Martin|Williams Adds Kinze Manufacturing to Client Roster

Melissa Sandfort

Iowa-based Kinze Manufacturing, a leading agricultural equipment manufacturer, has selected Martin Williams, Inc. to create a new integrated branding and selling effort encompassing brand strategy, engagement strategy, social media, event marketing, advertising and public relations.

The win adds to Martin Williams’ roster of business and global corporate clients, which includes Cargill, Syngenta, Pfizer and Raymond James. Kinze is one of the largest,
privately-held, agri-business companies in the United States, specializing in high-tech equipment for planting and hauling grain.

Agencies

Speaking Up For Animal Agriculture

Chuck Zimmerman

Dr. Elizabeth ParkerThe past Chair of the Animal Agriculture Alliance is Dr. Elizabeth Parker, Chief Veterinarian, National Cattlemen’s Beef Association. Dr. Parker welcomed us all to the Stakeholders Summit of the Animal Agriculture Alliance and I caught up with her on our morning break.

Dr. Parker says that when she took over as Chair for the Animal Agriculture Alliance her goal was to help further develop the groundswell efforts of both individual farmers and farm organizations to tell their story and not let others do it for them. She says it’s a big challenge to become more of a “voice.” But she’s seeing more and more of what I call agvocating going on at the state level now. She points to the NCBA Masters of Beef Advocacy program as an example. She uses a great family example of how social media has an impact on what people know, or think they know, about where their food comes from. Social media is on the program here by the way.

You can listen to my interview with Dr. Parker here: Dr. Elizabeth Parker Interview

Animal Ag Alliance Stakeholders Summit Photo Album

Ag Groups, Animal Agriculture, Audio, Beef, NCBA

The Sickle Mower

Melissa Sandfort

Careful where you go burning grass or haphazardly cutting weeds because you never know what might be hiding amongst the rubbish. Along with the spike tooth disk, I found this sickle mower for mowing hay, grass or weeds. (Looks like it needed to be used right where it was sitting!) The operator sat on the seat to drive the horses that pulled the mower.

A short history on this mower:
Sickle mowers have a long bar on which is mounted fingers with stationary guardplates. In a channel on the bar there is a reciprocating sickle with very sharp sickle sections (triangular blades). The sickle bar is driven back and forth along the channel. The grass is cut between the sharp edges of the sickle sections and the finger-plates (this action can be likened to an electric hair clipper).

The bar rides on the ground, supported on a skid at the inner end, and it can be tilted to adjust the height of the cut. A spring-loaded board at the outer end of the bar guides the cut hay away from the uncut hay. The so-formed channel, between cut and uncut material, allows the mower skid to ride in the channel and cut only uncut grass cleanly on the next swath. These were the first successful horse-drawn mowers on farms and the general principles still guide the design of modern mowers.

Source: Wikipedia.(Where else?)

Today, we use large hay and forage disc mowers, built for compact tractors or full-size operations. If you want big, they got big. This modest sickle mower got its start around 1914 and is anything but big, but it got the job done.

Until we walk again …

Uncategorized

Animal Agriculture Alliance Stakeholders Summit

Chuck Zimmerman

Kay Johnson SmithThe tenth Stakeholders Summit of the Animal Agriculture Alliance is underway in Arlington, VA. The Executive Vice President is Kay Johnson Smith who welcomed us just a little while ago.

I spoke with Kay before we got started to learn more about what the Alliance does and get a preview of the program here. She says the AAA is a national umbrella organization that works to connect all stakeholders across the animal agriculture food chain to educate the public and media about the importance of the industry and to protect our ability to raise food in the United States. The Stakeholders Summit provides an opportunity to bring everyone together to make connections and listen to educational presentations. I’ll be conducting interviews with many of them, including farmer participants which will be posted during the next several days.

You can listen to my interview with Kay here: Kay Johnson Smith Interview

Photos from the the Summit: Animal Ag Alliance Stakeholders Summit Photo Album

Ag Groups, Animal Agriculture, Audio

Chuck Leavell and Sterling Microphones

Chuck Zimmerman

I’m sure you remember Chuck Leavell from stories we’ve done due to his involvement with New Holland. I haven’t heard from Chuck in a while. Then this evening I got my Mix Magazine e-newsletter and there’s an ad featuring Chuck for Sterling Microphones. Maybe ZimmComm should look into these further. What do you think? Does a tree farming rock and roller know what he’s talking about?

As you should know, he’s the piano man. At least in my mind (sorry Billy Joel). Here’s an associated video clip you farm podcasters might enjoy.

Equipment

USDA Wants Input on Leafy Greens Marketing Agreement

Melissa Sandfort

The USDA’s Agricultural Marketing Service is requesting comment on the creation of a voluntary National Leafy Green Marketing Agreement that would assist all segments of the leafy green industry in meeting commercial food quality and safety requirements.

To reflect the different climates, production practices and markets handling leafy green produce, USDA is proposing that there be eight regional zones represented on the Board. Representatives from these zones, appointed by the Secretary of Agriculture, would form a Board to manage the Agreement. The Board would include 26 representatives – 12 handlers, 10 farmers (at least two of which must be small farmers), one importer, one retailer, one food service representative and one member of the public.

“We are asking for extensive public participation with input from farmers and handlers as well as the public to develop a comprehensive, voluntary agreement that will meet the needs of everyone,” said AMS Administrator Rayne Pegg. “This agreement is a proposal at this point and we encourage your comments over the next 90 days. We will analyze the comments and decide how or whether to proceed with an agreement.”

Hear Administrator Rayne Pegg in radio interviews and a podcast below.

Radio Interview #1
Radio Interview #2
Radio Interview #3
Podcast

Audio, USDA

Agri-blogging Highway Ends (or at least Detours) for Davis

John Davis

My Dear Friends,

It looks like I have come to an end of my agri-blogging highway for AgWired.com. Well, maybe not an end, but at least a detour. For the next year, I won’t be able to provide you with periodic updates as I have accepted a new job.

I have been offered a once-in-a-lifetime opportunity to go to Afghanistan to help the Afghans start a radio journalism/production program, so they can get good information to the people of that country and not just what some mullah wants to tell them. Don’t worry about my safety; I’ll be warm and safe and dry in the cozy confines of Kandahar Air Base, protected by the finest collection of fighting men and women the world has ever seen. I only hope that my efforts will make their jobs a little easier and help Afghanistan recover from decades of war and strife.

In the meantime, I hope to check in from time to time and give you a glimpse of our efforts there.

I can’t tell you how much I have appreciated Chuck’s and Cindy’s efforts and opportunities they have afforded me. They are true friends. I also feel confident that between them and their pool of talented, sophisticated freelance journalists, they’ll continue to educate the world about the importance of American farmers and ranchers.

Thank you again for your readership, and I hope we can see each other again down that agri-blogging highway.

John

Uncategorized

New Seed Traits Should Improve Nutrient Utilization

Chuck Zimmerman

Improving nitrogen/nutrient utilization (45%) was the top choice in answer to the ZimmPoll question, “What should the next seed traits focus on?” That was followed by drought tolerance at 23%, improve food/fiber profiles 14%, improve current traits 9% and other 9%. If you selected “other” what would you suggest? So there you go researchers. Let’s get with it and bring on some new traits!

Our next ZimmPoll is now live and asks the question, “Do you believe in man made climate change?” I was going to use the term global warming but now we have found out that cooling is going on too so the current buzz term on this is climate change. Let us know what you think and thank you for participating.

And if you have any questions you want to suggest for future ZimmPolls please let us know.

ZimmPoll is sponsored by Rhea+Kaiser, a full-service advertising/public relations agency.

ZimmPoll

Zimfo Bytes

Melissa Sandfort

    Zimfo Bytes

  • The Scientist has named DuPont as the No. 1 “Best Place to Work” among large companies in the magazine’s 9th annual survey.
  • Due to the rising prices of raw materials, Mitas has announced a price increase of all of its products.
  • A new website has been launched for Dow AgroSciences REFUGE ADVANCED powered by SmartStax.
  • Pfizer Animal Health announced its new U.S. web portal to better engage and connect with its customers and to create an interactive community for practicing and student veterinarians.
    Zimfo Bytes

    Meat MythCrushers

    Chuck Zimmerman

    There are a lot of myths about eating meat. They’ve all been crushed by Meat MythCrushers! Get the truth.

    The American Meat Science Association (AMSA) in conjunction with American Meat Institute (AMI), is pleased to announce the launch of the “Meat MythCrushers” campaign, an effort to reconnect Americans to modern food production and to “crush” some of today‟s more popular myths associated with meat and poultry.

    The campaign is centered around a new website, www.MeatMythCrushers.com, that features twelve videos with AMSA academic experts who clearly and concisely debunk myths for consumers. A companion brochure, including detailed scientific references to support their statements, is also available on the website. You can also like them on Facebook.

    This video features @iTweetMeat. Follow Chris Raines. He’s good. Really.

    Ag Groups, Food, Video