In this weeks program I chat with new a US Grains Council CEO/President, Tom Dorr. The announcement was just made that the former U.S. Undersecretary for Rural Development will be replacing the retiring Ken Hobbie in November. Ken has held the position for the past 18 years and has been with USGC for 33 years. Heres a photo of Tom …
Discussing Value of Social Media
Since we made the change in our AgWired Mobile service this week by working with Joel Jaeger at Commodity Update I thought I’d get him on the phone to find out how things are going in the text messaging world and discuss these new media communications platforms we’ve been developing. There is a growing amount of data from public sources …
Nicholson Kovac Agriculture New Media Usage Study
48% of large acre corn/soybean growers send 5 or more text messages a day! That’s just one of the findings from a survey conducted by Nicholson Kovac. In this week’s program you can hear Sheree Johnson, Nicholson Kovac Senior VP and Director of Media talk about their findings. Just when I was about to write a post inspired by Jeff …
Gibbs & Soell Take Pulse of Ag Comm on Social Media
During the recent Ag Media Summit my friends at Gibbs & Soell conducted an “Ag Industry Pulse Check: Use of Digital and Social Media.” It’s a survey of attendees to gauge their feedback on the subject. To learn about the results I spoke with Gardner Hatch, who you can contact to get the full story. It was very interesting to …
ZimmComm ZimmCast
In this week’s program Cindy and I do a review of some of the ZimmComm activity of late and look ahead. We’re going to continue to roll down the agriblogging highway this summer. Actually Cindy gets to do a little extra in coming weeks while I recuperate from this pneumonia bug. In fact, we recorded the program in my hospital …
Teaching Ag In New York City
We all wonder what kids are being taught about agriculture in schools today. In New York City, one high school has a complete 4 year agricultural education program with a very good percentage of graduates going on to careers in ag. In this week’s program we’ll hear all about it. The idea for this week’s program came from an announcement …
Ethanol From Sorghum
In case you didn’t know it, ethanol can be made from sorghum and the United Sorghum Checkoff Program was on location at the Fuel Ethanol Workshop to promote that fact. I met with Tim Lust and Florentino Lopez, USCP, during the trade show yesterday to find out more about what they’re doing in the area of fuel ethanol. You can …
Festival Race a Winning Promotion For New Holland
In this week’s program we’re going to hear all about how well the New Holland Celebrity Tractor Race, hosted by Michael Peterson, is working for the company. I sat down with Gene Hemphill, New Holland Public Affairs, and we talked about this project that we’ve been involved with for 4 years now. Gene says he and Michael took the idea …
New Media In USDA
I don’t know if Larry Quinn is ready to rename the Broadcasters Letter, the New Media Letter, but new media is slowly but surely making its way into the USDA Office of Communications strategy. For example, I just recently met Amanda Eamich online via email. I was intrigued by her title, “Director of New Media (Acting).” Now that’s progress. So …