Alltech does so many things it takes a while just to list them and understand them. A new venture is the production of “Lyons Reserve,” the first ever Kentucky Malt Whiskey. Here’s Alltech President, Dr. Pearse Lyons, presenting the first bottle to Kentucky Governor, Steve Beshear. I’d say the Governor did well at today’s Nutrigenomics Center ribbon cutting! Dr. Lyons …
Alltech Founder Dr. Pearse Lyons
Alltech’s founder and President, Dr. Pearse Lyons, is holding up a gene chip. It’s what the company’s new, first-of-it’s-kind Nutrigenomics Center is all about. Dr. Lyons says that when he started his career he could only dream about the type of laboratory that the researchers here will be working in. I, along with everyone at Alltech, am very excited about …
Alltech Hosts Kentucky Governor
Kentucky’s Governor, Steve Beshear was on hand this morning to cut the ribbon to open the Alltech Nutrigenomics Center. He says that he’d love to see a facility like this in every county in the state. He wants Kentucky to project an image of a state that encourages technology, industry and engineering as well as race horses and good bourbon. …
NAMA Wrap-up
In the words of NAMA Executive Director Jenny Pickett (pictured right), organizers of this year’s “Leading the Charge” Agri-marketing Conference “knocked it out of the park.” This was Jenny’s first conference as the Executive Director, though she has been a part of NAMA for a long time. Jenny stepped up as executive director last year when the previous director, Eldon …
Iowa State Gets Crazy with Crazy Wings
Crazy faces for Crazy Wings. Student competitors from Iowa State University are in the spotlight before NAMA judges as we speak, or shall I say as I type, presenting what they hope is a winning pitch for Crazy Wings, a pork version of the chicken drumstick. I spoke with the Iowa State Marketing Team Director Josie Rudolphi (pictured second from …
ZimmComm iPod Touch Contest is a Hit
ZimmComm’s contest to win an iPod Touch seems to be attracting a steady crowd of contest winner hopefuls. But, that’s just ONE of the perks of stopping by the ZimmComm New Media display here at the 2008 NAMA “Leading the Charge” Agri-marketing conference. Visitors can also get online and search AgWired.com to see if they have been blogged by the …
Breakout!
The first breakout session at the 2008 NAMA “Leading the Charge” Agrimarketing Conference focused on advertising. A group of panelists opened discussion on “Ag Advertising: How the Best was Won.” Tim Naylor, the chief creative officer for Yamamoto Moss Mackenzie, moderated the panel discussion. Other panel members included representatives from Colle + McVoy, Rhea & Kaiser, Bader Rutter and Martin …
Getting Down to Business
The NAMA Board of Directors’ Meeting is underway and members are tackling the important issues and topics on today’s agenda. I stuck my head into the Chicago meeting room at the Hyatt Regency at Crown Center in Kansas City to pop a few photos of NAMA Chapter Leaders getting down to business. NAMA’s Leading the Charge Agrimarketing Conference will be …
CQ Journalist Wins Ag Journalist of the Year Award
The North American Agricultural Journalists have named their standout reporter for 2007. Congressional Quarterly‘s Catharine Richert is the recipient of this year’s Glenn Cunningham Agricultural Journalist of the Year Award. Richert became eligible for the prize when she won the organization’s award for best news story of 2007 for her CQ Weekly cover story “Reshaping the Farm Agenda.” She has …
Green Wine
No, not the color green. Environmentally green. Parducci Wine Cellars says its the first winery to go carbon neutral. And, the winery is now operating on 100 percent solar and wind power. Parducci effectively transferred all of its energy needs to non-polluting, renewable sources by supplementing its on-site solar power with Green-E(R) certified wind energy purchased from the Bonneville Environmental …