Two leaders in farm accounting software are being united under an acquisition announced today. Traction Ag, the leading farm accounting platform built for production row crop operations, today announced the acquisition of PcMars, a trusted desktop-based accounting system used by over 7,000 farms across the U.S. “PcMars has been a rock-solid product for farm bookkeepers for decades,” said Dustin Sapp, …
Land O’Lakes and Microsoft Partner for AI Innovation in Agriculture
Land O’Lakes Inc. and Microsoft today announced a multiyear strategic alliance, marking a new chapter in their shared commitment to agricultural innovation. Building on five years of successful collaboration, the alliance will focus on co-developing AI-powered tools including a digital assistant called “Oz.” This assistant is built on models within Azure AI Foundry and uses Land O’Lakes agricultural data to …
Syngenta Turns 25
Syngenta is celebrating its 25th anniversary this month, created in 2000 with the merger of Novartis and AstraZeneca, and built on a legacy extending back more than 250 years to the Swiss chemical company Geigy founded in 1758. Today, Syngenta Crop Protection includes a robust portfolio of approximately 37 seed treatments, 54 herbicides, 44 fungicides and 21 insecticides, with several …
Syngenta Opens Cropwise Digital Platform to Developers
Syngenta announced this week the opening of its CROPWISE™ AI-powered platform for farmers to third-party developers worldwide. The launch of the Cropwise Open Platform is designed to accelerate the digital transformation of agriculture by enabling innovators to integrate advanced agronomic models into new tools and applications — helping farmers benefit from smarter, connected agricultural technologies. New research from IPSOS, conducted …
Addition of Phosphate to Critical Minerals Applauded
The U.S. Geological Survey recently added phosphate to its 2025 List of Critical Minerals, recognizing its importance for crop nutrition and food security. Texas-based biotechnology company MetaPhite Genetics applauded that action, since phosphorus is one of the three primary nutrients essential for crop growth, yet much of the global phosphate supply is concentrated in a small number of countries. The …
Verditex Unveils Next-Gen Precision Tech at Agritechnica
At Agritechnica 2025 this week, smart ag solutions provider Verditex has unveiled two new flagship products which are part of an extensive product suite, each designed to deliver a significant leap in performance and reliability. The Verditex FMA300 Pro Agriculture Auto Steering System is the next-generation evolution of Verditex’s proven FMA300 platform. It inherits the core capabilities that make the …
AgGateway Building the Future with New Five Year Plan
The future of AgGateway looks bright at the 20 year mark with a new strategic plan in place for the next five years. “Our key watchwords, if you will, for the coming five years are implement, impact, and advocate,” said president and CEO Brent Kemp. “One of the things that we learned from our previous five-year plan, which was focused …
Case IH Upgrades Baler Lineup
At Agritechnica this week, Case IH is launching the RB6 series variable chamber round baler, as well as Model Year 2026 updates for the LB436 HD and LB4 XL series large square balers to boost productivity and bale quality for producers. The new RB6 series offers two models — the RB456 and RB466 – including an upgraded chain drive system …
EPA Approves Victrato® Seed Treatment
Syngenta’s Victrato® seed treatment has received registration from the Environmental Protection Agency for soybeans and cotton to protect against plant-parasitic nematodes and diseases. Victrato will be available to farmers the rest of 2025 in preparation for the 2026 planting season, subject to state approvals. Syngenta Seedcare Technical Product Lead Dale Ireland was anticipating approval of Victrado at the 2025 Farm …
Case IH Highlights New Precision Tech at Agritechnica
Case IH is showcasing new precision technology for operators through key innovations such as SenseApply™ sense and act spray technology and Case IH FieldOps™ updates at this week’s Agritechnica in Germany. SenseApply provides a versatile and economical variable rate application solution with multi-season functionality without compromising quality or reliability, and can hit target application rates at up to 40kph. Featuring …