant, positive impact within NAMA? Take the time to recognize them and submit a nomination for the NAMA Professional Development Awards by August 1. The online nomination form is a simple process.
  • COFCO International, Ltd. and GROWMARK Inc. have entered into definitive agreements whereby, COFCO International has agreed to purchase GROWMARK’s minority stake in the transloading facility located in Cahokia, Illinois, and, at the same time, GROWMARK has agreed to purchase from COFCO International its ownership in the Chicago grain warehouse facility.
  • Join us on October 22-24, 2024, in Chicago for The Center for Food Integrity Transparency Summit where CFI and industry leaders come together to create actionable strategies for operationalizing transparency across the food and agriculture value chain. Register here.
  • Zimfo Bytes

    Pathogens Identified as Cause of Citrus Fruit Drop

    Cindy Zimmerman

    Research conducted in the European Union by KeyPlex at the University of Torino in Italy have determined causes of fruit drop on citrus, and the results will help to guide the citrus industry into the future.

    While fruit drop was thought to be caused by physiological conditions and other pathogens such as huang long bing (HLB), the research has clearly identified Colletotrichum gloeosporioides and further fungal pathogens as playing a major role.

    Since fruit drop causes significant crop loss in oranges, lemons, grapefruit, limes, and other types of citrus, it is a major concern for the industry. Dr. Vladimiro Guarnaccia, associate professor of Plant pathology at the University of Torino and a lead researcher on this project, will present the methods and results of his team’s two years of work at the third and final KeyPlex Citrus Symposium on July 25, 2024, at Seven Sebring Raceway Hotel in Sebring, Florida. Most importantly, he will present solutions to aid citrus growers, such as agronomic practices and control methods based on his observations and preliminary tested conclusions.

    “We started hypothesizing that Glomerella cingulata — the sexual phase of C. gloeosporioides — was the main cause of early fruit drop in citrus, not HLB, as has been long presumed,” says Gerald O’Connor, CEO of KeyPlex. “We scoured the world looking for information on this and came across Dr. Guarnaccia, who was already working on it at the University of Torino. We are excited to present the results of this groundbreaking research — the result of many years of work — that will help the citrus industry.”

    Contact O’Connor at GOC@KeyPlex.com for a personal invitation.

    Citrus, Research

    Precision Ag News 6/19

    Carrie Muehling

  • At the 17th annual Conservation in Action Tour, Dr. Linda Prokopy, department head and professor at Purdue University, was honored with induction into the CTIC (Conservation Technology Information Center) Hall of Fame. Prokopy’s dedication to advancing conservation agriculture and her contributions to the field have earned her this recognition as only the fifth conservation leader to ever receive this prestigious recognition from CTIC. Her research, more than 140 publications and commitment to sustainability are making a significant impact on the conservation community.
  • U.S. sales of 4-Wheel-Drive tractors increased 9.4 percent in May compared to 2023, according to new data from the Association of Equipment Manufacturers (AEM). This increase follows April 2024’s uptick of 24 percent compared to the year before. The data also indicates U.S. year-to-date sales of 4-Wheel-Drive tractors are up 3.2 percent. Total U.S. agriculture tractor sales dropped 11.5 percent compared to May 2023, while combine sales dropped 17.7 percent compared to last year.
  • During the week of June 17-23, 2024, the U.S. Department of Agriculture (USDA) is recognizing and celebrating National Pollinator Week. Pollinator species, such as bees, other insects, birds and bats play a critical role in producing more than 100 crops grown in the United States. Learn more about USDA pollinator work at www.usda.gov/pollinators.
  • Pearl millet, an annual grass used for grain and forage, can be a good food source for honey bees and hover flies, according to a recent study. The United States Department of Agriculture (USDA)’s Agricultural Research Service (ARS) and University of Georgia College of Agricultural and Environmental Sciences researchers studied the impact of pearl millet as a source of insect food by surveying insects collecting and consuming the sucrose-rich pollen of this crop. Researchers planted Tift Long-Headed Bulk, a type of pearl millet known for its long candlestick-like heads, at a research farm in Tifton, Georgia, during the past summer.
  • AgGateway announced the release of ADAPT Standard version 1.0 (ADAPT Standard), another high-value tool in the ADAPT set of resources alongside the ADAPT Framework, ADAPT plugins, and the ADAPT Serialization Specification. It is freely available for download with a business-friendly license.
  • Cropler has introduced what is believed to be the world’s first agri-camera designed for remote real-time plant monitoring. Unlike traditional plant monitoring systems, Cropler utilizes plants as a primary data source, revolutionizing the way agricultural insights are obtained.
  • Nutrien Ag Solutions announces the acquisition of Suncor Energy’s AgroScience assets, which consists of several patented and patent pending technologies in the area of biocontrol. The acquisition is aligned with Nutrien Ag Solutions’ strategy to invest in novel, patented, and effective biocontrol technologies through its Loveland Products business. The proprietary technology for use in the global agriculture industry aims to offer a new mode of action, plus advantages in resistance management. Categorized as a biocontrol tool, research and field-trial data show the technology as having market-competing potential in delivering efficacy, stability, and economic value comparable to traditional synthetic crop protection inputs.
  • AgriThority, an agricultural product, business and market development company, welcomes regulatory affairs expert, George Fountas to the leadership team. Specializing in accelerating new technologies to commercialization around the world, AgriThority expands regulatory expertise with the addition of Fountas.
  • Yield10 Bioscience, Inc. announced that U.K.-based Rothamsted Research Limited has granted to the Company an exclusive global, commercial license to advanced technology for producing sustainable omega-3 products in Camelina sativa. Yield10 is executing a plan to use engineered Camelina to commercially produce omega-3 oil and meal products targeting the aquafeed, pet food, and nutritional markets for omega-3 fatty acids. In consideration for the commercial license, Yield10 is expected to pay certain license fees, future milestone payments, and royalties based on commercialization of Rothamsted’s omega-3 technology.
  • Syngenta Seeds, one of the world’s leading global agriculture technology companies, announced a collaboration with AI company, InstaDeep, to bring Syngenta’s proprietary trait research and development capabilities together with InstaDeep’s Large Language Model (LLM) platform to accelerate the development of solution-providing crop traits for farmers.
  • AgWired Precision, Precision Ag Bytes, Precision Agriculture

    RFA and NFU File Separate Lawsuit Over EV Mandate

    Cindy Zimmerman

    The Renewable Fuels Association and National Farmers Union have filed a lawsuit against the U.S. Environmental Protection Agency in the D.C. Circuit Court of Appeals challenging recently finalized light- and medium-duty vehicle emissions standards.

    This action is separate from the lawsuit filed last week by National Corn Growers Association, American Farm Bureau Federation, and American Petroleum Institute to “ensure that ethanol producers and farmers have a strong and independent voice in the proceedings.”

    RFA and NFU claim in the lawsuit that “EPA clearly lacked the authority to adopt the regulation, which essentially mandates the production of battery electric vehicles while, at the same time, ignoring other technologies—like low-carbon ethanol and flex fuel vehicles—that reduce emissions from light- and medium-duty transportation.”

    “EPA grossly exceeded its statutory authority by finalizing regulations that effectively mandate the production of EVs, while blatantly excluding the ability of flex fuel vehicles and low-carbon, high-octane renewable fuels like ethanol to achieve significant vehicle emissions reductions,” said RFA President and CEO Geoff Cooper. “By relying on the false premise that battery electric vehicles have ‘zero emissions’ and no impact on the climate, the regulation essentially forces automakers to swiftly ramp up the production of EVs and phase out liquid-fueled vehicles that could actually deliver the same—or better—emissions reductions. America’s ethanol producers and farmers would be severely injured if EPA’s regulation were allowed to stand.”

    EPA, Ethanol, RFA

    Animal Ag News 6/18

    Carrie Muehling

  • The U.S. Department of Agriculture’s Agricultural Research Service (ARS) and University of Wisconsin–Madison’s College of Agricultural and Life Sciences (CALS) hosted a groundbreaking ceremony for the construction of a world-class dairy research facility that will expand the two organizations’ long-standing partnership to tackle key issues affecting dairy farms across the country. Scheduled for completion in 2027 and administered by ARS’ U.S. Dairy Forage Research Center in partnership with UW–Madison CALS, the new facility and its associated buildings will house robotic milking systems, chambers for measuring greenhouse gas emissions, an advanced animal nutrition unit and state-of-the-art laboratories for agronomy and dairy science, as well as offices and a visitor center.
  • Dr. Aspen Workman, a scientist with the United States Department of Agriculture’s (USDA’s) Agricultural Research Service (ARS), has been honored with the 2023 Arthur S. Flemming Award in Applied Science and Engineering for her contributions to the advancement of safeguarding livestock from endemic diseases and ensuring healthy and economically viable food systems and food security.
  • Deborah Okedoyin ‘24, a North Carolina Agricultural and Technical State University College of Agriculture and Environmental Sciences (CAES) alumna, has received the International Livestock Congress Student Fellowship for 2024.
  • The National Institute for Animal Agriculture will host the 14th Annual Antibiotics Symposium in Denver, Colorado at the Colorado State University’s SPUR Campus from November 19-21, 2024.
  • The International Dairy Foods Association (IDFA) hosted more than 1,000 members of Congress and congressional staff at its 40th Annual Capitol Hill Ice Cream Party—Washington’s must-attend summertime event. IDFA staff and leaders from U.S. ice cream makers served more than 950 gallons of ice cream, 1,200 ice cream novelties, and 32 ice cream cakes during the event, which was held in Union Square Park in front of the U.S. Capitol Building.
  • The 36th World Pork Expo, presented by the National Pork Producers Council (NPPC), hosted more than 12,000 producers and industry professionals from 37 countries at the Iowa State Fairgrounds on June 5-6. World Pork Expo is the world’s largest pork-specific trade show, with a wide range of free seminars, networking and hospitality opportunities.
  • The National Cattlemen’s Beef Association (NCBA) welcomed the Farm Bill framework released by Senate Agriculture Committee Ranking Member John Boozman (R-AR). Included in the framework are top priorities for cattle producers, similar to the bipartisan House Farm Bill, such as funding to protect the U.S. cattle herd from foreign animal disease, continued support for voluntary conservation programs, and other critical food security provisions.
  • FarmFirst Dairy Cooperative is pleased to welcome Michael Richter as their newest Member Services Representative. He is based out of Rice Lake, Wisconsin and will serve members in Northwest Wisconsin, Minnesota and South Dakota. Michael comes to FarmFirst most recently from Quality Liquid Feeds, where he served as Dairy Technical Services Manager. He has also worked in various roles with Tractor Central, LLC, Kemin Industries, Inc., and Vita Plus Corporation.
  • Effective hatchery and breeder management is one of many crucial factors in a successful poultry operation. USPOULTRY’s 2024 Hatchery-Breeder Clinic will keep hatchery and breeder managers up to date on the latest technology, equipment and management techniques. This year’s program, developed by a panel of hatchery-breeder specialists, will give attendees necessary tools to help increase performance and quality throughout hatchery and breeder operations. The Clinic will be held July 9-10 at the Embassy Suites by Hilton Downtown in Nashville, Tennessee.
  • KENT Nutrition Group is taking their decades-long commitment to real world solutions for swine producers to new levels with the debut of Nexgen Advanced swine feeds. This rebranded line of swine products includes all stages of animal development and combines more than a decade’s worth of performance enhancements, continuous improvements and recent research.
  • AgWired Animal, Animal Agriculture, Animal Bites

    Bid on Beef Auction Platform Launched

    Cindy Zimmerman

    L-R: Wes Tiemann, Amanda Radke, Chris Earl, and Kody Fleeman

    A new kind of auction platform for beef sales was launched this month.

    On June 1, CK6 Consulting and Texas Beefhouse launched Bid on Beef, the vision of Chris Earl, owner of Reverse Rocking R Ranch and CK6 Consulting in New Mexico. Working with beef cattle producers across the nation, CK6 Consulting has conducted $150 million in sales through price discovery in auctions, and now the team is taking that same concept directly to the consumer.

    “The vertically integrated beef supply food chain is not working for every cattleman and woman in America,” said Earl. “We believe getting closer to the consumer retail dollar, through the free market, will directly impact ranchers’ bottomline and help create pathways of profitability back to the families we serve. Bid on Beef will carefully vet sellers on our platform, and our focus will be delivering consistently high-quality Angus and Wagyu beef to our customers. From pasture to plate, the beef will be born, raised, fed, harvested, packaged, and delivered by American cattle ranchers,”

    “Since we launched our platform on June 1, the excitement from producers and consumers alike has been tremendous,” adds Amanda Radke, Bid on Beef partner and rancher from Mitchell, S.D. “We are delighted to invite consumers to be part of the excitement of the auction tradition, and we are committed to bringing to the forefront the very best beef experience for participants on our platform. Consumer choice is a great thing, and we believe Bid on Beef will become a trusted source for American ranchers and consumers.”

    Beef, Livestock, Marketing, Markets

    ASTA Honors Industry Pioneers

    Cindy Zimmerman

    The American Seed Trade Association honored industry pioneers during the 2024 ASTA Leadership Summit this week in Nashville, Tennessee. Awardees were recognized in the following categories: Heritage, Distinguished Service, Lifetime Honorary Member, and Excellence in Science.

    The Heritage Award serves to preserve and build seed industry history by honoring and recognizing individuals who have significantly impacted the American seed industry and ASTA. Dr. Harold Loden and John Gerard are this year’s Heritage Award awardees.

    Dr. Loden (1918-2001) served as President of ASTA in 1968 and was named an Honorary Life Member in 1971, then served ASTA as Executive Vice President from 1973-1983.

    Gerard, with Seyler Seed of Plymouth, Indiana, started VR Seeds, one of the first independent soybean companies in the U.S., and later sold to AgriGenetics. He then started JGL, Inc., an elite soybean and licensing company, Seed Genetics, Inc, a corn licensing company, and JoMar Seeds, a wheat licensing company.

    The Distinguished Service Award recognizes those who have made significant contributions to the association and the seed industry. This year’s honoree is Dr. Stephanie Bloem, who has served as Executive Director of the North American Plant Protection Organization (NAPPO) since July 2015.

    ASTA’s Lifetime Honorary Member Award is one of the highest awards bestowed by the association and is in recognition of untiring service to ASTA, as well as the seed industry. This year’s awardees are Norm Poppe of Applewood Seed Company and Dr. Jim Radtke of Cibus.

    Poppe is the CEO of Applewood Seed Company, a leader in supplying high quality conservation, pollinator, and wildflower varieties, supporting conservation efforts across the country. Radtke is the Senior Vice President of Product Development at Cibus and served as ASTA’s Innovation Policy Committee Chair.

    Dr. Ric Dunkle received the 2024 Excellence in Science from the Seed Science Foundation which recognizes the outstanding achievement by a public or private researcher whose accomplishments have had an impact in the areas of Breeding Systems, Seed Quality, Seed Production and Technology, Seed Health and Pathology, Digital Agriculture, or Seed Applied Technology.

    Dunkle spent 35 years with state and federal government, including serving as the Deputy Administrator of APHIS Plant Protection and Quarantine, where he oversaw USDA’s plant regulatory and trade programs related to phytosanitary issues. He served as ASTA’s Senior Director of Seed Health and Trade from 2008 until his retirement in 2023.

    Congrats to all!

    AgWired Precision, ASTA, Seed

    ZimmCast 732 – New Executive Director of NAFB

    Chuck Zimmerman

    ZimmCastI’m getting a break from the agriblogging highway after last week’s AgGateway Mid-Year Meeting in Altoona, IA. Cindy and I have worked on our calendar through the end of the year and there are quite a few more places to be around the USA.

    In this episode I have a conversation with Gardner Hatch, the new Executive Director of the National Association of Farm Broadcasting (NAFB). We have known Gardner for a long time and he is a card carrying member of the ZimmComm Golden Mic Club and was the recipient of one of the first Golden Mic Awards at the Agri-Marketing Conference.

    Gardner talks about why he chose to make this career move and the NAFB 10 year strategic plan and priorities.

    Listen to the episode here:
    ZimmCast 732 - Conversation with new Executive Director of NAFB (12:51)

    That’s the ZimmCast for this week. I hope you enjoyed it and thank you for listening.

    Subscribe to the ZimmCast in:

    Audio, Media, NAFB, ZimmCast

    AgGateway Publishes ADAPT Standard 1.0

    Cindy Zimmerman

    Members of AgGateway at the Mid-Year Meeting in Iowa last week were excited about the recent publication of the ADAPT Standard 1.0, a data model designed for the business-to-business transfer of agricultural production data.

    ADAPT stands for Ag Data Application Programming Toolkit and ADAPT Standard 1.0 is the successor to the AgGateway ADAPT Framework released in 2015 that served as a software plugin toolkit to read proprietary files. Unlike the earlier toolkit, the ADAPT Standard is data only and has no software dependencies.

    Stuart Rhea, Endless Wonder Consulting, has been working on the standard with AgGateway. “We simplified that model and made it language agnostic,” said Rhea. “It’s a very exciting development because it will take the already global footprint of the ADAPT framework and make it available to even more people.”

    AgGateway Chief Technology Officer Jim Wilson says the new standard sets them up for continued development. “We have an incredible set of tools, processes, production methods, ways to get developers the resources they need to get the job done in ways that make them most productive.”

    Learn more about what the publication of ADAPT Standard 1.0 means and what the future could hold in these interviews from last week’s AgGateway Mid-Year Meeting.

    Stuart Rhea, Endless Wonder Consulting 10:48

    Jim Wilson, AgGateway 5:13

    2024 AgGateway Mid-Year Meeting Photo Album

    ag retailers, AgGateway, Agribusiness, AgWired Precision, Audio, data, Precision Agriculture