With this week’s program I’m starting a series of podcasts with the communications directors of agricultural organizations. I thought it would be interesting and hopefully entertaining to talk with the people who are helping communicate their organization’s message to various audiences, which includes their own members. I hope they will share some of the methods they are employing to get …
ZimmCast on Risk Management Solutions
In this week’s program I’m sharing a conversation with Chip Whalen, Commodity & Ingredient Hedging (CIH). The topic is uncertainty requiring flexibility. Think about how commodity prices are affected by weather, trade, exchange rates and more competition. There are more factors too. So, how do farmers manage risk with the uncertainty we’re seeing in the trade today? That’s where Chip’s …
ZimmCast on Climate Change & Paris Accord
The decision to withdraw the United States from the Paris Climate Accord has generated reactions from many I am connected with via social media that border on hysteria. But the majority have expressed approval of the decision. As we reported earlier this week, agricultural interests seem to be pretty quiet on the matter. I think that’s because they are more …
ZimmCast with @IFAJ Presidents at #ONE17
The most recent four presidents of the International Federation of Agricultural Journalists (IFAJ), representing four different countries, attended this week’s Alltech Ideas Conference and Cindy’s Golden ZimmComm Microphone got a work out interviewing them for this week’s program. Cindy interviewed, in chronological order, past presidents David Markey of Ireland, Markus Rediger of Switzerland, and Mike Wilson of the United States, …
NAMA Reflections From Lynn Henderson
The National Agri-Marketing Association (NAMA) is celebrating 60 years as a professional organization dedicated to the business of agricultural marketing. Lynn Henderson with AgriMarketing Magazine has been involved with NAMA for the last 41 of those 60 years so we sat down with him at the recent annual conference to hear some of the history of the organization and how …
Passing of the NAMA Gavel
Just back off the agriblogging highway from the 2017 AgriMarketing Conference in Dallas Texas where we talked a lot about podcasting and agriculture’s virtual newsroom AgNewsWire. We also did a lot of Facebook Live video from NAMA this year – the first time Best of NAMA and Student NAMA finals have ever been broadcast live. The annual conference marks the …
General Mills Backing Soil Health Program
Several organizations have come together on a program to enhance farm sustainability through soil health. And they are very happy to announce additional backing from a major food manufacturer – General Mills. These organizations are working to advance soil health on America’s farms and ranches, paving the way for measurable economic and environmental gains for farmers, businesses and communities for …
2017 Agri-Marketing Conference Preview
Go Big. That’s the theme of the 2017 Agri-Marketing Conference that will take place in Texas this month (26-28). Each year I like to get a preview from the conference chair and this year that is John Deere’s Jennifer Anderson. We spoke about the program which includes keynote speakers like Herm Edwards, breakout sessions that will be formatted in a …
Quantix Drone from AeroVironment
Keeping it simple when it comes to new technology seems to just make sense. That is just one feature of the Quantix Drone being launched from AeroVironment. I spoke with Matt Strein, Director Of Business Development at AeroVironment, about the new product and what sets it apart from all others in the ag industry. AeroVironment has been doing research on …
Crappie Fishing and Ethanol
We went fishing for this edition of the ZimmCast and caught it on Grenada Lake, Mississippi at the Mississippi State Championship, one stop on the 2017 Crappie Masters All American Tournament Trail. The Renewable Fuels Association is a title sponsor of the tournament, along with Bass Pro Shops, and it has the support of Missouri Corn Growers and American Ethanol …