Hello and welcome to the ZimmCast. In this week’s program we’re going to talk about Glass, as in Google Glass.
Will this new technology be coming to a farm near you? It has actually been used on farms as part of a Google Explorers project being conducted by Bruce Rasa, Inventive Branding. Bruce was one of a select few chosen my Google to receive and use Google Glass prior to the actual public launch of the product in 2014.
Google Glass (styled “GLΛSS”) is a wearable computer with an optical head-mounted display (OHMD) that is being developed by Google in the Project Glass research and development project, with a mission of producing a mass-market ubiquitous computer. Google Glass displays information in a smartphone-like hands-free format, that can communicate with the Internet via natural language voice commands.
Bruce spoke to a group of software developers during last week’s John Deere API Integrator Conference. He gave us a “what if” scenario for how you might use a device like this on the farm that included several videos with farmers who used Glass on their farm. He’s got some great ideas that I think you’ll enjoy by listening to this week’s program.
Listen to this week’s program here: Google Glass on the Farm
Thanks to our ZimmCast sponsors, GROWMARK, locally owned, globally strong and Monsanto, Roundup Ready Plus, for their support.






Harvest is upon us and hopefully that means you are seeing the hard work that you’ve put in all season starting to pay off! As you watch the bushels on your yield monitor, do you question the factors that make some areas of the field more productive? Are you thinking about ways you can maximize profitability across all areas of your field? If you’ve answered yes to these questions, the next logical question is how do you go about making that happen?

