From Puerto Vallarto to Memphis, TN. Now that’s culture shock. But I’m here at the Agricultural Relations Council Meeting at the Westin off Beale St. Our program has just started with a presentation from John Charles Wilson, Agricenter. I’ll have a post on his presentation later.
To get things kicked off I spoke with ARC President Deron Johnson, Rhea & Kaiser Marketing Communications. He says it’s a mix of professional development and networking. The focus is the Consumer Outreach For Ag. The program will include in the hotel presentations and off site ones as well. It will conclude with a social media panel. The photo of me interviewing Deron was taken courtesy of Janice Person.
Deron says ARC is in a “solid year two of rebirth” for the organization. There are more attendees here this year and they’ll be making some exciting announcements before the end of the meeting. He says they’ll be making a compelling case for people in the industry to join ARC.
Photos are already available in the Agricultural Relations Council Meeting Photo Album.
You can listen to my interview with Deron below.

The new U.S. Grains Council senior vice president of operations and industry relations is Keith Heffernan, pictured in the middle here. He was chief of staff for the Farm Credit Administration. Keith was also the first executive director for the Iowa Corn Growers Association; director of public affairs for the Iowa Farm Bureau Federation; assistant director for the Center of Agricultural and Rural Development at Iowa State University; and chief of staff for USDA’s Rural Development. In other words, he’s got a lot of qualifications to work in this new position.
Here at the U.S. Grains Council International Marketing Conference n this morning’s general session we had a panel discussion on trade with Mexico. In the discussion attendees were able to ask questions and answers. In fact, it was mostly a Q&A session. Allan Mustard, Minister Counselor, Office of Agricultural Affairs, US Embassy, Mexico City, introduced our panel.
Cindy is working at the National Ethanol Conference and captured the speech from the Reverand of Renwable Fuels,
One of the founding members of the U.S. Grains Council is the National Corn Growers Association. Attending the USGC International Marketing Conference is NCGA CEO Rick Tolman, seen here addressing one of the meetings.
Here at the International Marketing Conference and Membership Meeting of the U.S. Grains Council we received an international program overview which consisted of presentations from various country directors. Seen here is Dr. Hussein Soliman, Egypt Director.