Fastline is now a full service agency according to this announcement. The company provides a full suite of digital offerings including website development, SEO, digital advertising, social media and email marketing. Fastline, known primarily for its print and online marketplace for farm equipment, parts and machinery, is rebranding and repositioning as Fastline Marketing Group. The new name highlights an expanded …
ZimmCast 653 – Wrap-up of #NAMA20 Conference
Hello and welcome to the ZimmCast, featuring weekly interviews with agribusiness industry leaders and all about what’s new, with a focus on agricultural marketing. The #NAMA20 is a wrap and it was a great show. If you are registered you can still go back and watch presentations. You can also still visit the Connection Point and say hi to those …
ZimmCast 652 – Virtual 2020 Agri-Marketing Conference
Hello and welcome to the ZimmCast, featuring weekly interviews with agribusiness industry leaders and all about what’s new, with a focus on agricultural marketing. It is 2020 Virtual Agri-Marketing Conference week and this week’s program will feature some more of the sustaining partners of the National Agri-Marketing Association. You’ll hear from Scott McClure, Brighton Agency; Matt Herman, DTN/The Progress Farmer …
ZimmCast 651 – NCBA Virtual Newsroom and More
Hello and welcome to the ZimmCast, featuring weekly interviews with agribusiness industry leaders and all about what’s new, with a focus on agricultural marketing. In this week’s program you’ll hear from Marvin Kokes, Senior VP of Corporate Relations, NCBA. We talk about this week’s Cattle Industry Summer Business Meeting and the virtual ag newsroom we created on AgNewsWire. From there …
NAMA #COVID19 Feedback Survey Results
The National Agri-Marketing Association just completed a simple survey of members with questions about their plans/intentions for the coming quarters of the year as well as the rest of the year as a whole. I thought they had great participation with 212 respondents. Here are a couple of the questions with tidbits from the results. You can see the full …
NAMA 2020 Marketer and Ag Association Leader Named
The National Agri-Marketing Association (NAMA) has announced the industry leaders who will be honored with top awards at the 2020 Agri-Marketing Conference next month in San Diego. Sara Steever, president of Paulsen, has been selected as the 2020 NAMA Marketer of the Year. Sara joined Paulsen in 1991 as a graphic designer and transitioned into designing websites. Shortly after taking …
SAGE says Let’s Go Chiefs
I missed the SAGE party again this year. But they always seem to have something to share to get us in the Christmas spirit. How about a little Let’s Go Chiefs love? Featuring a certain quarterback who has helped bring the Kansas City Chiefs the excitement and success fans have been aching for. It was an ugly sweater party just …
ZimmCast 628 – Conversation with Demeter
In this week’s program I have a conversation with Sharlet Teigen, CEO, Demeter Communications. Sharlet talks about the start of the company and the challenges she and the team had to overcome. For her it began with a major move from Chicago to rural Montana. Cindy and I have known Sharlet for many years so we also do some reminiscing …
NAMA Gavel Passes from Seger to McClure
Sheri Seger, DTN/Progressive Farmer, passed the gavel of National Agri-Marketing Association (NAMA) president on to Scott McClure, Brighton Agency, at the Agri-Marketing Conference last week in Kansas City. Scott has been active with NAMA for many years at both local and national levels. He has served as a Best of NAMA judge for five years, he was the Agri-Marketing Conference …