Hello and welcome to the ZimmCast. The ZimmComm Team has been out on the agriblogging highway at several conferences in the last couple of weeks. This is the first time we’ve been able to do this since the end of February last year. And we’ve got quite a bit more on the calendar starting next with the Agricultural Media Summit …
Precision Ag as a Process, Not a Product
Precision agriculture has come a long way over the past couple of decades, to the point where it has gone beyond individual technologies to integrated systems, which is becoming increasingly important in the sustainability economy. FieldReveal CEO Matt Hesse told attendees at last week’s Tech Hub LIVE conference that sustainability will be an increasing consideration for growers in their decision …
Hearing Focuses on State of Beef Supply Chain
The U.S. House Agriculture Subcommittee on Livestock and Foreign Agriculture held a hearing Wednesday to examine how to address challenges within the beef supply chain during which several members of Congress echoed the National Cattlemen’s Beef Association’s (NCBA) longstanding call to expand processing capacity. Ranking Member Rep. Dusty Johnson (R-SD) recently introduced the Butcher Block Act, a bipartisan bill that …
Grounded Communications at #NAMA21
During the Agri-Marketing Conference the Golden ZimmComm Microphone found out what’s new with Janice Person and that is Grounded Communications. Janice started this new venture after a long career that left her grounded in the worlds of food and farming. She is also grounded in a love of urban life as well as a deep passion for small towns. Grounded …
Hearing from Large Producers About Technology
Former USDA Under Secretary and previous Iowa Secretary of Agriculture Bill Northey gathered a group of large-acre farmers from around the state for a discussion about what they seeking in technology during last week’s Tech Hub LIVE conference in Des Moines. Joining Northey were Iowa farmers Scott Henry, LongView Farms; Kyle Mehmen, MBS Family Farms; and Ben Riensche, Blue Diamond …
The Curious Plot is Revealed at #NAMA21
From the ZimmComm booth at the #NAMA21 conference I learned all about Curious Plot. It’s the new brand for what we knew as FLM Harvest. The Golden ZimmComm Microphone spent some time with agency President/CEO, Laurie Fleck. Laurie says the agency is working on really upping their digital game with more to be announced this fall. The agency has the …
Sustainability in Focus at #TechHubLIVE
With increasing interest and investment in sustainability up and down the agriculture value chain, each segment of the industry is finding its place as crop production practices evolve. During Tech Hub LIVE last week, CropLife Media Group Editor Paul Schrimpf moderated a group of key sustainability stakeholders who shared their perspectives on the state and future of sustainability practices, the …
2021 NAMA Top Award Recipients
The National Agri-Marketing Association (NAMA) honored the winners of its top annual awards during the 2021 Agri-Marketing Conference. You can listen to the their remarks after receiving there awards below. The AgriBusiness Leader of the Year award was presented to Tim Hassinger, retired Pres/CEO of Dow AgroSciences and Lindsay Corporation. The award recognizes outstanding leadership in private, public or academic …
Tech Hub LIVE Wraps With AEM Panel
The Association of Equipment Manufacturers (AEM) brought a panel of leading agricultural industry experts to wrap up the inaugural Tech Hub LIVE conference and trade show on Wednesday. Joining moderator and Tech Hub LIVE Conference Chair Paul Schrimpf were: Julian Sanchez, Director, Emerging Technology, John Deere Michael Gomes, V.P. Business Development – Agriculture, Topcon Darryl Matthews, Senior Vice President, Trimble …
PrecisionAg® Awards of Excellence
The annual PrecisionAg® Awards of Excellence were presented at the inaugural Tech Hub LIVE conference in Des Moines this week. The PrecisionAg Alliance has sponsored the awards program since 2007 to celebrate exceptional work in research, commercialization, and adoption of precision agriculture technology and practices. Four recipients were selected for the 2021 class, joining 57 honorees from previous years. In …