Paradowski Creative Earns New Business

Talia Goes

Paradowski Creative is the new agency of record for Monsanto’s ongoing America’s Farmers advocacy campaign. The integrated marketing communications campaign includes a variety of elements, such as national advertising, online communications, public relations and a key engagement program called “Farm Mom of the Year.” The addition of this Monsanto advocacy campaign continues the long-standing relationship between the two groups. Paradowski …

Advertising, Agencies, Agribusiness

BCS Communications Celebrating Ten Years

Chuck Zimmerman

Here are a couple of farm kids doing good in the big city. Leigh Ann Cleaver and Kelly Schwalbe of BCS Communications (our sponsor) attended National Ag Day Activities and we visited about what’s new with the agency. BCS Communications supports National Ag Day because it’s “second nature to us” says Kelly. Additionally, most of their clients are involved in …

Ag Day, Ag Groups, Agencies

Charleston|Orwig Promotes Gale & Tessmann

Chuck Zimmerman

Congratulations to Mark Gale and Marcy Tessmann! They have both just received significant promotions at Charleston|Orwig. Mark Gale has been promoted to chief executive officer of the Wisconsin-based communications consultancy firm. Marcy Tessmann has been promoted to president. Lyle Orwig remains as chairman and will continue to be an active and central figure in the agency’s day-to-day operations and long-range …

Agencies

Swanson Russell at 50 Years Old

Chuck Zimmerman

2012 was a good year for Swanson Russell. The agency turned 50 and for the first time surpassed $100 million in capitalized billings. Capitalized billings are an industry standard used by agencies as a uniform means of comparing agencies that offer a variety of services. “In our industry, becoming a $100 million agency is a significant milestone,” said Dave Hansen, …

Agencies, Audio, Commodity Classic, ZimmCast

Early Registration Deadline for NAMA Conference

Chuck Zimmerman

It’s time to get your registration completed for the 2013 Agri-Marketing Conference that takes place April 17-19 in Kansas City, MO. Save some $’s and do it now. The ZimmComm team will be there with a Connection Point booth to share what’s new in our world. Hope you stop by and say hi. Share this message with your friends in …

Ag Groups, Agencies, Agribusiness, Media, NAMA

New Hire & Promotion for Harvest PR & Marketing

Talia Goes

Harvest PR & Marketing, Inc., is pleased to announce the recent addition of industry veteran Eric Davis as account director, and the promotion of Adriane Marten to digital and social media manager. As account director for Harvest, Davis will be instrumental in managing key food and agriculture accounts, guiding strategy and developing new business for the agency. His food category …

Agencies, Agribusiness, Public Relations

Your Thoughts on Fiscal Cliff Compromise

Melissa Sandfort

Before we get to results and a new poll we’d like to thank Rhea + Kaiser for being the inaugural sponsor of our ZimmPoll two years ago! We started a trend as we soon saw a number of other entities begin regular online polling! Now let’s welcome and say thanks to our new ZimmPoll sponsor, New Holland Agriculture. We’ll be …

Agencies, Agribusiness, New Holland, ZimmPoll

Merry Christmas from Prosperity Ag

Chuck Zimmerman

We’re almost there. Christmas 2012! Here’s a Merry Christmas from Prosperity Ag & Energy Resources. Wishing you every happiness this holiday season and throughout the coming year! Thank you for your support. We look forward to another prosperous year in 2013! You can find the greeting with photos online.

Agencies

Rhea + Kaiser Holiday Greeting

Chuck Zimmerman

Not all holiday greetings are coming in electronically. Take Rhea + Kaiser for example. This card is one of a number showing up in our smail box. “Peace. A holiday concept we can all get behind.” We want to thank Rhea + Kaiser for their support as the sponsor for our weekly ZimmPoll! We’ve really enjoyed working with them on …

Agencies