Each December, the American Seed Trade Association (ASTA) hosts America’s largest seed industry convention as the Christmas Season begins traditionally in the Chicago Hyatt Regency at the top of the Magnificent Mile. This year, like everything else since March, the ASTA CSS and Seed Expo was virtual, and that allowed nearly 1000 attendees from around the world to participate and …
ZimmCast 661 – Going Virtual with ARA in 2020
Hello and welcome to the ZimmCast. The Agricultural Retailers Association annual 2020 ARA Conference & Expo went virtual this year Dec. 1-2. Ag professionals from across the country went “All In For Ag Retail” with interactive workshops, engaging networking opportunities, and a 3D Expo Hall. During the event the ZimmComm Team collected relevant screenshots, conducted interviews with speakers, award winners and …
ZimmCast 660 – Interviews from Virtual 2020 NAFB
Hello and welcome to the ZimmCast. In this week’s program Cindy and I share excerpts from interviews we recorded for the NAFB virtual convention. Some of these were before the convention so that they could be used in their virtual booth during Trade Talk. And some of them we recorded during the session. Included are now past NAFB President, Rita …
ZimmCast 659 – Communications and Research Innovations
Hello and welcome to the ZimmCast. In this edition of the ZimmCast, Cindy and I share a couple of feature interviews we did recently on new innovations in communications and research. First, Cindy talked with Frances Hayes, Communications Specialist for the Daugherty Water for Food Global Institute at the University of Nebraska, about how they have adapted their communications strategy …
Economic Impact of Agriculture on the St. Louis Region
Hello and welcome to the ZimmCast. This podcast was started back in 2004 with a theme of what’s new in the world of agribusiness focusing on agricultural marketing in particular. I really appreciate all the subscribers and listeners who have made this the longest running podcast about agriculture. The feedback and support has been great and I’ve had the opportunity …
ZimmCast 657 – 2020 Hunting John Deere Gator Style
Hello and welcome to the ZimmCast. This is an exciting time for deer hunters. The season is about to get started for those of us who hunt in Georgia. So, preparations are being made for a great opening day at the Crystal Pig Hunt Club. My preparation includes getting to test drive a new John Deere Gator XUV855M S4. This …
ZimmCast 656 – Virtual ASTA CSS and Seed Expo
Hello and welcome to the ZimmCast. This week, we check in with the American Seed Trade Association to see how they have adapted to the reality of a virtual world and taken its annual conferences to a new level. Founded in 1883, ASTA is one of the oldest trade organizations in the United States and they conduct four regular events …
ZimmCast 655 – Agri-Pulse September Virtual Events
Hello and welcome to the ZimmCast. Agri-Pulse is calling this month a “September to Remember” with a total of four virtual or semi-virtual events they are hosting – that’s about 24 hours of content! Those events include: 2020 Virtual Food & Ag Policy Summit West – September 9, 9:00 am – 5:00 pm Pacific Time 2020 Ag & Food Policy …
ZimmCast 654 – #FJFieldDays and DWFI Podcast
Hello and welcome to the ZimmCast. This week I had the opportunity to fly for the first time in over 5 1/2 months to put the Golden ZimmComm Microphone to work at a farm event. Thank you Farm Journal for having me help with your Farm Journal Field Days event which included on-farm activities as well as a significant virtual …
ZimmCast 653 – Wrap-up of #NAMA20 Conference
Hello and welcome to the ZimmCast, featuring weekly interviews with agribusiness industry leaders and all about what’s new, with a focus on agricultural marketing. The #NAMA20 is a wrap and it was a great show. If you are registered you can still go back and watch presentations. You can also still visit the Connection Point and say hi to those …