It’s Agri-Marketing Conference Week and the ZimmComm Team will be on location. This week’s episode features a preview from the Chair of this year’s conference, Jenna Oesch, Global Marketing Lead & Customer Experience Council Lead, Monsanto Company, Vegetable Seeds Division. The program starts out with Jamie talking about her trip around the world. That would be to Ireland with Alltech …
The Taste of Irish Dairy
Irish stew, fish and chips or bread pudding might be the first foods you think of when Ireland pops into your head, but for many it’s butter. And to be even more specific, Kerrygold. While in Dublin at the Alltech KEENAN Great Green Getaway, we visited Ornua, Home of Irish Dairy and Kerrygold. I have to admit I hadn’t experienced …
The Global Promotion of Irish Food & Drink
While traveling Ireland with Alltech and KEENAN we stopped by Bord Bia Irish Food Board to learn more about the role they play in promoting Irish food and drink worldwide. One of the prize projects they have developed is Origin Green, a program centered around food sustainability. The unique national concept brings in industry, the state and stakeholders within the …
New Toy KEENAN MechFibre365 Mixer Wagon
Farm toy enthusiasts can add a new implement to their collections with the KEENAN MechFibre365 Mixer Wagon. “What we normally see is if the real thing sells in the real world, then we see a similar thing in the toy,” said Natalie Frow, European Brand Manager for Tomy Britains. “So we work together with them, we get the 3D data …
KEENAN Connects Farmers to Nutrition Specialists
U.S. dairy farmers visiting the headquarters for KEENAN Systems in Dublin, Ireland, learned more about MechFiber and the impact it can make on a dairy herd. KEENAN Corporate Marketing Manager Martin Minchen shared that the concept, developed in 2008, has been a key value proposition for the company globally. The focus is on consistent fiber lengths and an even mix …
Customization Sets KEENAN Apart
Since Alltech‘s acquisition of iconic Irish brand KEENAN Systems, the company has expanded into new markets and reignited the innovation side of the business. KEENAN Systems CEO Robbie Walker explained that the company’s philosophy is different than most industries where everything is outsourced. “Because we have our own sales force who goes directly to the farmer, because we have our …
Lucky Alltech KEENAN Great Green Getaway Winners
For three U.S. dairy producers, the luck of the Irish was on their side when their names were selected in a live, random drawing at the 2017 World Dairy Expo for the Alltech KEENAN Great Green Getaway. Hank and Joanne Greisen of Wisconsin; Mary and Mike Van Rossum of Wisconsin and Ashley Ervin, her mother and twin sister, have all …
ZimmCast on Agri-Pulse and Alltech
Next week will be a busy week in Washington, DC with National Ag Day Activities, the Agri-Pulse Ag & Food Policy Summit and American Coalition for Ethanol (ACE) annual Fly-in. So this week’s program starts out with Sara Wyant, Agri-Pulse, providing a preview of this year’s Summit program which features several panels and lots of well known individuals who will …
Rest in Peace Dr. Pearse Lyons
Right now I am saddened and in shock after learning of the passing of Dr. Pearse Lyons, Alltech. There is so much I can say about this man and what he meant to me personally. I considered him a friend, teacher and supporter. Some thoughts that come to mind include: I’ve met many successful people but Pearse has to be …
Blueprint Solutions for Beef Cattle Nutrition
Earlier this year, Alltech launched the premium Blueprint® beef nutrition program for the CRYSTALYX® and Hubbard Feeds brands. The 2018 Cattle Industry Convention was a perfect spot for us to get the scoop. We caught up with Mark Robbins, Ridley Block Operations who said Blueprint Solutions is more than a simple supplement program. “It’s the total replacement of inorganic trace …