I’ll bet you didn’t know John Deere is into landscaping did you? I didn’t until I was out on a Drive Green Utility Tractor Show stop. It’s called John Deere Landscapes. John Deere Landscapes approaches the Industry from a whole new vantage point. Like you, we face the future with a healthy respect for the past. Our heritage is one …
Agencies Behind Consumers Online
This story got me fired up on a Monday morning. It’s nice to be ahead of the curve don’t you think? Hopefully, a growing number of you agrimarketers out there are jumping onto the online bandwagon. Your customers are already there. Yes, farmers too. But how many of you still can’t grasp the concept of what a blog is or …
Zimfo Bytes
Previously labeled for use on pigs three weeks of age or older only, pork producers can now vaccinate piglets against salmonellosis at one day and older orally or intranasally with Salmo Shield Live. Important communications lessons learned from the biofuels industry’s fall from grace will be presented at the upcoming Communicating Renewables Summit, April 21-23, 2009 in Minneapolis, MN. Click …
Essential Skills for the Digital Journalist
Don’t miss your opportunity to sign up for Poynter’s upcoming seminar, Essential Skills for the Digital Journalist. The deadline is Monday, March 23, 2009, and the tuition is $895.00. It’s a little steep for my budget, but I think this is a great investment for any print journalists at every experience level who want to ensure they have the skills …
Become a Master of Beef Advocacy
Last October, a new checkoff-funded program was released called Master of Beef Advocacy (MBA). The program consists of six, 1-hour core courses for the 2009 fiscal year: beef safety, beef nutrition, animal care, environmental stewardship, modern beef production and the beef checkoff. This self-guided, online program is a way to equip producers with the tools needed to represent the beef …
Adelstein Nominated To USDA RUS Admin
I just noticed in Broadcasting & Cable magazine that Jonathan Adelstein has been nominated by the Prez to head up USDA’s Rural Utilities Service. He’s an FCC Commissioner currently. Adelstein would be administrator of the RUS program. The White House gave Adelstein props for “efforts to improve rural telecommunication s and broadband” while at the commission. The story says RUS …
JIF Most Creative Peanut Butter Sandwich
A lot of people might have stopped eating peanut butter recently but I’m sure not one of them. I’m glad to see that Smuckers continued it’s annual Most Creative Peanut Butter Sandwich Contest. Somehow in all the excitement of Ag Day and spring I missed the fact that they announced the winner of this year’s contest. This sounds like a …
NE Pork Talking About Ag Day
The latest edition of the Pork Industry Report from the Nebraska Pork Producers Association is all about National Agriculture Day. You can listen to Dee explain things in this week’s program here: ne-pork-03-20-09.mp3
Quarry Integrates Ag Day
Quarry is taking the celebration of agriculture across the border. Quarry Integrated Communications is using National Ag Day in the U.S. and National Agriculture Awareness Day in Canada (Jan. 28) as a platform to increase awareness and appreciation for one of North America’s largest and most significant industries among its non-agricultural teammates. Through a series of unique workplace initiatives, including …
ASFMRA Directory Advertising
The American Society of Farm Managers and Rural Appraisers wants to remind you that you’ve got another week to get your ad in their annual directory. Whatever it takes, don’t miss this chance. Reach new customers, grow your business and stretch your advertising dollars. Simply click here, fill out the order form and click to submit. If you don’t have …