Hello and welcome to the ZimmCast. Trips on the agriblogging highway continue with the Agri-Marketing Conference coming up next week. After that conference it will be on to Lexington, KY for the Alltech ONE Conference in May. ZimmComm will be exhibiting in the Connection Point at the Agri-Marketing Conference once again, in booth 201. The ZimmComm Golden Mic will be …
ZimmCast 673 – Preview of 2021 Agri-Marketing Conference
Hello and welcome to the ZimmCast. This is episode 673 since starting the podcast back in 2005. We’ve come a long way baby! When I started the podcast and AgWired.com, my target audience was the membership of the National Agri-Marketing Association. This program will focus on NAMA and specifically the annual Agri-Marketing Conference coming up in just over a month. …
Zimfo Bytes 4/13
Apply now for the 2018 Andy Markwart Horizon Award, presented by the AAEA Professional Improvement Foundation and John Deere. The annual award is given to an AAEA Ag Communicators Network member who embodies the youthful vigor, energy, passion, dedication and creativity shown by Andy in his volunteer work for AAEA for many years. Andy died in 2005 from heart problems. …
#ZimmieZebra Has a New Home
I know the suspense is killing everyone. But have no fear…the wait is over! We are ready to announce the zelfie winner who gets to provide a new home for #ZimmieZebra. Congrats to Samantha Bock and her ‘Jungle Love’ tweet. Our goal with this contest was to find Zimmie a new home, but a chance of true love is just …
What Does Sustainable Mean to the Consumer?
The 2015 NAMA Bootcamp was again held in Kansas City, MO. The event attracts those new to the world of agri-marketing or simply new to the agriculture community. Sustainability and the consumer was one breakout session which discussed how farmers and ranchers can communicate with food connectors and millennials about sustainability. U.S. Farmers & Ranchers Alliance (USFRA) CEO, Randy Krotz, …
Are we REALLY educating consumers about ag?
Our latest ZimmPoll asked the question, “What is most important for feeding growing world population? ” Our poll results: Fifteen percent said Precision ag technology; thirteen percent said Biotech hybrids; nine percent said Crop protection products; seven percent said Information technology; twenty-two percent said Natural resource conservation; six percent said Less government regulation; twenty-three percent said All of the above; …
You’ve Got To Love Farmers
Annalisa Clarke manages I Love Farmers, They Feed My Soul. In the AEM AGCONNECT Expo booth at the NAFB Trade Talk I spoke with her about the campaign. She says they’ve started a new media campaign they’ve started to promote agriculture. It’s targeted to individuals 14-24 years old who she calls “digital natives.” She says they’re allowing them to communicate …
Liz and Carrol Say It Is AFACT
It is a fact according to AFACT, American Farmers for the Advancement and Conservation of Technology. And that’s their web domain too. Liz Doornink and Carrol Campbell want to talk to you at this week’s NAMA Convention. They’re exhibiting at the Connection Point – Booth 318. American Farmers for the Advancement and Conservation of Technology (AFACT) was organized by farmers …
Holiday Promotions at Osborn & Barr
Just in time for the holidays, Osborn & Barr Communications promotes a few people. Now that’s a nice Christmas gift.
Zimfo Bites
NAMA has announced the dates for Agri-Marketing Boot Camp and Agribusiness Forum.
Proof that agriculture can be beautiful and worth taking a drive for.
Are cherries a healthy part of your diet?
Consider investing your agriculture marketing dollars in Malaysia.