Andy Markwart Talks About IFAJ 2009

Chuck Zimmerman

ZimmCast40 - Andy MarkwartIf you’ve read AgWired for long you know about the International Federation of Agricultural Journalists (IFAJ). I got to attend this year’s congress in Switzerland and am on the planning committee for the 2009 IFAJ Congress, which will be here in the United States! We’ve already had our first planning meeting. I know 4 years seems like a long time but not when you’re planning an international event.

Ag Media Summit, Audio, Podcasts, Publication, ZimmCast

Kathy Cornett Talks About Dairy Directory Project

Chuck Zimmerman

ZimmCast39 - Kathy CornettThis week I interviewed Kathy Cornett, CEO of McCormick Company, about a unique project her agency recently completed. They have published the first ever Southwest Plains Dairy Directory. This printed directory is also available in an online, searchable database. I thought it was interesting that a full service advertising agency created a publication but it’s not the first time McCormick Company has done something like this. Remember AgriTalk?

Agency, Audio, Podcasts, ZimmCast