4th Tech Hub LIVE is Another Success
Last week’s fourth Tech Hub LIVE 2024 attracted nearly 700 attendees and featured over 70 exhibiting companies, making it another big success for the CropLife Media Group® event. Half of the companies participating this year have already rebooked for Tech Hub LIVE 2025 when the event will return to Des Moines to celebrate its 5th year.
“We are thrilled with the success of Tech Hub LIVE 2024 and the incredible turnout we saw this year,” said Amy Reddington, Show Director of Tech Hub LIVE. “The energy and engagement from attendees, exhibitors, and speakers was outstanding. We’re already looking forward to welcoming everyone back to Des Moines in 2025.”
The dates for 2025 are July 21-23.
BioLumic Partners with Seed Companies for New Traits
BioLumic is partnering with Beck’s Hybrids, Peterson Corn Genetics, Peterson Farms Seed, Breeder Direct and other seed companies to use BioLumic’s Genetic Expression Trait™ light-activated technology on a wide range of inbred and hybrid corn lines aiming to enhance their productivity.
BioLumic is the world’s only company treating seeds with light to activate genetic expression for new crop traits which achieved significant performance milestones in enhancing inbred corn lines that are crucial for producing the world’s high-performing hybrid seeds favored by most farmers. The inbred trials specifically target improved germination, emergence, seedling vigor, yield, and hybrid seed quality.
BioLumic harnesses ultraviolet (UV) light signaling, a scientifically-proven process, to rapidly activate natural genetic expression in plants for improved yield, quality, and plant defense traits without requiring genetic modification or chemical additives. BioLumic’s technology is being commercialized for inbred and hybrid corn cultivars, with plans underway for light-treated seeds to be available to farmers for the 2025 planting season.“By activating Genetic Expression Traits in corn parent lines and showing the ability to lock in those traits to hybrid corn progeny without any ensuing treatments, our UV light technology is rewriting the playbook for seed production,” said Steve Sibulkin, BioLumic CEO. “It eliminates years of trait identification and breeding work for driving yield, quality and plant health without the multi-year regulatory process associated with genetic modification.”
BioLumic is set to commercialize Genetic Expression Traits for both inbred and hybrid corn in partnership with Gro Alliance starting next year. Additionally, BioLumic is advancing trait development of soybean parent lines, with initial trials commencing this year.
Learn more in this interview with Sibulkin.
Interview with Steve Sibulkin, BioLumic CEO 6:27
Animal Ag News 8/5
Industry Groups Support Tech Hub LIVE
“This meeting is the single best place I go to learn about what’s new in the industry,” said Daren Coppock, Agricultural Retailers Association President and CEO. “The location here in Des Moines is ideal and it continues to grow and get more momentum.”
Ag retailers make up a large portion of THL attendees, so it’s a great place for Coppock to meet up with his members and hear about their concerns, which includes everything from lack of a new farm bill, to labor and financial issues, to regulatory uncertainties.
2024 THL Daren Coppock, ARA 3:46
AgGateway Portfolio Manager Ben Craker joined a panel at THL to discuss the ADAPT Standard 1.0 which was just released in June. Also on the panel with him was Ann Vande Lune with Key Cooperative in Central Iowa who has been actively involved in the development of that standard.
2024 THL Jeremy Wilson, Ag Gateway 4:56Ag Media Summit in Full Swing
During the weekend attendees were able to participate in Saturday tours and on Sunday the associations held their board meeting, followed by the 1st Timer Reception and then the Welcome Party with a Roaring 20’s theme. Here’s an example of just a few photos from there.
So, now we’re starting with a breakfast, sponsored by Rabobank, and a session on “Managing Risk and Creating Resiliency in Animal Health.” I have it being recorded and will add it to this post later.
Update:
Managing Risk & Resiliency in Animal Health – Mitch Blanding, Zoetis, Lance Zimmerman, Rabobank and Greg Henderson
Managing Risk & Resiliency in Animal Health
So, beside the link to the photo album that you can find here and on AgNewsWire, I also have QR code for it if that make’s it easy for you.
25th Ag Media Summit Underway in KC
It was 25 years ago that the Ag Media Summit began, first as the Ag Publications Summit in 1999, and it is still the largest gathering of the agriculture industry’s top writers, editors, photographers, publishers and strategic communicators in the U.S. A joint effort of the Livestock Publications Council (LPC), the Agricultural Communicators Network (ACN), and the Connectiv Ag Media Council, AMS is celebrating its silver anniversary this week in Kansas City.
The event became known as Ag Media Summit in 2005, which was when our photo album collection begins. If you want to take a long walk down memory lane, go through all 18 albums with over 8,200 photos. For a shorter stroll, you can check out the Ag Media Summit Through the Years Album from 2020, with less than 900 photos.
And more are being added into the latest album this week. Happy Anniversary AMS!
2024 Ag Media Summit Photo Album
AgriTalk Celebrates 30 Years
It was 30 years ago this month that the nation’s first and only radio talk show focused entirely on agriculture and rural America debuted.
It was, and still is, called simply “AgriTalk,” starting Aug. 1, 1994 as a one hour program hosted by Ken Root first, then Mike Adams until 2018 when it expanded to a two hour format with current host Chip Flory.
To celebrate the anniversary, Flory hosted a special edition of “AgriTalk” featuring former hosts Ken Root and Mike Adams, long-time producer and industry veteran John Herath, along with “AgriTalk” news reporter Davis Michaelsen.
“Thirty years of anything in farm radio is worth celebrating, but when we are talking about the nation’s go-to farm talk show, we definitely need to celebrate,” Flory said. “I was thrilled and honored to have Ken, Mike and John on the show to talk about the history of the show and to get their takes on the historic events we are living through and talking about each day on ‘AgriTalk.’”It was fun to take a walk down memory lane with Ken and Mike and John, especially when they talked about the “road warrior” era. AgWired and AgriTalk followed each other around to meetings all over the country for over a third of that 30 years, from Farm Bureau and cattle, to biodiesel and ethanol, on through to the seed industry convention in Chicago every December. Those were the days!
“AgriTalk” airs live each morning at 10 a.m. Central and each afternoon at 2 p.m. Central on more than 100 affiliates in 19 states. “AgriTalk” AM airs daily on Rural Radio/SiriusXM and both hours are available on-demand at www.agritalk.com and on all major podcast platforms.
Tech Hub LIVE Farmer Panel Provides Insight from the Field
Farm4Profit podcast host and Iowa farmer Tanner Winterhof moderated the panel, which included his co-host and 4th generation farmer Corey Hillebo; Scott Henry, partner in LongView Farms in Nevada, IA; “Iowa Farm Mama” Rachel Fishback, People of Ag; and Brad McDonald, McDonald Farm and Continuum Ag. All five are row crop and livestock producers who are leaders in adopting new technology in many different ways.
Fishback farms with her brother in Washington County, Iowa and is known on TikTok and Facebook as Iowa Farm Mama. She also started a media marketing company called People of Ag. “I think technology is growing with the times and keeping farming current with all of other industries that are out there, especially with social media and telling our stories via video,” she said. “I’ve got my brother on camera. We talk about our farming on social media a lot.”
Henry focuses primarily on business development and growth for his family’s 10,000-acre farm and considers technology a path towards better insights on the farm “We’ve truly tried to adopt and be at the cutting edge as much as we can…we hope to be better farmers and better stewards by doing so.”McDonald takes the view of an economist when it comes to technology. “So the definition of the economy would be the allocation of limited resources. To me, technology is the enhancement of that allocation. So in layman’s terms, getting more with less is really how I view technology.”
One of the advantages Hillebo likes to see when he adopts new technology is in the decision making process. “I think some of the best tech that really helps our farm helps take the emotion out of the decisions,” Hillebo says. “We’ve even got into artificial intelligence when it comes to grain marketing.”
There was a good deal of discussion on the panel about incentives for adopting regenerative agriculture practices such as cover crops and no till to lower carbon intensity scores for farmers who sell grain to ethanol plants. McDonald serves as Chief Operating Officer of Continuum Ag, a company that has been helping farmers adopt these practices that, starting in 2025, could generate a new revenue stream.
“So us as farmers can help the ethanol industry lower their CI score by producing a low CI grain. How do we do it? By using cover crops, no-till, and manure instead of synthetics. If you do those three things, that’s the trifecta to lower your score,” McDonald explained. “And now I’m providing a brand new value to the ethanol industry that I should be compensated for. So at the end of the day it it’s all tied to what is your actual score of the practices that you’re implementing on your farm.”
To sum it up, Winterhof said, “Technology for us needs to be able to help us direct the narrative and tell our story. It needs to be able to help remove emotion, needs to be able to help us increase productivity, save time, reduce costs, and it needs to come with a positive user experience.”