Remember the nursery rhyme “This little pig went to market. This little pig went home….”? Well, this little pig went to World Pork Expo and had a great time. The coolest and most creative “piggies” at the 25th anniversary of World Pork Expo were found on Trudy’s nails in the Boehringer Ingelheim tent. Her nails support the pork industry in …
BIVI Shows What Easy Looks Like
Everywhere you look at World Pork Expo you see blue pig snouts touting Boehringer Ingelheim Vetmedica’s (BIVI) new “Easy” campaign telling hog producers just how simple it can be to protect their herds against countless problems. “For oral vaccines there’s no needles, all they have to do is drink,” says BIVI brand manager Mike Steilen, adding that it also saves …
USDA’s Alonzo Updates WPX on Key Issues
Anne Alonzo is attending her first World Pork Expo since taking the helm as the USDA Agricultural Marketing Service (AMS) Administrator just over a month ago. During her comments this morning, she said that the USDA is very supportive of the efforts of the pork industry and will continue to work with them on key issues. There were several items …
25th World Pork Expo Kicks Off With a Bang
This year marks the 25th year of the World Pork Expo and the event is sure to be a success. More than 20,000 pork producers and industry representatives from 39 countries will be on hand for the opening today presented by the National Pork Producers Council (NPPC). According to the Expo’s new General Manager, Alicia Irlbeck, the event is the …
Shuanghui International to Purchase Smithfield Foods
We’re talking a lot of pork in this deal. See the full release here. Smithfield Foods, Inc. (NYSE:SFD) and Shuanghui International Holdings Limited today announced that they have entered into a definitive merger agreement that values Smithfield at approximately US$7.1 billion, including the assumption of Smithfield’s net debt. Shuanghui International is the majority shareholder of Henan Shuanghui Investment & Development …
World Pork Expo Names New General Manager
The National Pork Producers Council (NPPC) recently named Alicia Irlbeck as the new general manager of World Pork Expo. This year marks the 25th anniversary of the world’s largest pork-specific trade show and will be held June 5-7, in Des Moines, Iowa. Irlbeck will oversee the strategic planning and management of all programs, exhibits and activities. She has been part …
First Annual Ozarks Bacon Festival
It was bound to happen and now it is official – KOZL and the Ozark Empire Fairgrounds are putting on the first annual Ozarks Bacon Festival. Ozarks Bacon Fest – a tribute to Bacon, Bourbon & Beer – holds its inaugural tasting event on Saturday, Oct. 12, 2013, at the Ozark Empire Fairgrounds E-Plex. Tickets give tguests accss to a …
The Glass Walls Project
Speaker after speaker during the Animal Agriculture Alliance Stakeholders Summit reminded us that transparency is no longer an option for the livestock industry. To prove that the agriculture community has nothing to hide, groups have opened their doors to share how your food is made. Senior Vice President for Public Affairs & Professional Development at the American Meat Institute, Janet …
Communicating Throughout the Food Chain
The Animal Agriculture Alliance Stakeholders Summit brought together people from across the agriculture community to discuss issues our industry is facing. Communicating with our consumers seems to be one of the most important things we need to focus on. Dallas Hockman, Vice President of Industry Relations for the National Pork Producers Council, spoke to attendees about the value of communications …
Pinot, Pigs & Poets Chef Competition
The Nebraska Pork Producers Association is excited about expanding their continued sponsorship of this year’s Pinot, Pigs & Poets event at Happy Hollow Club on June 6, 2013 at 6 p.m. The philanthropic event will feature premium Pinot Noir wines, cutting-edge pork dishes and entertainment provided by slam poets from the Nebraska Writers Collective. The Nebraska Pork Producers Association has …