Meet the 2016 Alice in Dairyland

Jamie Johansen Leave a Comment

In an effort to educate audiences across Wisconsin about the importance and global impact of agriculture, the Wisconsin Department of Agriculture, Trade, and Consumer Protection(DATCP) has created a secret weapon: they call her Alice, and the role she holds as an agricultural industry professional is making an incredible impact on Wisconsin youth. Alice in Dairyland is a one year, full …

Ag Group, Audio, Dairy, World Dairy Expo

#WDE15 Book Celebrates Show’s Founder

Jamie Johansen Leave a Comment

The World Dairy Expo is kickstarting a year long celebration of it’s 50th anniversary in 2016 with the publishing of We Need A Show, a commemorative book on the prestigious show’s history. Among the many contributors to the book’s content is Roy Hetts, son of World Dairy Expo Founder Alan Hetts. Alan Hetts’ was a lifelong Wisconsin Dairyman, and his …

Ag Group, Audio, Dairy, Education, World Dairy Expo

Dairy Policy Talks at #WDE15

Jamie Johansen Leave a Comment

Policies concerning our nation’s dairy industry were just a few of the topics Wisconsin Secretary of Agriculture, Trade & Consumer Protection, Ben Brancel, discussed while attending the 2015 World Dairy Expo. “Today I think price in most all commodities are issues whether you are talking milk or grain prices. Of course low grain prices help that dairy farmer out when …

Ag Group, Audio, Dairy, Government, Trade, World Dairy Expo

New Holland Increases Support for WDE

Lizzy Schultz Leave a Comment

The New Holland team is making a huge presence at this year’s World Dairy Expo, which is being held for the second year in the state of the art New Holland Pavillon at the Alliant Energy Center in Madison, WI. The new facilities make it much easier for exhibitors to house the 2100 cows that attend the show by consolidating …

Ag Group, Agribusiness, Audio, Dairy, Equipment, New Media, World Dairy Expo

Cheese, Cheese & More Cheese

Jamie Johansen

A gourmet breakfast was prepared for us during the media talk event at the 2014 World Dairy Expo by the Wisconsin Milk Marketing Board’s executive chef, John Esser. The meal was of course full Wisconsin cheeses. Chef Esser also prepared an omelet full of morel and leek jack cheese and a pancake packed with foenegreek gouda cheese and bacon. Another …

Ag Group, Audio, Dairy, Food, World Dairy Expo

New Holland Pavilions Unveiled at #WDE14

Jamie Johansen

The official ribbon cutting for the New Holland Pavilions took place this morning on the opening day of the 2014 World Dairy Expo. State and county officials joined New Holland executives and other industry partners for the ceremony that took place outside the $24.9 million facility. “With the addition of the New Holland Pavilions, every livestock and agriculture association needs …

Agribusiness, Audio, Dairy, New Holland, World Dairy Expo

Drink More Milk, Buy More Balers

Jamie Johansen

Exhibitors at the 2014 World Dairy Expo are the first to break in the New Holland Pavilions. Last night New Holland Agriculture hosted one of their infamous Club Blue parties for all World Dairy Expo exhibitors. The evening was full of food, drinks, music and some great conversation. Abe Hughes, VP New Holland North America, said they are so excited …

Agribusiness, Audio, Dairy, New Holland, World Dairy Expo

Groundbreaking for New Holland Pavilions

Jamie Johansen

Ground was broke to mark the start of construction on the New Holland Pavilions at the Alliant Energy Center in Madison, WI. The 290,000 square foot expansion will create a state-of-the-art multi-use space, replacing again barn facilities. “We are proud to partner with Dane County to build and provide what will be the premium livestock facility in the country, a …

Agribusiness, Audio, Equipment, Livestock, New Holland, Tractor, World Dairy Expo

Prima Tech Has Your Yellow Boots

Chuck Zimmerman

Yellow boots? Yes. And they’re not rubber! They’re polyurethane. Why? Because they last 3-4 times longer. Now that’s important not only for today’s dairy farmer but anyone who could use some comfortable boots in messy situations. These are Prima Tech boots and they were on display at World Dairy Expo. Besides being longer lasting they are insulated, lighter and very …

Agribusiness, Audio, World Dairy Expo