The ag equipment division of John Deere has realigned it’s advertising and marketing communications jobs in the Lenexa, KS office. Here’s a list of the changes which take effect immediately. David Pauli is Division Manager, Large Ag Equipment, including large frame 7000, 8000 and 9000 series tractors, combines, cotton harvesters, seeding equipment, tillage and spray equipment, as well as John …
All-Natural Simmer Sauces
Consumers wanting the natural choice for this holiday season might want to keep Good Clean Food´s all-natural simmer sauces in mind. The company has just launched its new chicken sauce product line in the northeast and plans to expand distribution from there. The new sauces — Cacciatore, French Tarragon and Maine Cider — have hit shelves at Whole Foods markets …
USDA/Ad Council PSA To Prevent Obese Kids
In this public service announcement produced by USDA and the Ad Council eating an apple keeps the ceiling from falling on you and turns it into a world map. Well, that’s not really the message. The United States Department of Agriculture’s Food Nutrition and Consumer Services and the Ad Council announce today the launch of a multi-media public service advertising …
Trimming the Pork
Pork belongs on pig farms or on the dinner table, but, for many taxpayers, pork doesn’t belong in politics. A new blog called The Swine Line is using your average farm animal as a star mascot for fighting “political pork.” Check out these videos from the organization that describes itself as “America’s #1 taxpayer watchdog.” Oh yea, actor Kiefer Sutherland, …
Ag in the Kitchen Inspires New Gaming Software
We’ve seen video games based off movies and books and movies based off video games. But, how about video games derived from T.V. shows? Better yet, how about cooking shows? Ludia Inc. is teaming up with Granada America Digital Media to offer a gaming version of the “Hell’s Kitchen” television series. The multi-year, worldwide exclusive agreement with Granada will see …
Those Trustworthy Blogs
A little blurb over on WebProNews quotes some information from a bi-annual Nielsen survey of internet users that shows the trust people place in blogs. “Consumer-generated content is by far a more trusted form of advertising worldwide than search engine ads, banner ads, or text ads, according to Nielsen, and is trusted almost as much as physical word-of-mouth.” The survey …
Rhea & Kaiser Move Rewards Talent with Promotion
A look at the latest internal changes at Rhea & Kaiser would suggest the marketing communications agency rewards a job well done with a job on a higher rung of the company ladder. Rhea & Kaiser has promoted Kim Lynch from account supervisor to management supervisor of account services. In her new role, Lynch will oversee all communication programs for …
Hondo Grows Its Marketing Team
The Fort Worth-based Hondo Group is expanding its capabilities in marketing communications. Hondo now has a new account executive, a new junior designer and a new production and traffic manager. The company says it’s eager to put the fresh perspectives from these three new hires to use. “We are very excited to bring in these three talented new employees,” said …
Osborn & Barr to Promote Becker Underwood Bio-agronomic Development
Osborn & Barr is now the marketing firm of choice for Becker Underwood. The global leader in bio-agronomic development has named Osborn & Barr its agency of record. “When we initiated the search for a new agency of record, it was very important to select an agency with a winning track record of effective brand management and marketing communications within …
Osborn & Barr Boosts Man-Power in Kansas City
Osborn & Barr Communications is strengthening its man-power in Kansas City. The office has introduced new personnel to both its account service and financial teams. The Kansas City office of Osborn & Barr Communications (O&B) has significantly augmented its creative, account service and financial teams with the addition of Jason Silvers, Debbie Davids and Kelly Midkiff. “The addition of Jason, …