The Pork Checkoff hosted the USDA’s Quarterly Hogs and Pigs Report on Thursday, June 29, 2017. This quarterly teleconference featured three agricultural economists and their reactions to the report. Panelists included: Dr. Lee Schulz, Extension Livestock Economist, Iowa State University Dr. Scott Brown, Assistant Extension Professor, University of Missouri-Columbia Joe Kerns, President, Kerns & Associates, Ames, IA Reports seemed to …
2017 World Pork Expo: The Highlights
More than 20,000 pork producers and ag professionals from throughout the world attended the 29th World Pork Expo, June 7-9, in Des Moines. Presented by the National Pork Producers Council (NPPC), the 2017 Expo hosted more than 1,000 international guests from nearly 40 countries. We spent the days mainly in the media room covering the latest from the pork community. …
Pork Pleased with Pruitt and EPA Reform
The Trump administration has certainly shaken things up, and nowhere is that more evident than in regards to environmental issues. Kraig Westerbeek, National Pork Producers Council (NPPC) Board & VP of Environment and Support Operations for Murphy Brown spoke about top environmental priorities at the recent World Pork Expo, outlining the steps recently taken toward regulatory reform. The Waters of …
Secure Pork Plan Creates Excitement at WPX
The World Pork Expo was buzzing with the news of the soon-to-be-launched Secure Pork Supply plan. “The Pork Board is taking a leadership role in preparedness,” said Terry O’Neel, vice president of the National Pork Board said at a combined press conference. “This is another collaborative effort between the National Pork Producers Council, National Pork Board, the American Association of …
A World of First’s in PRRSV Research
The world’s only provider of mucosal PRRSV and flu vaccines, Aptimmue, officially launched during the 2017 World Pork Expo. The vaccine utilizes the BARRICADE proprietary technologies and takes advantage of high-titer PRRSV antigen produced on ZMAC, the world’s only commercially available porcine based alveolar macrophage cell line. During the launch, I sat down with Dr. Jianqiang Zhang, Veterinary Diagnostic Lab, …
NPPC Gives Voice to Producer Concerns
Deputy Director of Economics and Domestic Production Issues for the National Pork Producers Council, Dustin Baker, was at the World Pork Expo last week talking with producers about their concerns for the future of the industry. Trade is always at the top of that list, Baker says, since pork is a global market, but already NPPC is looking forward to …
Pork Reaches a Changing Audience
The consumer market is changing quickly, something the Pork Checkoff understands well. President Terry O’Neel announced at the World Pork Expo that the organization is putting the polish on a plan to reposition pork marketing towards the “three M’s”: Millennial, Mobile, and Multicultural audiences. “The Pork Checkoff has embarked on a journey to determine how best to market pork today,” …
Pork Board Announces Secure Pork Supply Plan
The National Pork Board, with support from the U.S. Department of Agriculture, has announced a new program at the World Pork Expo. The Secure Pork Supply Plan is a voluntary program designed to support American farmers during a foreign animal disease outbreak. “The plan basically impacts producers in providing a mechanism for them to be able to differentiate themselves in …
#WPX17: A Showcase of the Pork Industry
This week we hit the agriblogging highway for the 2017 World Pork Expo at the Iowa State Fairgrounds in Des Moines. The National Pork Producers Council (NPPC) hosts the annual event taking place June 7-9 and will feature the world’s largest pork-specific trade show, educational seminars, youth and open swine shows, market outlook sessions and of course pork of all …
SMART Farmer Brad Greenway
Brad Greenway of South Dakota was named 2016 Pig Farmer of the Year by the National Pork Board recognizing him as a pig farmer who excels at raising pigs using the industry’s We Care ethical principles that include not only raising pigs humanely and safely, but also promoting a safe workplace and contributing to the local community. Right after he …