Getting to Know John Deere in Germany

Laura McNamara

John Deere Werke Mannheim just celebrated it’s 50th year last year and Dr. Oliver Neumann says that milestone marked some remarkable accomplishments for John Deere. The most notable, Oliver says, is John Deere’s strong presence in the European market. Oliver says in the past 5 years, John Deere has nearly doubled its sales in the European market. European Beginnings It …

Agribusiness, Equipment, Farming, John Deere, Technology, Tractor

John Deere To Win Gold for E-Premium Power-House

Laura McNamara

Imagine a tractor that gave farmers enough light to work in the dark. Imagine a tractor that could be a portable, off-site power outlet. Imagine a tractor that has more “get up and go.” Bah. One might think that’s “unheard of”… well, before you scoff, think again. John Deere Werke Mannheim is poised to unleash a new series of E-Premium …

Agribusiness, Equipment, Farming, John Deere, Technology, Tractor

Innovations, Trends and Visions… In Germany

Laura McNamara

For the next couple of days, Agwired.com is going to be your portal to one of the world’s biggest showcases for farm equipment. I’ve made my way all the way from Kansas City, MO to Frankfurt, Germany to cover Agritechnica 2007. This event is being held next week, November 13 through 17, but John Deere is hosting a group of …

Agribusiness, Equipment, Farming, John Deere, Technology, Tractor

Ag in the Kitchen Inspires New Gaming Software

Laura McNamara

We’ve seen video games based off movies and books and movies based off video games. But, how about video games derived from T.V. shows? Better yet, how about cooking shows? Ludia Inc. is teaming up with Granada America Digital Media to offer a gaming version of the “Hell’s Kitchen” television series. The multi-year, worldwide exclusive agreement with Granada will see …

Advertising, Food, Technology

Cibus Trait Co. Expands in U.S.

Laura McNamara

Cibus LLC, a San Diego-based company that prides itself on “harvesting the power of genetic diversity” has opened a new office. Cibus now has a more central location. The privately held San Diego-based trait development company announces the opening of a new St. Paul, Minnesota office. Cibus executive management, including James Radtke, Ph.D., vice president of product development, and David …

Ag Groups, Technology

Agrow Awards Honor Dupont Innovation

Laura McNamara

DuPont has earned some lofty recognition from the agriculture industry. The science-based products and services company is the recipient of three Agrow Awards. DuPont has received three prestigious Agrow Awards in recognition of its innovative and industry-leading agricultural product pipeline and technologies. The awards were presented to DuPont’s Crop Protection and Pioneer Hi-Bred businesses at the inaugural 2007 Agrow Awards …

Agribusiness, Technology

Missouri Stripes Roads with Soy-Based Paint

Laura McNamara

The Missouri Department of Transportation is experimenting with “soy-based” paint for use on the state’s highways. MoDOT says it’s testing four different types of yellow and white paints that contain soybean oil for use in highway striping. The soy-based paint is made by using the same raw materials and processing techniques as traditional, water-based paint except the soybean oil replaces …

Soybean, Technology

Food Waste Fuels Cheese Production

Laura McNamara

I blogged about food fighting cancer. Now, I’ve found out about one plant that’s using food to create more food. The Fairview Swiss Cheese Plant in Mercer County, Pennsylvania is using biogas from food waste to produce steam that will help process milk into cheese. The Fairview Swiss Cheese Plant soon will be partially powered with biogas made from its …

Food, Technology

Monsanto Steps Up its Role in Ethanol Production

Laura McNamara

Monsanto Company prides itself on being an industry leader when it comes to remaining on the cutting edge of agricultural technology. Now, Monsanto has announced it will be collaborating with Perten Instruments to ensure the company maintains its leadership in the emerging ethanol industry. Monsanto Company (NYSE: MON) and Perten Instruments today announced a collaboration to develop advanced process analytical …

Ag Groups, Agribusiness, Ethanol, Technology

Osborn & Barr to Promote Becker Underwood Bio-agronomic Development

Laura McNamara

Osborn & Barr is now the marketing firm of choice for Becker Underwood. The global leader in bio-agronomic development has named Osborn & Barr its agency of record. “When we initiated the search for a new agency of record, it was very important to select an agency with a winning track record of effective brand management and marketing communications within …

Advertising, Ag Groups, Agribusiness, Farming, Public Relations, Seed, Technology