Virtual Wrench is a service offered by Leica Geosystems. For growers using precision applications it’s like having a technical support person in the cab with them. This remote service and support system uses built-in cell data modems and even incorporates Google Earth! To learn more about it I spoke with Darren Herstedt, Leica Geosystems service and support manager for North …
Public Relations Ducks Unlimited Style
In ZimmCast number 250 learn how Ducks Unlimited does public relations. I can’t believe I’ve done 250 of these. The first posted version of the ZimmCast was January 31, 2005! I wish I could say it seems like only yesterday but it really doesn’t. Getting on to the topic of this week’s program, I recorded the presentation made by Tony …
HSUS Feeling Heat in N.Y. Times
The Center For Consumer Freedom is dialing up the heat on the Humane Society of the United States. This is their full page ad that’s appearing in today’s New York Times. It highlight’s “the failure of the Humane Society of the United States to devote a significant amount of money to supporting America’s underfunded pet shelters. The ad explains that …
NAMA Regionals
I know that a lot of regional Best of NAMA has been going on. Unfortunately I was not able to attend any of the activities. So congratulations to all winners. I just saw via NAMA Twitter that the MidSouth NAMA finally had their awards dinner. You can see more photos from the event and other regional events in the NAMA …
AdFarm Opens St. Louis Office
When you’re doing agricultural work, “growing” is good. Sounds like some new members for Gateway NAMA to me. AdFarm continues to grow alongside their agricultural clientele with the recent opening of their new office in St. Louis in early January. A number of AdFarm employees already operating remotely in the St. Louis metro area, as well as planned hires, will …
Jill Loehr Joins Wyffels Hybrids
Jill Loehr has joined Wyffels Hybrids as a new communications manager. Loehr will be responsible for developing a strategic communications plan, as well as working closely with the director of marketing to develop materials and programs that reinforce Wyffels’ brand promise of being the best way to bring seed technology to the farm. Loehr has extensive communications experience serving most …
Why Do People Use Social Networks
When I speak on the subject of social networking I first try to get my audience to think of how they interact socially with others when they’re together. A good example is at a conference cocktail party. You form little groups of people who discuss topics of common interest that may include business or personal issues. Right? From there I …
Ducks Unlimited Tour
Before leaving Ducks Unlimited this morning we took a group photo of those of us attending the Agricultural Relations Council meeting. Thank you to Tony Dolle, Director, Communications for doing the honors. We received a great program overview and I’ll have more to post on the presentation at Ducks Unlimited within the next couple days. Your agriblogger is a little …
Guess Whose Boots
At the urging of my ARC buddies I am posting a new edition of “Guess Whose Boots.” This is going to be tough. I will not lie. But the first person to leave a comment with the correct answer (as defined by me) will win a prize from the ZimmComm prize stash. I will tell you that the photo was …
Kasper New Director of Marketing For FMC Corporation
John Kasper has been announced as Director of Marketing for FMC Corporation today. In this position, Kasper will lead the FMC marketing group and oversee segment strategies, all tactical marketing elements of the operational business, traditional communications and e-communications, market and competitive intelligence efforts, data management and customer relationship management functions. “John is an excellent addition to our strong, innovative …