Professional Agri-Marketers Honored

Cindy Zimmerman

The three highest individual awards from the National Agri-Marketing Association (NAMA) were presented last week at the annual Agri-Marketing Conference. Congratulations to Lynn Huston, John Deere Financial, who was named Agribusiness Leader of the Year. This award, which is NAMA’s highest honor, recognizes outstanding leadership in private, public or academic service and is conferred each year to a senior agribusiness …

Agencies, AgWired Animal, AgWired Precision, Audio, NAMA

FLM Harvest Will Represent Oregon Hazelnut Industry

Carrie Muehling

The Oregon Hazelnut Marketing Board (OHMB) has chosen FLM Harvest as its marketing-communications agency as the Oregon hazelnut industry experiences significant growth. Oregon growers produce 99 percent of U.S. hazelnuts. Their acreage has more than doubled in the past five years and continues to increase by at least 8,000 acres each year. OHMB selected FLM Harvest after a competitive search …

Agencies, FLM Harvest

ZimmCast on GrainXchange and Supporting Checkoffs

Chuck Zimmerman

In this week’s program you’ll get to hear the lates episode of the GROWMARK Podcast. GROWMARK has been a long term sponsor of the ZimmCast and we thought we’d feature one of their own podcasts. You can subscribe to the podcast in iTunes and Google Play. Additionally, I talk with Rob McLelland and Heidi Nelson of FLM Harvest about their …

Agencies, Audio, FLM Harvest, GROWMARK, Podcasts, ZimmCast

ZimmCast from #ASTACSS

Cindy Zimmerman

This ZimmCast comes to you from the ASTA CSS 2017 and Seed Expo in Chicago which I attended last week for the sixth year in a row, and Jamie got to experience for the first time. Founded in 1883, the American Seed Trade Association (ASTA) is one of the oldest trade organizations in the United States. The CSS stands for …

Agencies, ASTA, Audio, Seed, ZimmCast

AdFarm Announces Changes

Cindy Zimmerman

AdFarm has made some organizational changes for the future, including the appointment of Ben Graham as president of the agency. Graham moves into his new position after a 20-year tenure with AdFarm in various strategic roles. Hailing from a third generation Alberta farm family, Graham brings to his role more than 20 years of experience in leading strategic brand and …

Agencies

ZimmCast with FLM Harvest CEO

Chuck Zimmerman

We recently published the announcement about the Harvest PR & Marketing acquisition by FLM+ and I thought it would be interesting to have a conversation with Rob McClelland, president/CEO, of what will now be known as FLM Harvest. So, that’s this week’s program. Rob and I have a conversation about how this deal came to be and what it means …

Agencies, Audio, Marketing, ZimmCast

AdFarm Founder Receives High Canadian Honor

Cindy Zimmerman

Kim McConnell C.M., a founder of the agricultural communications firm AdFarm, was recently appointed to the Order of Canada for his leadership in promoting Canada’s agricultural industry and his support of youth, entrepreneurship and rural communities. The Order of Canada is one of the highest civilian honors, recognizing outstanding achievement, dedication to the community and service to the nation. Raised …

Agencies

Woodruff is just Woodruff

Chuck Zimmerman

The company formerly known as Woodruff Sweitzer is now Woodruff. The agency is celebrating its 25th anniversary and has announced a new name and ownership structure. The company is changing its name to Woodruff effective immediately and will soon become employee owned. Read from the release below about changes in Canada too. “Twenty-five years ago with the support of my …

Agencies

Spark: Women in Agribusiness Podcast

Chuck Zimmerman

Cindy turns the tables on Sara Steever, Paulsen, in this week’s ZimmCast. Sara started a podcast last year called “Spark: Women in Agribusiness” and recently interviewed Cindy for it. You can listen to Sara’s podcast with Cindy here. So this week Cindy interviewed Sara during Ag Day activities in Washington, DC. Sara talks about why she started her podcast which …

Agencies, Audio, Podcasts, ZimmCast

Sage is a 25 Under 25

Chuck Zimmerman

Those wise, as a result of experience, people at Sage, a creative marketing agency, are now a Kansas City 25 Under 25 company. The awards are presented to 25 local businesses with fewer than 25 employees. An independent panel of judges consisting of area business leaders chooses the winning companies. Nearly 1,500 nominations were submitted. The Sage staff have 120 …

Agencies