Personal Interview With Secretary of Agriculture Mike Johanns

Chuck Zimmerman

Cindy was able to spend some time on the phone with Mike Johanns, our newest Secretary of Agriculture. We thought you might want to hear the latest from Washington straight from the main man! In the interview he talks about the budget, beef trade, CAFTA, Cuba and National Agriculture Day (March 20). The interview is about 11 1/2 minutes long …

Audio, Government

The Final TNR With The New NRECA President – Great Reporter Feedback

Chuck Zimmerman

Here’s Cindy interviewing Mike Treadwell (Oklahoma), new President of NRECA. Mike actually takes the reigns tomorrow officially. We’ll use the audio from this interview for the last NRECA Convention Talking News Release we’ll produce tomorrow. Maybe you wonder if any reporters actually use what we send? Here’s an emailed reply we got this morning from a TNR we sent yesterday: …

Ag Group, Audio, Talking News Release

Listen To Sec. Of Ag Johanns

Chuck Zimmerman

I promised audio from Mike Johanns. I caught the start of his press conference just a couple seconds late but you can listen to his opening statement here: Johanns Opening Statement If you’d like the whole thing, please feel free to contact me and I can arrange to make more available to you.

Audio, Commodity Classic

NCGA CEO Talks About Putting On Commodity Classic

Chuck Zimmerman

You can listen to my interview with Rick Tolman, CEO, NCGA here: Commodity Classic 1. Rick talks about the jointly run annual meeting of ASA and NCGA. He says that they’ve actually formed a separate corporation with farmer board members from each organization to run this meeting and there is a separate full time staff that works on it all …

Audio, Commodity Classic

ZimmCast – Our Version of the Podcast

Chuck Zimmerman

We finally got it figured out and now it’s available. The ZimmComm podcast is the ZimmCast! We’d like to know what you’d like to hear. Listen to the first one, it’s short, then provide your feedback. We intend to interview agrimarketing pros and provide their ideas through this new form of “radio/audio” communication. We recommend you get podcast software like …

Audio, Podcasts

How To Get More Publicity Than The “Others”

Chuck Zimmerman

A friend told me about a comment he heard the other day from an ag group leader here in Missouri who was complaining that the Missouri Corn Growers Association (MCGA) seemed to be quoted and heard in the news more than his group. The reason is pretty simple. MCGA is doing more media outreach, which includes sending Talking News Releases …

Ag Group, Audio, Talking News Release

Jazz Up That E-Newsletter With Audio!

Chuck Zimmerman

This is one of those “duh” why didn’t I think of that ideas. You can listen to me talk about this here: ZimmComm Podcast. If you’ve got an e-newsletter why not insert hyperlinks to audio that your subscribers can listen to on their computer? Let’s say you’ve hired ZimmComm to produce a Talking News Release. We have to do an …

Audio, Podcasts, Talking News Release

Missouri Beef Industry Council Takes The Stage

Chuck Zimmerman

One of our charter client’s the MBIC just sent out this Talking News Release today. This a general consumer release that was sent to radio, tv and publication reporters. There are hyperlinks in the release to audio and image files. The subject is MBIC’s sponsorship of the cooking stage at the St. Louis Women’s Show. Addtionally, we produced a self-contained …

Ag Group, Audio, Talking News Release

Latest Talking News Release

Chuck Zimmerman

We’ll begin posting links to our latest Talking News Releases as they are sent out and as long as our client is okay with it. They might give you some creative ideas for projects we can do for you. You’ll be able to click on the audio file links just like a reporter would and who knows what you’ll learn. …

Audio, Talking News Release